Help Scout

MAY 27, 2021

When considering customer success and account management, it’s valuable to consider them as complementary teams rather than interchangeable groups or, worse, competitors. What is customer success? There are a few things that differentiate customer success from account management.

Account Management 65

Account Management Customer Success Management Communication 65

Showpad

NOVEMBER 21, 2021

This led to the development of a revenue enablement team that I currently lead, supporting all of the commercial, customer-facing teams. . Our Revenue Enablement team is responsible for supporting all of the commercial, customer-facing teams. . So, where can I pull my customer data sources from?

Supply Chain 98

Supply Chain Healthcare Onboarding Sales 98

QYMATIX

DECEMBER 22, 2021

The year is coming to an end and we know you’re all eagerly awaiting our “Best of 2021” blog articles. Every year we come up with a theme under which we decorate the five most successful blog articles. Customer Attrition in B2B: loyalty as a sales growth booster. It’s that time again.

Artificial Intelligence 52

Artificial Intelligence B2B Profitability Innovation 52

Hubspot Sales

MAY 25, 2018

Entrepreneur Blog. Seth Godin's Blog. Gary Vaynerchuk's Blog. Kabbage Small Business Blog. Whether you’re ready to stop dreaming and start doing, or still in the planning stage of turning your ideas into a full-time job, these blogs for entrepreneurs are the right place to start. Blogs for Entrepreneurs.

Small Business 103

Small Business Finance Investors Banking 103

Upland

AUGUST 29, 2023

Buying intent , also known as purchase intent, refers to the likelihood and inclination of a potential customer to make a purchasing decision. In this article, we will take a closer look at buying intent and its role in helping you navigate today’s intricate web of customer preferences, expectations, and buying behaviors.

Value Proposition 195

Value Proposition Decision-making e-Learning Supply Chain 195

Mike Kunkle

OCTOBER 8, 2023

Introduction In today’s fast-paced and challenging business landscape, maximizing organizational success hinges on seamless coordination across various functions. This unified effort propels businesses to new heights of success. I’m not saying it should report elsewhere, just that it is critical to commercial success.

Customer Experience 277

Customer Experience Decision-making Profitability Marketing 277

Mike Kunkle

NOVEMBER 21, 2023

Services: Consultation and Site Assessment: Expert assessment of the customer’s space to determine specific air quality needs and recommend appropriate solutions. Custom System Design: Engineering tailored filtration systems to meet the unique requirements of each client.

Acquisition 272

Acquisition Sales Decision-making Account Management 272

Showpad

NOVEMBER 28, 2021

Meet Leea Huffine, Creative Marketing and Communications Manager at Atlas Copco. But the quick shift led to a positive outcome: “We came up with some new ways to reach our customers.”. I am the creative marketing and communications manager for the Atlas Copco tools and assembly systems division. How do you use them?

Digitalization 98

Digitalization Sales Environment Sales Communication 98

Showpad

DECEMBER 5, 2021

I’ve worked myself into a marketing job, but 80% of my career has been in sales, account management, and creating marketing programming and other services to support sales teams. . My passion is around creating customer value—and I saw an opportunity to do this at Kaiser Permanente. . As an example, we have an 80/20 rule.

Digitalization 98

Digitalization B2B Sales Customer Value 98

Sales Outcomes

AUGUST 16, 2021

Shifting from Sales Emails to Blog-Form Emails: B2B Sales-Centric Emails are Dead. Shift to Blog-Form Emails. How to Get Started with Blog-Form Emails. Most salespeople recognize that sales success increases with a meaningful initial conversation with a customer or prospect. SHIFT TO BLOG-FORM EMAILS.

Virtual Selling 52

Virtual Selling B2B Suppliers Sales 52

Account Manager Tips

FEBRUARY 28, 2021

What skills do key account managers need? Key account management is a profession in demand. Key Account Managers are in demand by companies now more than ever. LinkedIn recently revealed the most promising jobs and in-demand skills and three customer relationship focused roles made the Top 10 #3. I sure was. But fear not.

Key Account Management 246

Key Account Management Account Management Management Decision-making 246

Mike Kunkle

AUGUST 30, 2023

Enablement professionals don’t market, they don’t sell, and we don’t directly manage front-line sellers nor sales managers. Some might question the efficacy of these enablement professionals, even though they can’t personally direct the course of the front-line sellers and their managers.

