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28th PM Forum Conference: Organisational culture, mentoring, digital distraction, ESG and client experience (2023)

Red Star Kim

28 th PM Forum Conference: Organisational culture, mentoring, digital distraction, ESG and client experience (2023) Reprinted from PM Magazine With 100+ people enjoying coffee in bright orange TUC mugs, the buzz heightened to good vibrations: Connecting with familiar faces and new friends, both old hands and the next generation.

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How Aramex’s Young SAM Program Provides Strategic Value and Impact

Strategic Account Management Association

These include value release measurement which will identify and formalize the value impact Aramex brings to its strategic key accounts and account profitability analysis. The introduction of account-based (global parent roll-up) profitability assessments (actual-based costing and planning) will enable good decision making.

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Book review: All you need to know about commercial awareness by Christopher Stoakes

Red Star Kim

This short (130 pages) information-packed book was revised in 2019. And the important distinction between cash and profits is highlighted. There are passing references to brand management, digital agencies and data mining. For young professionals. And I commend it to those looking to initiate their commercial awareness journey.

Finance 130
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Future Marketing/BD Manager – Build your personal brand and increase your strategic contribution (December 2022)

Red Star Kim

Profit growth. STAR for digital marketing Book review: Build your digital marketing strategy by Steve Brennan (kimtasso.com). Future Marketing Manager – Eight steps to manage virtual teams (kimtasso.com) November 2019 . Future Marketing Manager – success and how to get promoted (kimtasso.com) May 2019.

Marketing 130
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Selling challenges in professional services: Sales processes and skills

Red Star Kim

Digital environment – Where people buy people, the challenge of forging strong personal relationships becomes more acute when most communications are managed through digital channels. This has changed the sales process fundamentally in many environments.

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Referrer Management – Capacity and Capability

Red Star Kim

Some were focused on specific sectors such as agriculture, sports and not-for-profit and others had a more international focus (particularly the Caribbean and Middle East). This had been exacerbated by Covid and working from home practices. Referrer management activities were varied and sometimes creative.

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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

or profits greater than £150000), active and inactive companies with up to 10 years’ of financial data. profit, growth and core legal services) How can Nexl help law firms execute their Strategic Account initiatives? (no-data-entry The OnePlace legal client relationship management system was acquired by InTapp in 2019.