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Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world

Strategic Account Management Association

By Dave Duke, Co-Founder and CCO, MetaCX, and Joel Schaafsma, Research General Manager, SAMA. In business, it has created an opportunity to reflect on how companies are managing customers, and it has given customers a window of opportunity to re-evaluate their supplier relationships to determine which partnerships are truly valuable.

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Ten insights on the future of SAM

Strategic Account Management Association

As conveners of the largest community in the world dedicated to strategic and key account management, one of SAMA’s foundational purposes is to help our community both adapt to what’s happening right now and prepare for what may happen next. Sales and account management – no longer an expense but an investment.

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Back to the Future: F2F selling is returning, but virtual selling is here to stay

Strategic Account Management Association

Just when customer account teams and salespeople were beginning to grow accustomed to virtual-only sales and account management, a return to (some) face-to-face interactions is on the horizon. COVID-19 has accelerated a trend already underway toward increased virtual interactions between customers and their suppliers.

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9 Unexpected Reasons Why Key Account Management is Important

Account Manager Tips

Why is key account management important? Well, i f you don't have key account management in place, you could leave money on the table, be helpless to competitor threats and put your most valuable clients at risk of defection. Key account management is the secret to grow revenue and customer retention. Why should you care?

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Problem Solved: Boost Resilience with Supplier Diversity

Speaker: Rod Robinson - SVP of the Supplier Diversity Practice, Insight Sourcing Group

How can a supplier diversity program help you gain invaluable competitive advantages? Supplier diversity programs are impactful and effective tools in your business strategy because they guarantee a diverse supplier base and ensure inclusivity within your ultimate procurement plan. Ready to get started?

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Value Net Model

Flevy

The model identifies 4 key types of players: Customers Suppliers Competitors Complementors Each player type holds strategic implications for organizations, influencing their operational and strategic decisions. FlevyPro is trusted and utilized by 1000s of management consultants and corporate executives.

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Building and optimizing your diverse, multifunctional “Dream Team”

Strategic Account Management Association

By Gordon Galzerano, Co-Founder and Managing Partner, Timberwilde Consulting Group. Our aspiration, I believe, should be to create a workforce that reflects the incredible diversity of our customers, our partners, our suppliers and our community. Analytical thinking and innovation. This is playing out in real time.