Leadership 262

Leadership Stakeholders Decision-making Sales Training 262

Mike Kunkle

AUGUST 8, 2023

These architects of growth are tasked with navigating complex market dynamics, driving revenue streams, and fostering a culture of success. When sales, marketing, and customer success operate in isolated bubbles, opportunities for collaboration and synergy are lost. Establish customer advisory boards and sales advisory boards.

Sales 188

Sales Prioritization Innovation Leadership 188

Mike Kunkle

MARCH 31, 2023

It should be aligned to the customer lifecycle and buying process, where possible. Here are two examples of customer lifecycles and the corresponding sales processes, for a consultative process with an implemented solution, and a transactional process with a flow of purchase, stock, use or resell, and restock.

Sales 217

Sales Interpersonal Skills Account Management Sales Training 217

Hubspot Sales

APRIL 15, 2024

Thoughtfully calculated, well-executed prospecting is central to virtually every successful sales engagement. But as with any other skill, some salespeople have a better grip on prospecting than others — and we, here at the HubSpot Sales Blog, want to do our part to make sure you prospect as effectively as possible.

Sales 113

Sales Prioritization CRM Communication 113

Mike Kunkle

NOVEMBER 23, 2023

This is a complex topic that is beyond the scope of one blog post, but I will do my best to provide a solid kickstart for you and offer what I hope will be some helpful perspective and good resources to continue to pursue. A full-scale methodology implementation is a change management project. See this chart.)

Sales 258

Sales Finance Decision-making Profitability 258

Outbound Engine

APRIL 9, 2020

Look for your customers on LinkedIn, Instagram, YouTube, or other social media platforms that may not be your first thought. Speaking of spending time where you audience spends theirs, your past customers’ inboxes are exactly where you need to offer relevant information, because that’s where they spend their time.

Decision-making 52

Decision-making Media Digitalization Publishing 52

SBI Growth

JANUARY 28, 2020

We have launched and transformed several Customer Success teams. Typically, for new teams, the focus should be on onboarding, value messaging, and renewals. To effectively execute on this, we develop the talent profiles, build playbooks for the team, and design.

Customer Success 113

Customer Success Onboarding Management Account Management 113

Mike Kunkle

MAY 30, 2023

It’s organizational behavioral change management, for sure, and requires both smart and hard work. This can affect their success in the role, their reputation, their continued employment, and even their career trajectory. It’s hindering your chance of success. Let’s dig in. What You Must Do First, stop whining.

Decision-making 295

Decision-making Sales Training Sales Stakeholders 295

Showpad

NOVEMBER 16, 2021

In this interview, Matt shares his perspective on how to get a business to digital faster using methods and tools that reduce print and increase customer insights in a non-traditional sales environment. . To have success leading this transformation, you have to be committed to it. We go to market in very diverse ways.

Digital Transformation 98

Digital Transformation Digitalization Marketing Sales Environment 98

Red Star Kim

NOVEMBER 13, 2023

It was good to meet the private client lawyers – some recently promoted to head of department – for a workshop on “ Managing and growing your private client practice” earlier this month. Private client management and marketing: Business plans, recruitment, assessments and automation.

Business Planning 147

Business Planning Emotional Intelligence Marketing Management 147

The Center for Sales Strategy

DECEMBER 29, 2021

Exceeding revenue goals is linked to developing new customers as well as increasing revenue from existing clients, today we are bringing you a recap of the most popular posts we've published in 2021 on key accounts and account list management.

Management 108

Management Publishing Sales Account Growth 108

Brooks Group

MARCH 6, 2024

It encompasses various aspects of the sales process, including lead generation, prospecting, qualifying, presenting solutions, overcoming objections, negotiating terms, closing deals, and ultimately retaining customers for repeat business. Sales effectiveness also corresponds with the return your organization gets from its sales investment.

Organization 84

Organization Account Management Sales Sales Training 84

MDI Training

MARCH 29, 2024

Successful Team Building for Boehringer Ingelheim RCV Do you prefer to listen to this article? A resounding success that not only strengthened team cohesion but also laid the foundation for an unforgettable Christmas edition on December 19, 2023, at the picturesque Schloss Laxenburg. What were the goals of the events?

Digital Transformation 52

Digital Transformation Leadership Onboarding Artificial Intelligence 52

Arpedio

DECEMBER 19, 2023

The vital role of Customer Success in Account Management Explore ARPEDIO's Account Management Software ← Back to blog In recent times, companies have come to realize the significance of aligning their customer success and account management strategies. Let’s dive in!

