Arpedio

FEBRUARY 14, 2024

Are you looking to take your business to new heights and reach a global audience? The land and expand strategy is the key to achieving sustained growth and expanding into new markets. In this article, we will explore the concept of the land and expand strategy and how it can fuel your business expansion efforts.

Supply Chain 52

Supply Chain Decision-making Government Marketing 52

CMOE

AUGUST 26, 2020

While some businesses manage to transition from niche to mainstream by scaling with ease, others struggle to maintain their identity and high standards of customer service—and eventually, their profits. Lack of a business-growth strategy. Minimal understanding of the financial impact of rapid growth.

Onboarding 98

Onboarding Profitability Leadership Business Growth 98

Brooks Group

MARCH 27, 2023

Leadership teams meet in this business management process to ensure each business function is aligned. Sales Data Management To assess the success of a product, a sales strategy, or a marketing campaign, sales operations teams analyze and evaluate sales data. How do Sales Ops differ from Sales Management?

Sales 52

Sales Advertising Sales Training Profitability 52

ProlifIQ

JUNE 21, 2023

Firstly, it includes a thorough analysis of the account’s current status, which entails understanding the account’s industry, market position, and competitive landscape. This analysis helps sales teams identify the account’s strengths, weaknesses, and potential areas for growth.

Account Planning 52

Account Planning Value Proposition Account Management Stakeholders 52

Arpedio

JANUARY 5, 2024

Understanding the Basics of Account Management The complexities of client relationship management and the nuanced strategies that underpin successful account management are essential knowledge for any professional seeking to navigate the intersection of customer engagement and business growth strategy.

Account Management 52

Account Management Customer Success Management Energy and Utilities 52

Arpedio

MARCH 18, 2024

This strategic growth approach suggests that true success lies in meticulous planning, where initial seeds of market presence can grow into a veritable forest of opportunity. It’s about growth through land and expand, where each step is calculated, and each move builds upon the last.

Digitalization 52

Digitalization Construction Digital Transformation Supply Chain 52

Tidio

FEBRUARY 26, 2021

In this guide: What customer retention is and why it matters for your business. The best customer retention software on the market. Looking for other business growth strategies? From the business side, satisfied customers take less time to serve, need no acquisition spending, and are less sensitive to price changes.

eCommerce 52

eCommerce Acquisition Communication Retail 52

SmartKarrot

MARCH 30, 2022

Further, we will discuss the ways in which you can use it to supercharge your user acquisition. Product-led storytelling is a form of content marketing in which the content is focused on and built around the SaaS product. Those who are already using the marketing strategy of ‘product-led storytelling’ consider it a very important tool.

Acquisition 10

Acquisition Decision-making Marketing Profitability 10

Apptivo

MAY 31, 2023

Imagine being a marketer for a luxury travel agency. Marketers may optimize their tactics by giving personalized recommendations according to customers’ tastes and interests if they have access to real-time data from the sales funnel. As a result of these initiatives, conversions, and business growth have increased noticeably.

Sales 52

Sales Decision-making Advertising Media 52

SmartKarrot

NOVEMBER 12, 2020

The overall revenue they generate over their entire customer journey is attributed to most of the business growth. When you are looking to grow your revenues to drive business growth, there are certain metrics you should be tracking. Few of these metrics are: Customer Acquisition Cost. Customer Lifetime Value.

Acquisition 10

Acquisition Profitability Customer Experience Business Growth 10

SmartKarrot

JANUARY 18, 2021

And to look further, their subcategories are the below ones: Scaling Increase number of customers Diversify products Lower customer acquisition cost Optimize online performance. For any company to grow, it has to acquire more customers by reaching the right product/market fit. Reduce customer acquisition cost.

Acquisition 10

Acquisition Business Growth Customer Success Profitability 10

SmartKarrot

MAY 17, 2022

You may have already come up with an excellent business plan, implementation timeline, and also profitable marketing strategy; however, you may not have emphasized the importance of customer success at this stage. This could be a major risk and hamper your business’ growth. But resist this temptation.

Acquisition 10

Acquisition Customer Success Profitability Finance 10

Arpedio

FEBRUARY 5, 2024

Whitespace in sales is a concept that holds immense potential for businesses seeking enhanced growth and customer acquisition. It refers to the untapped market segments and opportunities that exist within a given industry. This, in turn, can lead to higher sales volumes and greater profitability.

