Upland

NOVEMBER 27, 2023

Before you strategize how you’re going to sell, therefore, you have to understand the organization you’re selling to. You want to inspire the prospect to act by showing them what your solution will be able to do for them. But before you jump head-first into the sales process, there are four fundamental things you must know: 1.

Account Planning 195

Account Planning Suppliers Decision-making Leadership 195

Nutshell

AUGUST 28, 2023

Creating a structured sales process is one of the most effective ways to boost your sales teams’ efficiency and results. With a formal sales process in place, your sales team has a framework to follow, and it’s much easier to stay on the same page, track results, and onboard new team members.

Decision-making 118

Decision-making Sales Negotiation Advertising 118

Hubspot Sales

JUNE 6, 2022

Sales reps run into trouble when they try to go into a call totally cold. Prospect research is a challenge that's every bit as frustrating as it is essential — so to help you out, we've put together a list of 18 of the best places to research buyers before sales conversations.

Sales 127

Sales Publishing Decision-making Media 127

Hubspot Sales

AUGUST 21, 2023

Before the end of the day, you need to make 100 calls. Your sales manager has given your team a big pep talk encouraging you to dial, dial, dial. Now all you need is a cold call script. And not just any script … the best cold call script ever. What is a cold call? What is the purpose of cold calling?

Value Proposition 98

Value Proposition Decision-making Software Software 98

Hubspot Sales

JULY 25, 2023

Like many disciplines, sales teams everywhere are trying to understand what role artificial intelligence will play in their industry. It’s here, and it’s already changing sales as we know it. Whether you’re skeptical, curious, or fully on board, it’s important to educate yourself about how sales reps are using AI.

Co-Creation 79

Co-Creation Artificial Intelligence Sales Onboarding 79

Hubspot Sales

MAY 17, 2023

That makes establishing credibility central to the success of any sales effort. But maintaining that kind of trustworthiness and legitimacy over multiple sales conversations can be easier said than done — a lot of reps run into hitches, hiccups, and human errors that undermine their credibility with prospects. Let's dive in.

Value Proposition 127

Value Proposition Stakeholders Facilitation Communication 127

Zendesk

JANUARY 5, 2022

Every salesperson is eager to hit their monthly quota—the more sales, the better. But the road to that finish line is reliant on a set of key players: sales leads. Before sales reps can meet their targets, they need a clear understanding of what a sales lead is and how a lead is different from a prospect.

Publishing 105

Publishing Sales Media CRM 105

Hubspot Sales

DECEMBER 14, 2021

It's a beautiful story — Aaron Ross transformed the Salesforce.com sales team without any traditional cold calling and scaled the business into a $100 million sales machine. But the truth is that most sales reps still don't have time to sit and read the best practices he developed in his award-winning book, Predictable Revenue.

Sales 103

Sales Decision-making Facilitation Marketing 103

Brooks Group

FEBRUARY 12, 2024

Once a prospect buys your product or service, they represent an opportunity for future growth. When engaging new prospects is tougher than ever, sales organizations know cross-selling and upselling are two effective tactics to increase revenue. Satisfied customers are far more likely to buy than new prospects.

Sales Training 74

Sales Training Sales Account Management Profitability 74

Hubspot Sales

MAY 24, 2021

Having conversations with prospects is baked into sales — in a lot of ways, it's the basis of the whole concept. You need to be able to successfully initiate and conduct productive sales conversations if you really want to thrive in a sales role. You can't do that without doing your research.

Value Proposition 134

Value Proposition Sales Communication Organization 134

Brooks Group

OCTOBER 18, 2023

Effective sales coaching can have a huge impact on your business. The biggest benefit of sales coaching is its contribution to revenue. Research shows that successful sales coaching programs increased average deal size, sales activity, win rates, and new leads by 25%-40%.

Sales Management 78

Sales Management Management Sales Meetings 78

Nutshell

MARCH 25, 2024

It’s where the rubber meets the road, and the initial relationship you’ve built with your customer before their purchase is put to the test. Minimized churn rate: Research indicates that if clients fail to see the value in your product or service within the first 90 days, you may experience customer churn. But there’s more to do.

Client Onboarding 127

Client Onboarding Onboarding Customer Experience CRM 127

Hubspot Sales

FEBRUARY 9, 2021

2021 will bring sales professionals a host of new challenges and trends to consider, and it could be tricky to adapt. Several salespeople are coming into this new year holding onto some dead weight — outdated strategies that are bound to undermine sales efforts instead of enhancing them. Cold Calling.