Account Management 52

Account Management Communication Management Artificial Intelligence 52

Customer Think

APRIL 7, 2023

Customer service is a key component of any successful business. Without a dedicated customer service team, it can be difficult to manage customer relations, address issues, and ensure customer satisfaction. This is why customer service is the most important department in any business.

Management 69

Management 69

Brooks Group

JANUARY 24, 2024

This is good news for B2B sales teams that have faced economic headwinds, shrinking customer budgets, and delayed or canceled purchasing decisions. In this blog post we share 6 of the key differences between successful and underperforming teams. Sales Strategy 1: “If you have a sales process, you’ve gotta use it.”

Supply Chain 97

Supply Chain Negotiation Sales CRM 97

Hubspot Sales

NOVEMBER 22, 2023

Imagine if every business had this level of customer knowledge and personalization. Wouldn’t you want to make your customers feel valued? That's where Customer Relationship Management (CRM) software comes in. Implement AI chatbots to handle routine customer inquiries, freeing up your team for more complex tasks.

CRM 87

CRM Artificial Intelligence Customer Success Decision-making 87

Arpedio

MARCH 5, 2024

In the intricate dance of business success, one partner often overlooked is account management. In this digital age where competition is fierce and customer expectations are soaring, the need for robust account management strategies has never been more pronounced.

Account Management 52

Account Management Management Client Relationships Prioritization 52

Showpad

JUNE 6, 2022

Meet Tricia Westfall, a Senior Manager for the Sales Capability Planning & Enablement team at Kaiser Permanente. In this interview, she shares how she and her team are adding value during virtual conversations with customers—and how they’re partnering with marketing to build curated content experiences. Can you share an example?

Virtual Selling 52

Virtual Selling Decision-making Sales Digitalization 52

Insightly

MARCH 25, 2024

Unsurprisingly, CRM, or Customer Relationship Management , is the foundation of any successful sales and marketing strategy. It encompasses a wide range of practices, technologies, and methodologies to nurture relationships with prospects and customers. What is Lead Management? What is a CRM?

CRM 52

CRM Management Prioritization Communication 52

Arpedio

FEBRUARY 15, 2024

Highlights from the session Deep customer understanding is key Deep customer understanding is crucial for successful B2B sales and ABS strategies. Ground your ABS strategy in profound customer insights, including identities, preferences, priorities, and decision-making processes. Superior together.

B2B 52

B2B Account Planning Facilitation Sales 52

Arpedio

FEBRUARY 2, 2024

8 Game-Changing Benefits of Account-Based Selling Explore ARPEDIO's Account-Based Selling Platform ← Back to blog In the world of sales, where personalization is paramount, it is almost impossible to overlook the significance of Account-Based Selling (ABS). Table of Contents 1.

Account Planning 52

Account Planning Account Management Facilitation Stakeholders 52

Arpedio

JANUARY 9, 2024

Elevating Account Management Through Metrics and KPIs Explore ARPEDIO's Account Management Software ← Back to blog As companies strive to build lasting relationships with their clients, the need for effective Account Management strategies and tools becomes paramount. Ready to streamline your account planning?

Account Management 52

Account Management Management Client Relationships Account Planning 52

Showpad

DECEMBER 16, 2021

These pillars are interconnected, and combined approaches result in better customer engagement; for example, we cannot create quality content or training if we don’t look at the data, and we won’t have good data if no one knows how to use our platform.”. Our last area of focus, and probably the most relevant, is customer engagement.

Value Proposition 52

Value Proposition Account Management Decision-making Digitalization 52

Nutshell

MARCH 31, 2023

As a sales manager, you want to stay up to date with the latest sales trends, keep up with your sales skills and knowledge, and continually build your management and leadership expertise. There are lots of resources out there that can help you do this, from blogs to books to podcasts to newsletters.

Sales Management 62

Sales Management Management Sales Leadership Leadership 62

Arpedio

MARCH 6, 2024

Account management serves as the backbone of successful businesses, playing a pivotal role in fostering lasting relationships with clients or customers. At its core, account management involves the strategic oversight and nurturing of client accounts, aiming to maximize their value and satisfaction.

Account Management 52

Account Management Management Prioritization Client Relationships 52