Remove the-magic-of-establishing-value
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What is Key Account Management? Strategy and Tips

Upland

With the right process in place, you can overcome the many challenges and establish yourself as a trusted advisor to your most desired customers. With the right process in place, you can overcome the many challenges and establish yourself as a trusted advisor to your most desired customers.

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Alliances are not Magic Wands!

Peter Simoons

These executives view alliances as a magical solution—a mere wave of a magic wand that will instantly yield results! Sadly, alliances do not work in such a way; they are not magic wands. They must build relationships, establish trust, and work together towards shared goals.

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The Challenge of Selling Expertise (Not Product)

Strategic Account Management Association

An interview with Michael Thomas by Harvey Dunham, Managing Director of Business Development at SAMA. Michael Thomas is the founder of Magnetic Services. He also spent years as a managing consultant for Microsoft’s global consulting organization. This interview is based on a recent SAMA podcast. Register here. Becoming a Trusted Advisor.

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3 Predictions for What’s Next in Project Portfolio Management 

Planview

By 2025, more than 60% of strategic portfolio leaders will transition from overseeing delivery execution to overseeing value realization as their primary objective. You know the saying: The only constant is change. It’s true for all disciplines and describes the project portfolio management (PPM) market for several reasons.

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Traits of Startup Unicorns in 2024 [Data + Expert Insights]

Hubspot Sales

Technology companies possess a special magic. Companies valued at 1 billion aren't guaranteed success (example: WeWork ); almost 17% of unicorn startups lose their unicorn status or fail. Unicorn Company Traits What ingredients go into a private company valued at a billion dollars? Table of Contents What is a unicorn company?

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Don’t Blame Technology for Process Failures

Excelerate

Then, someone will suggest a magical solution: "A new system or system change will do the trick!" Have you ever felt like you're stuck in a workday twilight zone, endlessly having déjà vu moments talking about and trying to fix the same issues? People Power: The Heart of Adoption Processes and tech are nothing unless people use them.

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KAM Customer Life Cycle

Jermaine Edwards

This is such an important question yet most organisations have not established a clear distinctive path, identifiers and actions for effectively managing the full customer relationship journey. How do you know what to do at the different stages in your customer relationships? What is the Customer Life Cycle?