Red Star Kim

NOVEMBER 1, 2023

At the recent PM Forum workshop on “Selling processes and sales skills for marketing and business development professionals” we focused on sales and selling challenges in professional services. Delegates from legal and accountancy practices in the UK and overseas (Brussels and Amsterdam) shared how to tackle those challenges.

Key Account Management 130

Key Account Management Account Management Value Proposition Client Relationships 130

Account Manager Tips

AUGUST 10, 2021

Build your business with client referrals Client referrals are a powerful business growth strategy. You ask your clients to recommend you to people they know. How hard could it be? Follow this step-by-step guide on how to ask, and get your clients to say "Yes," to a referral. Don't want to feel obligated.

Decision-making 240

Decision-making Account Management Value Proposition Brainstorming 240

Red Star Kim

FEBRUARY 8, 2024

At the recent Business Development for Professionals – 2024 Virtual Conference – MBL Seminars I presented a session entitled “Supporting Fee-Earners in Sales Targeting”. Here is a summary of the sales targeting toolbox for professional services firms.

Value Proposition 130

Value Proposition Key Account Management Digitalization Sales 130

Red Star Kim

SEPTEMBER 29, 2023

The session comprises three elements: marketing and business development fundamentals, practical marketing communication and business development skills and growing your career. There were some common threads demonstrating the huge contribution these varied individuals make to their teams. How do you measure up?

Marketing 130

Marketing Stakeholders Digitalization Communication 130

Nutshell

APRIL 3, 2024

Startup management used to be complicated and time-consuming for companies wanting to scale. But nowadays, with modern software for startups, getting your small business off the ground is easier than ever. Communication tools allow you to communicate with remote team members, no matter where they are.

Software 71

Software Software CRM Communication 71

Nutshell

MAY 7, 2024

Trade shows can be powerful platforms for showcasing your products, growing your brand, and winning new customers. However, figuring out how much your business actually benefits from attending trade shows can be challenging. What your ROO calculation looks like depends on your goals.

CRM 71

CRM Media Advertising Marketing 71

Nutshell

MAY 3, 2023

If your company has a unique sales process or sells a variety of products and services, it can be tempting to build a CRM from scratch. In this article, we’ll dig into the nitty-gritty surrounding homegrown CRMs, including what a custom CRM is and the potential benefits and drawbacks of building your own. What is a custom CRM?

CRM 127

CRM Software Software B2C 127

Brooks Group

OCTOBER 11, 2023

Planning your sales kickoff or national sales meeting? After you choose the date and venue, your next question may be who you should ask to deliver the keynote—and what you want them to talk about. Your sales keynote speaker will set the tone for the rest of the event.

Sales 93

Sales Sales Training Meetings Media 93

Account Manager Tips

JUNE 29, 2021

How a capture strategy helps avoid competitive bidding Is your client due for renewal? Avoid a bidding war and follow these 10 capture strategy tips to keep your client long before they think of going to RFP. Build relationships with decision-makers and expand your network. Assemble the win team.

Suppliers 246

Suppliers Shareholders Stakeholders Decision-making 246

OnStrategyHQ

DECEMBER 20, 2023

The Strategic Planning Process in 4 Steps To help you throughout our strategic planning framework, we have created a how-to guide on the basics of a strategic plan, which we will take you through step-by-step. A good strategic plan dictates “how” you travel the selected road. Questions to Ask: Who is on your Planning Team?

Value Proposition 98

Value Proposition Facilitation Decision-making Organization 98

Brooks Group

DECEMBER 13, 2023

Sales is a numbers game, but evaluating your sales reps’ performance involves much more than looking at a final revenue number. Revenue may be the ultimate performance indicator, but as a sales leader you should investigate the “why” behind a final result to truly improve the success of your sales team.

Sales 94

Sales Sales Training Communication Meetings 94

Nutshell

MARCH 15, 2024

Qualifying leads before sending them through to your sales team lets you learn more about your prospects and build deeper connections with them, which often results in more deals. Lead nurturing is the process of building relationships with prospects who aren’t quite ready to purchase your product or service.

CRM 71

CRM Software Software Communication 71

Nutshell

APRIL 4, 2024

If your business schedules a lot of meetings — either internally or with clients — you might wish you had a way to make that process easier. Thankfully, there are meeting scheduler tools out there to meet that need. After all, there are quite a few options out there, and you’re probably looking to narrow it down.