Sales 135

Sales Decision-making Prioritization Account Management 135

Hubspot Sales

AUGUST 1, 2023

You can now more easily meet sales targets, close deals, and foster customer relationships. If you haven’t integrated AI into your sales processes, this article will give you all the reasons you should. We'll also recommend tools and offer insights from pros who made the leap into a more fulfilling sales career thanks to AI.

Artificial Intelligence 75

Artificial Intelligence CRM Sales Media 75

Hubspot Sales

JULY 27, 2023

This is a significant drop from just a year before when sales success reached around 26%. They need to achieve more with less, making sales enablement more important than ever. Companies have access to AI tools to support their sales efforts. In this post, you'll learn how AI can power your sales enablement strategy.

Sales 68

Sales CRM Communication Sales Environment 68

Hubspot Sales

SEPTEMBER 26, 2023

What is the most important soft skill to have in sales?”), they arrive at different answers. Which AI Tool is the Best Sales Writer? I prompted each tool to write a cold email to a fake prospect named Katie. We've all heard how AI can help us write better, faster, and with more accuracy. Let's dive in. all use OpenAI?

Value Proposition 91

Value Proposition Sales Artificial Intelligence Management 91

Hubspot Sales

SEPTEMBER 26, 2022

There's a sweet spot in sales. It's when a prospect's needs perfectly align with your offerings. More than half of sales reps saw improved lead quality this year. Let's look at a few strategies sales professionals are employing in 2022 to achieve better lead quality. How to Improve Lead Quality Research in 2022.

CRM 89

CRM Prioritization Sales Acquisition 89

Hubspot Sales

DECEMBER 12, 2023

We expect the sales game to change every year, but 2023 has stood out as a uniquely transformative one. To help you stay ahead of the curve, I spoke with top sales professionals to get their tips for selling in 2024. John Barrows , CEO at JB Sales , recommends being selective in how you use AI. Let's dive in.

Sales 98

Sales Investors Prioritization Innovation 98

Apptivo

AUGUST 24, 2022

What is a challenger sales model? What are the pros and cons of challenger sales model? Steps to adopt challenger sales model. How to apply the challenger sales methodology into your business? The authors of “The challenger sale model” – Matthew Dixon and Brent Adamson explain this through their model.

Sales 98

Sales Decision-making Value Proposition Construction 98

Hubspot Sales

NOVEMBER 20, 2023

Welcome to "The Pipeline" — a weekly column from HubSpot, featuring actionable advice and insight from real sales leaders. AI and the pandemic threw a wrench in the typical sales funnel that companies have now realized is too outdated to consistently bring in the profits they want to see. Clients aren’t buying like they used to.

Artificial Intelligence 95

Artificial Intelligence Decision-making Profitability Sales 95

Hubspot Sales

JUNE 21, 2023

An objection is a legitimate concern that could threaten a deal, while a brush-off comes from a less genuine place — it's a knee-jerk reaction prospects raise when they want to quickly and abruptly end a sales call. Prospects are busy, and your call is undoubtedly interrupting their work. Don’t say anything.

Decision-making 103

Decision-making Meetings Sales Organization 103

Hubspot Sales

MARCH 22, 2021

Perfect sales calls don't happen by accident. And while you can't execute one without thinking on your feet, you can't just jump on a call blindly, banking on your improv skills and natural charm to get the job done. The process of creating that plan is most commonly referred to as call mapping. Do your research.

Sales 101

Sales Banking Decision-making Media 101

Hubspot Sales

SEPTEMBER 18, 2023

Timing is everything in sales. In this article, we’ll cover what a trigger event is, why they’re important and provide examples you can apply to your own sales strategy. These could be industry changes, a new funding round announcement, a merger, or a prospect getting a new role.

Media 104

Media Investors Insurance Leadership 104

Hubspot Sales

APRIL 27, 2023

In this article, you’ll learn some positions you can consider in SaaS sales, expert tips for getting into the industry, and how to succeed in your first sales role. Table of Contents Is SaaS sales a good career? SaaS Sales Positions How to Get into SaaS Sales How to Succeed in SaaS Sales Is SaaS sales a good career?

Sales 102

Sales Account Management Communication Sales Management 102

Hubspot Sales

MAY 10, 2022

Text messaging for sales is an excellent way for you to stay top-of-mind as your prospects consider their product options. Sending sales text messages to your prospects to nurture them all the way until conversion. Sending sales text messages to your prospects to nurture them all the way until conversion.

