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Ten insights on the future of SAM

Strategic Account Management Association

Shifting from focus on shareholder value only to stakeholder value as well – and a broadening understanding of what stakeholder value means. Only by making astute observations will you uncover potential new sources of value. In just a few months, COVID accelerated digital adoption as much as 10 years. Want more?

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Digital Transformations Are Crucial to Optimizing Innovation Value

Planview

Speed in delivering high-value innovations is a critical differentiator that can make or break companies. According to a Boston Consulting Group report, companies prioritizing innovation—arriving first to market with new and relevant ideas—outperform the MSCI World Index on shareholder return by 3.3 percentage points per year.

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Ohmae’s 3C Model (Strategic Triangle)

Flevy

The Ohmae 3C model, also known as “the Strategic Triangle ,” is a strategic framework that assists in developing the fundamentals of Business Strategy for any organization. Ohmae’s 3C Model (Strategic Triangle) has its applications in Strategic Planning, Market Analysis , and guiding Decision-making processes.

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How to organize your virtual data room with a data room index

PandaDoc

Schedule your demo What to include in a data room index Your data room index should have a clear hierarchy and simplified structure — folder organization will affect how easily partners, team members and investors will locate needed data. This makes it easier for users to understand what each folder contains and find documents quickly.

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How to Boost Sales Productivity with Account Planning

Upland

Sales productivity becomes even more difficult for complex B2B accounts with large buying groups and multiple divisions involved in the decision-making process. This targeted approach makes successful sales and better relationships more likely. This requires that sales teams work with their greater revenue teams.

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KPI Management: Business Growth KPIs

Flevy

For organizations across the spectrum, these metrics provide a lens through which growth can be assessed, strategies refined, and objectives recalibrated. We aim to shed light on how these KPIs can enhance decision-making processes , inform strategy formulation , and drive operational improvements.

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Marketing is Bigger (MUCH Bigger) Than Advertising

Strategic Communications

Marketing is an Organization-wide Undertaking. Marketing is making sure that the products and services you provide—and every element that goes into the provision of those services – satisfies or exceeds the expectations of your customers. Effective marketing generates positive financial results for organizations.