Meetings 71

Meetings CRM Software Software 71

Nutshell

MARCH 18, 2024

Customer relationship management (CRM) systems have become vital in managing customer data, creating effective sales processes, and boosting sales team efficiency. However, one of the obstacles to implementing these crucial but advanced systems is a low CRM adoption rate from the team that needs to use it.

CRM 71

CRM Software Software Decision-making 71

Hubspot Sales

AUGUST 9, 2022

Most salespeople aren't born ready to take on the field — with no need for guidance or insight. That's why leaders need to leverage effective sales training techniques to set reps on the right course and facilitate their professional growth. Use resources like videos, calls, recordings, emails, and output from other reps.

Sales Training 103

Sales Training Sales Decision-making Facilitation 103

ACT

MAY 7, 2024

They ruthlessly guard their time and focus on their goals while multitasking and getting things done. Add to that the constant barrage of phone calls , social media updates, and smartphone notifications , and achieving peak productivity can feel like a distant dream. But it isn’t impossible.

Management 52

Management Small Business Media Investors 52

Nutshell

FEBRUARY 6, 2024

When you’re in the depths of the sales process, how do you know what step to take next? How do you know what action will be most effective for moving a lead toward becoming a loyal customer? Just focusing on the desired outcome—a new sale—won’t get you there. So many factors go into a successful won deal.

CRM 62

CRM Sales Prioritization Decision-making 62

Nutshell

APRIL 4, 2024

If your business schedules a lot of meetings — either internally or with clients — you might wish you had a way to make that process easier. Thankfully, there are meeting scheduler tools out there to meet that need. After all, there are quite a few options out there, and you’re probably looking to narrow it down.

Meetings 62

Meetings CRM Software Software 62

Brooks Group

MARCH 8, 2023

View this week's video How Do I Help My Team Get the Pricing They Want? Helping salespeople arrive at the price they want is a multi-step, dynamic process with all prospects. It’s not just something a sales rep deals with at the end of the sale. What changes in that example is the value.

Sales Training 82

Sales Training Decision-making Marketing Leadership 82

Nutshell

AUGUST 28, 2023

Creating a structured sales process is one of the most effective ways to boost your sales teams’ efficiency and results. With a formal sales process in place, your sales team has a framework to follow, and it’s much easier to stay on the same page, track results, and onboard new team members.

Decision-making 118

Decision-making Sales Negotiation Advertising 118

Nutshell

AUGUST 22, 2023

Since AI is revolutionizing sales , marketing, and many other aspects of business, it’s no surprise that many CRM providers are also using the technology to enhance customer relationship management. Table of Contents How are CRMs using AI? Writing and email Love it or hate it, writing is one of the biggest applications of AI.

Artificial Intelligence 114

Artificial Intelligence CRM Management Decision-making 114

Hubspot Sales

NOVEMBER 28, 2023

Marketing and sales teams rely heavily on one another to drive business. After all, it’s the marketing department that generates leads, and the sales team that converts those leads to paying customers. Sales collaboration dramatically improves results, but bringing it to fruition can be more complex than it sounds.

Marketing 106

Marketing Sales Decision-making Prioritization 106

Brooks Group

DECEMBER 1, 2023

Whether your organization has a dedicated Account Management team, or your salespeople are in charge of managing their own accounts, it’s important to establish account management KPIs to measure performance and effectiveness. Watch the video below to learn more.

Account Management 93

Account Management Management Account Planning Sales Training 93

Hubspot Sales

JANUARY 5, 2024

I’ve been in contact with sales experts about how AI has helped them. They’ve shared tips and AI hacks for inside sales reps, as well as tips for coping with — and bouncing back from — bad sales months. Over the years I have greeted tech advances with open arms because I need all the help I can get.

Internet 95

Internet Sales Communication Media 95

Nutshell

AUGUST 21, 2020

You look everywhere on the website—I’m talking header, tag line, features—and you just don’t get it. With over a hundred and one different things that could kill your cloud software business, poor marketing is the slow poison that can put it to sleep for good. But is SaaS marketing different from other types of marketing? Target users.