Value Proposition 98

Value Proposition Sales Communication Meetings 98

Brooks Group

OCTOBER 19, 2022

Sales training typically accomplishes one of two things. . This becomes increasingly important for companies who rely on the joint efforts of Marketing, Sales, Account Managers, and Customer Service, not to mention all the people managing all those departments, to reach their goals. The Different Roles Within a Sales Team.

Sales Training 84

Sales Training Sales Account Management B2C 84

Hubspot Sales

JUNE 26, 2023

Lead generation specialists play a crucial role in the sales process. Not only do they prospect for new business, but they help bring them into the sales funnel during the early stages. Alead generation specialist is one of the first people a prospect interacts with. Table of Contents What is a lead generation specialist?

CRM 88

CRM Communication Account Management Leadership 88

Hubspot Sales

AUGUST 22, 2022

We surveyed over 1,000 sales professionals around the globe to find out the top sales trends of 2022, and one thing is certain – the pandemic made a lasting impact on the relationship between salespeople and their prospects. If you’re looking for a specific insight, you can skip ahead to these sections: The Top Sales Trends.

B2C 81

B2C Sales CRM B2B 81

Hubspot Sales

MARCH 6, 2018

What is a sales process? Sales process” most often refers to a repeatable set of steps your sales team takes with a prospect to move them from early stage to a closed customer. A good sales process helps your reps consistently close deals by giving them a framework to follow. What are the steps of a sales process?

Sales 143

Sales Negotiation Advertising Publishing 143

Hubspot Sales

DECEMBER 29, 2020

Luckily, with sales, quickness also happens to be the way to make your sales team happy. Sales acceleration helps you do both. What is sales acceleration? Sales acceleration enables teams to shorten their sales cycles and engage healthier and more bountiful prospects. How to Use Sales Acceleration.

Sales 111

Sales Decision-making Media CRM 111

Hubspot Sales

DECEMBER 28, 2021

Inbound salespeople see the need to personalize the sales experience to the buyer's context. Meanwhile, inbound sales teams recognize they must transform their entire sales strategy so they're serving the buyer. Meanwhile, inbound sales teams recognize they must transform their entire sales strategy so they're serving the buyer.

Value Proposition 115

Value Proposition Sales Decision-making Prioritization 115

Hubspot Sales

MARCH 14, 2021

It's become a fact of professional life as well — particularly in the sales world. Solid social selling skills are transitioning from a nice-to-have to a need-to-have for sales professionals, but developing that kind of expertise is much easier said than done. Let's dive in.

Media 136

Media Manufacturing Account Management Sales 136

Brooks Group

MARCH 27, 2023

You’re making your first sales call. This comprehensive guide will provide everything you need to know about the mock sales call, from defining it to describing why it’s essential to tips on how to conduct it. Keep reading, and you’ll confidently make real-world sales calls in no time.

Sales 52

Sales Sales Training Decision-making Negotiation 52

Zendesk

AUGUST 10, 2021

In fact, the Zendesk Customer Experience Trends Report found that ecommerce sales increased by 30 percent in 2020. The pandemic changed the customer landscape, so your sales process has to change with it. Filling your pipeline starts with developing a modern prospecting strategy that’s tailored to consumers’ evolved needs.

Sales 104

Sales Digitalization Media Software 104

Hubspot Sales

AUGUST 27, 2020

The sales call — one of the most imposing, potentially uncomfortable realities of sales life. On one hand, you can't script your call. A sales call isn't an appropriate forum for trying to practice your improv skills. Conduct extensive research on your prospect's business and industry.

eCommerce 108

eCommerce e-Learning Decision-making Leadership 108

Nutshell

SEPTEMBER 14, 2023

If you want to learn how to manage a sales pipeline for an IT company, you’ve come to the right place. That’s where a sales pipeline comes in. But your sales pipeline can’t run itself. That’s why we’re covering everything you need to know about sales pipeline management for IT companies in this blog post.

Management 62

Management Prioritization CRM Sales 62

Nutshell

FEBRUARY 6, 2024

When you’re in the depths of the sales process, how do you know what step to take next? Just focusing on the desired outcome—a new sale—won’t get you there. That’s where the next-action-based selling methodology comes in—an approach to sales that focuses on the activities that truly drive results.

CRM 62

CRM Sales Prioritization Decision-making 62