Nutshell

APRIL 3, 2024

When you’re running a consulting services business, a good CRM is a must to streamline your client acquisition process and keep a good balance between landing clients and delivering services. But should you use a consulting-specific CRM or a general-purpose CRM? Advantages of a consulting-specific CRM What is a general-purpose CRM?

CRM 71

CRM Software Software Acquisition 71

Insightly

MAY 21, 2024

This is why Insightly is excited to share with you the ways that users of the Insightly platform will soon see AI show up and their fingertips. What is generative AI? The buzz around generative AI will keep growing as more companies enter the market and find new use cases to help the technology integrate into everyday processes.

Artificial Intelligence 52

Artificial Intelligence CRM Marketing Media 52

OnStrategyHQ

DECEMBER 20, 2023

The Strategic Planning Process in 4 Steps To help you throughout our strategic planning framework, we have created a how-to guide on the basics of a strategic plan, which we will take you through step-by-step. Free Strategic Planning Guide What is Strategic Planning? Questions to Ask: Who is on your Planning Team?

Value Proposition 98

Value Proposition Facilitation Decision-making Organization 98

Hubspot Sales

DECEMBER 7, 2023

If you want a lucrative Q4, read on for the best-kept secrets in the sales world. Image Source You might expect that only B2C sales would increase in Q4, but research suggests otherwise. FastSpring reviewed 30 randomly selected businesses serving B2C and B2B markets across the globe and found a noticeable increase in Q4 sales.

B2C 121

B2C Transportation Decision-making Logistics 121

Red Star Kim

FEBRUARY 8, 2024

And I’ve noted the highlights of the sessions by other speakers (How the BD function can be more influential, Rethinking your online strategy, Digital marketing maturity and Best practice for KAM) below. Why are segmentation and targeting critical to marketing and business development success?

Value Proposition 130

Value Proposition Key Account Management Digitalization Sales 130

Nutshell

MAY 7, 2024

Trade shows can be powerful platforms for showcasing your products, growing your brand, and winning new customers. However, figuring out how much your business actually benefits from attending trade shows can be challenging. Here’s what to do Try Nutshell free for 14 days! What is return on investment (ROI)?

CRM 71

CRM Media Advertising Marketing 71

Account Manager Tips

MARCH 23, 2021

Your biggest customers are not your best customers. Often they're your worst. Low margins, customisation, and always reminding you how important they are. When they say "jump", you say "how high?" So if your biggest customers are not your best, then who are? Click to Tweet.

Co-Creation 227

Co-Creation Key Account Management Account Management Suppliers 227

OnStrategyHQ

MAY 1, 2023

What is an Internal and External Analysis? An internal and external analysis is simply looking at your organization’s current performance from an internal and external perspective. Before any organization jumps into the core of strategic planning, it’s vital to clearly understand where your organization is today.

Suppliers 105

Suppliers Supply Chain Energy and Utilities Organization 105

Nutshell

MAY 3, 2023

If your company has a unique sales process or sells a variety of products and services, it can be tempting to build a CRM from scratch. In this article, we’ll dig into the nitty-gritty surrounding homegrown CRMs, including what a custom CRM is and the potential benefits and drawbacks of building your own.

CRM 127

CRM Software Software B2C 127

Hubspot Sales

FEBRUARY 14, 2024

The last thing you want from a sales email is sleazy, spammy… or even sales-y copy. That might sound counterintuitive, but I interviewed Yuval Ackerman , email strategist, who shared her top tips for writing sales email marketing that don’t give you the ick! Use a little color to your advantage. Know your audience.

Sales 95

Sales Marketing B2B Digitalization 95

PandaDoc

MAY 8, 2024

Thousands of small and midsize businesses (SMBs) are joining the market every week. alone there are about 33.2 Which approach and tools should you implement to make the most of this potential? Which approach and tools should you implement to make the most of this potential? What are SMB sales? In the U.S.

B2C 52

B2C Small Business Sales Decision-making 52

Nutshell

AUGUST 28, 2023

Creating a structured sales process is one of the most effective ways to boost your sales teams’ efficiency and results. With a formal sales process in place, your sales team has a framework to follow, and it’s much easier to stay on the same page, track results, and onboard new team members.