Acquisition 52

Acquisition Decision-making Sales Innovation 52

SmartKarrot

JULY 7, 2023

We will also be discussing their importance for businesses in the current market scenarios. It is the process through which businesses identify the opportunities and growth potentials within the existing customer accounts by going thoroughly into the sales data. Let’s begin with the definition first.

Business Growth 10

Business Growth Account Management B2C Profitability 10

Arpedio

JULY 12, 2023

Account-Based Marketing (ABM) vs Account-Based Selling (ABS) ← Back to blog In the ever-evolving sales ecosystem, businesses are continuously embracing new approaches to stay ahead of the competition. An Introduction to Account-Based Marketing and Account-Based Selling 2. What is Account-Based Marketing (ABM)?​

Marketing 52

Marketing Advertising Decision-making Communication 52

Insightly

SEPTEMBER 5, 2023

Marketing might be reporting on email open rates, but what does that mean for the rest of the business? How does that impact revenue, productivity, customer satisfaction, and company growth? However, certain metrics provide significant insight into business health and drive the smartest growth decisions.

Decision-making 52

Decision-making Acquisition Publishing CRM 52

Insightly

SEPTEMBER 5, 2023

Marketing might be reporting on email open rates, but what does that mean for the rest of the business? How does that impact revenue, productivity, customer satisfaction, and company growth? However, certain metrics provide significant insight into business health and drive the smartest growth decisions.

Decision-making 52

Decision-making Acquisition Publishing CRM 52

SmartKarrot

JANUARY 5, 2021

Leading the world of SaaS businesses, Allison Pickens is recognized as one of the Fortune Most Powerful Women, for her contributions as a growth expert, a thought leader, and her eminent presence on the board of directors in top SaaS companies. She has also geared up many product-based SaaS companies as an Investor in recent times.

Customer Success 21

Customer Success Leadership Customer Experience B2B 21

Hubspot Sales

APRIL 18, 2019

Whether it's customers, revenue, locations, leads, mentions, or profits, you've got to play the growth game if you want to be successful in business. Growth is fundamental to a business' survival. A concrete growth strategy is more than a marketing strategy, it's a crucial cog in your business machine.

Acquisition 143

Acquisition Value Proposition Business Growth Decision-making 143

SmartKarrot

APRIL 24, 2020

In B2B businesses, we often use the 80-20 rule that says, 80% of the profits are incurred from 20% of the customers. As a SaaS business, you’d have often tried to make your service ‘good for everyone’. As a matter of fact, it never really benefits your business. What is Customer Segmentation in SaaS?

B2C 12

B2C Customer Success B2B Profitability 12

SmartKarrot

JULY 15, 2020

This would give you a clear picture of all the budgeting and other expenses you can afford to make while still keeping your profit margin wide. This is an information which every SaaS business would cherish and the metric that strives to give this information is what we call Customer Lifetime Value. How to calculate CLV?

Advertising 10

Advertising Acquisition Decision-making Customer Value 10

SmartKarrot

DECEMBER 16, 2021

Customers are your biggest advocates, and a happy customer will leave reviews, aid-in word-of-mouth marketing, and convert new prospects who on the fence. Right now, as we prepare for economic flux and conservative demand from customers, companies need to drive up their CX quality if they are to grow the business. WHY do we buy?

Customer Experience 11

Customer Experience Prioritization Stakeholders Customer Success 11

Account Management Skills

NOVEMBER 15, 2021

I chat to ‘Agencynomics’ co-author, Peter Hoole , about some common challenges faced by agency owners today, when it comes to business growth. – what point in the agency’s revenue growth does an agency typically employ their first account manager? That depends really on on the client, in terms of what they want.

Finance 52

Finance Account Management Profitability Management 52

ProlifIQ

AUGUST 17, 2023

Introduction: In the dynamic landscape of B2B sales, adopting innovative strategies is essential for sustained growth and profitability. Creating an ‘Expand’ Strategy: To drive expansion effectively, businesses need a well-crafted expand strategy.

Acquisition 52

Acquisition Stakeholders Customer Success Profitability 52

Insightly

SEPTEMBER 19, 2023

CRM strategies vary widely by the particulars of your unique business and its operation. An efficient e-marketing and customer relationship management strategy is practically a necessity for nearly any kind of modern business. However, there are some general strategies by industry/vertical that we will examine in this blog post.

