SAMA releases Biannual 2021 Compensation Report
Strategic Account Management Association
AUGUST 10, 2021
Overall, respondents project their programs to grow 25% faster in 2021 than their companies as a whole. The most common MBOs for SAMs measure leading indicators : account planning (77% of plans) and activity-based metrics like collaborative meetings (75%). Covid-19’s impact on SAM compensation varied tremendously by industry.
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