Marketing 142

Marketing Onboarding Media B2C 142

OnStrategyHQ

APRIL 24, 2023

As your organization begins to sketch out what your strategic plan might look like, it’s likely to come to your attention that you’ll need to gain consensus around what your key performance indicators will be and how they will impact your organization. Our number one is your measure.

Profitability 105

Profitability Publishing CRM Insurance 105

Hubspot Sales

JUNE 9, 2023

If you’re looking to get into sales, not having a college degree can feel like a huge barrier to your career. But what if I told you that a degree isn't always required for a sales job? In this guide, we’ll explore how you can get into sales without a degree. See what they said.

Sales 109

Sales Insurance Decision-making Transportation 109

Nutshell

JANUARY 31, 2023

We’ve got a long list of improvements in the works, and we’re looking forward to continuing to invest in our product, service, and customers while advancing our mission of helping businesses grow their revenue with powerful, easy-to-use sales and marketing technology. Plus, you can measure the use and impact of your forms in Nutshell.

CRM 127

CRM Digitalization Advertising Marketing 127

Insightly

APRIL 10, 2024

As you’re out and about, you may want to use that time to improve your go-to-market knowledge and stay up to date on the latest trends. With episodes around 20 minutes or less, Closing Time dives deep into one topic to give you actionable takeaways from prominent leaders in sales, marketing, customer success, and more.

Marketing 52

Marketing Healthcare CRM Media 52

PandaDoc

APRIL 3, 2023

Training your team requires providing them with more than a manual and a few workshops before sending them out into the field. In fact, if that’s your current sales training program, all of that hard work and education could be forgotten by your team in just a few months. Start a free trial 3.

Sales Training 98

Sales Training Management e-Learning Sales 98

Hubspot Sales

NOVEMBER 17, 2020

many are just trying to survive — after all, we are experiencing one of the biggest macroeconomic shocks most businesses have ever faced. Sales leaders in charge of new revenue growth have felt this change in their core. Sales leaders in charge of new revenue growth have felt this change in their core. Offices have gone virtual.

Virtual Selling 126

Virtual Selling Shareholders Decision-making Communication 126

Hubspot Sales

OCTOBER 5, 2021

Sales development representatives and gatekeepers. If you're in sales, chances are you've encountered plenty of situations in which you're trying to reach a CEO or C-level executive to pitch your product or service. only to get stopped by a gatekeeper. How to Get Past the Gatekeeper When Cold Calling.

Decision-making 132

Decision-making Sales Stakeholders Software 132

Nutshell

JUNE 20, 2023

Your sales pipeline—that is, the multi-stage journey your leads take to become customers—is the key to unlocking more revenue for your retail and ecommerce company. When your pipeline is efficiently managed, you can significantly increase the number of sales your business generates.

eCommerce 62

eCommerce Retail Management CRM 62

Hubspot Sales

MAY 24, 2021

Exceptional sales reps — the ones who are prepared to both dedicate and deliver — don't grow on trees. They're tough to find, and in many cases, it's hard to distinguish them from reps who might wind up exhausting your time and resources — only to fizzle out and leave before making an impact. Let's take a look!

Sales 138

Sales Decision-making Marketing B2B 138

Showpad

NOVEMBER 21, 2021

In this interview, Jaclyn provides a unique perspective on why her role is important and you can build a revenue enablement team. . Don’t be afraid to think about what you want to accomplish in 30 days, six months, one year, five years, or 10 years,” Jaclyn said. “To How are we cross-training teams? .

Supply Chain 98

Supply Chain Healthcare Onboarding Sales 98

Aepiphanni

OCTOBER 6, 2021

A most painful reality on the path to entrepreneurial success and how to manage it. He’s one of those people who could give you an analysis of all the top players in the NBA on every team and cross reference it with former top players. You won’t win every sale. My son is a big basketball fan.

Negotiation 105

Negotiation Management Sales 105

Apptivo

FEBRUARY 20, 2023

ABCs of sales lead management 3. Sales Lead Management Process 4. Implementing a Lead Management Strategies to increase sales 5. Wind-Up Overview No matter what you sell or the sector you’re in, you need a consistent flow of qualified leads to develop your business. Overview 2.

Management 103

Management Sales Software Software 103