CRM 52

CRM Insurance Healthcare Manufacturing 52

Insightly

SEPTEMBER 19, 2023

CRM strategies vary widely by the particulars of your unique business and its operation. An efficient e-marketing and customer relationship management strategy is practically a necessity for nearly any kind of modern business. However, there are some general strategies by industry/vertical that we will examine in this blog post.

CRM 52

CRM Insurance Healthcare Manufacturing 52

SmartKarrot

AUGUST 9, 2022

With studies concluding that the SaaS industry has increased in size by approximately 500% in the last 7 years , SaaS software and applications are presenting a massive opportunity for data-driven businesses. Therefore, business catalysts can be an extremely effective way to empower, encourage and facilitate long-term, consistent growth.

Facilitation 10

Facilitation Digital Transformation Leadership Software 10

SmartKarrot

AUGUST 9, 2022

With studies concluding that the SaaS industry has increased in size by approximately 500% in the last 7 years , SaaS software and applications are presenting a massive opportunity for data-driven businesses. Therefore, business catalysts can be an extremely effective way to empower, encourage and facilitate long-term, consistent growth.

Facilitation 10

Facilitation Digital Transformation Leadership Software 10

Insightly

JULY 25, 2023

Oftentimes, marketers forgo the idealistic for the realistic. This is often what makes marketers great: we know how to maximize wins and minimize losses. An ICP is both an exercise as well as a tool in better understanding your target audience and optimizing your marketing efforts. We set achievable goals.

Manufacturing 52

Manufacturing B2C Decision-making B2B 52

SuperOffice

JANUARY 4, 2021

That’s why customer relationship management (CRM) software has become a fundamental part of a company’s strategy to accelerate sustainable, long-term growth. Are you in the process of choosing the best CRM software for your business? Personalization and business growth.

CRM 52

CRM Software Software Decision-making 52

Insightly

JANUARY 2, 2024

Marketers use ROI to benchmark the effectiveness of their advertising placements. Focused sales reps find more time for prospecting, customer acquisition, and upselling, which results in a healthier pipeline. Marketing focuses on content creation and delivering MQLs, while sales builds pipeline. No one doubts that.

CRM 52

CRM Co-Creation Onboarding Decision-making 52

Outbound Engine

SEPTEMBER 19, 2018

Vision 2014: Profitability-Driven Customer Retention. Experian created this presentation from the perspective of banks and loan officers who want to retain more business. 50 Facts That Will Make Businesses Rethink Their Customer Service. Marketing Automation—Beyond Customer Acquisition. What Is a Customer Worth?

Acquisition 50

Acquisition Profitability Banking Publishing 50

Apptivo

AUGUST 5, 2022

The sales team takes care of sales generation, customer acquisition and retainment , which favors business growth. The professionals you need for your sales team depend on the nature of your industry, the products/services you sell, the competitors, the growth ratio and the target market.

Sales 52

Sales Onboarding Sales Management Prioritization 52

Hubspot Sales

JANUARY 11, 2021

As mentioned, there are tools with very specific capabilities to help with individual tasks as well as tools that impact multiple parts of the sales process (and even teams outside of sales, such as marketing or service). There are dozens of B2B sales tools on the market today. the natural result of business growth).

B2B 118

B2B Sales CRM Banking 118

Janek Performance Group: Account Planning

AUGUST 4, 2021

It means to always be moving forward – networking and identifying and anticipating buying needs based on a variety of market factors, such as the economy, competitors, acquisitions and mergers, etc. What inefficiencies or gaps are present in a client’s processes that could represent opportunities for business growth ?

Account Management 40

Account Management Management Communication Stakeholders 40

SmartKarrot

APRIL 24, 2020

This ‘fine line’ is created by the gap between customer acquisition and customer retention. While customer acquisition is the key driver for dynamic revenue growth, customer retention is often the critical factor. It coordinates vendor goals with those of the client and paves the way for two-way profits.

Management 11

Management Account Management Acquisition Value Proposition 11

SmartKarrot

OCTOBER 12, 2022

However, it also applies to B2B businesses. In the B2B world, the customer experience is crucial for businesses to differentiate themselves in a crowded market. When developing your customer service and marketing strategies, it is crucial to comprehend this complexity. Put the success of the client first.

B2B 10

B2B Onboarding Customer Success B2C 10