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Digital Marketing and the Small Business: A Perfect Match

Strategic Communications

Most small businesses don’t have the big budgets that big brands have. Yet they need to make an impact through their marketing and communication efforts. Digital marketing, though, represents significant opportunity for small businesses. What Is Digital Marketing? Email marketing.

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What do you do when your boss is a micro-managing control freak?

Red Star Kim

Delegation for leaders – a how to guide (kimtasso.com) So the reason you may perceive it as micro-managing is because they have adopted a leadership style that is not matched to your expertise and experience. Many people have suffered at the hands of a line manager who wants to know in detail what is happening and to control everything.

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Commanding the Digital Sales Battlefield: The Strategy You Need Now

DemandFarm

Welcome to the digital age of sales! We’re here to ease some of that anxiety about going digital – needing to dominate the online landscape. Because diving head-first into the digital sales ocean isn’t just about chasing the latest technology; it’s about genuinely understanding your customer. This is not a small minority.

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How to know whether to use ideal customer profiles or buyer personas

PandaDoc

Thanks to the digitalization of the marketplace, online and ecommerce businesses can now reach more clients than ever. Thankfully, we have compiled some basic ideas that will help businesses like yours make the right choice (or no choice at all, but more on that later). Understanding ICPs. Understanding buyer personas.

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How Sales and Marketing Can Collaborate (+Expert Tips)

Hubspot Sales

Marketing and sales teams rely heavily on one another to drive business. After all, it’s the marketing department that generates leads, and the sales team that converts those leads to paying customers. Table of Contents How can Sales and Marketing collaborate? But relying on this alone misses the mark. The result?

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New Year’s Resolutions for Business Owners in 2019

Outbound Engine

The new year is the perfect time to take stock and set goals for the year ahead. For business owners, making new year’s resolutions can significantly impact their success. Here are a few of our favorite new year’s resolutions for business owners in 2019. Find a buddy. Pretty good increase. Communicate Better.

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Best monday.com Alternative in 2022 | Insightly

Insightly

If you’re looking for the perfect platform for your business in 2022, there’s no shortage of solutions. In recent years, monday.com has surged to the front of the pack regarding online work management tools, especially for robust teams of marketers, developers, designers and salespeople. monday.com CRM overview.

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