Decision-making 118

Decision-making Sales Negotiation Advertising 118

Nutshell

SEPTEMBER 18, 2023

Ultimately, your company’s success is measured by how many sales you drive and how great your return on investment (ROI) is. Your sales pipeline is the path your prospects take to becoming customers, and if you don’t monitor and optimize it, you’ll struggle to drive the sales you want.

Management 62

Management CRM Sales Prioritization 62

Nutshell

JANUARY 3, 2024

You’re finally ready to start your own company. You have the guts, the drive, and the commitment—oh yeah, and $10,000. Can you start a business with 10K? And if so, what businesses can you start with that amount of money? What kind of business can you start with $10K? But you can do it.

eCommerce 71

eCommerce Transportation Insurance Marketing 71

Nutshell

JANUARY 3, 2024

You’re finally ready to start your own company. You have the guts, the drive, and the commitment—oh yeah, and $10,000. Can you start a business with 10K? And if so, what businesses can you start with that amount of money? What kind of business can you start with $10K? But you can do it.

eCommerce 71

eCommerce Transportation Insurance Marketing 71

The Chapman Group

NOVEMBER 9, 2020

After 25 years of educating and training sales and account management professionals on what it takes to gain access to the C-Suite, and stay on the top of their mind… I can honestly say that accessing and/or gaining access to these most influential (and powerful) leaders can be boiled down to 3 key considerations.

Account Management 148

Account Management Value Proposition Suppliers Meetings 148

Hubspot Sales

JANUARY 11, 2023

When it comes to events, many small business owners and sales reps struggle with the same challenge: Getting prospects and customers to attend. Now, imagine a world in which you can offer all interested participants a ride to your latest store opening or conference, and only pay for the ride if they actually attend.

Marketing 122

Marketing Transportation Small Business Value Proposition 122

Nutshell

FEBRUARY 28, 2024

It’s especially important to do so when they choose not to convert into customers. Think about how many potential customers you’re missing out on when you don’t attempt to approach those who already showed interest in your business. Table of Contents What is website visitor tracking?

B2B 71

B2B CRM Software Software 71

Hubspot Sales

SEPTEMBER 18, 2023

In this article, we’ll cover what a trigger event is, why they’re important and provide examples you can apply to your own sales strategy. That’s why sometimes it’s difficult to know the difference. You only have a small window of opportunity to make a sale so it’s important you take advantage of it when it opens.

Media 105

Media Investors Insurance Leadership 105

Hubspot Sales

DECEMBER 26, 2023

With all the changes to X (formerly Twitter) over the last few years, you’re not alone if you’ve been looking for Twitter optimization tips so you can use it more effectively for social selling. Here’s the truth — despite a lot of fears about Twitter’s future, with more than 95 million users in the U.S. But who is the audience on X?

Sales 96

Sales Media Value Proposition Logistics 96

Hubspot Sales

AUGUST 30, 2021

Think of your favorite fast-food restaurant — are there multiple locations? If you answered yes to both, this is likely because it’s a franchise. People choose to take part in this type of business model because they want to develop business experience without the risk of starting a small business from scratch.

Decision-making 129

Decision-making Small Business Profitability Finance 129

Zendesk

OCTOBER 22, 2021

Social selling has impacted the market ever since we started trading products. Market analysis indicates that consumers influenced by social media are four times more likely to spend more on purchases. Below, we’ll discuss what social selling is, why it’s important, and best practices on mainstream social media sites.

Advertising 98

Advertising Media Marketing Retail 98

Hubspot Sales

FEBRUARY 16, 2022

As a writer, I know all about the importance of great hooks. A good hook is imperative for holding your audience's attention, and ultimately convincing your audience that you're worth hearing out. A good sales hook can prevent your prospect from hanging up the phone, or deleting your email entirely.

Sales 131

Sales e-Learning Media B2C 131

MDI Training

JULY 26, 2023

What Leaders Need to Consider When Implementing AI A New Step into the World of Technologies – Artificial Intelligence for Leaders Alexa, Chat-GPT, and Co – Artificial Intelligence (AI) is gaining more and more significance. What is Artificial Intelligence? AI can also bring advantages in the field of recruiting.

Artificial Intelligence 98

Artificial Intelligence Digital Transformation Leadership Digitalization 98

SuperOffice

APRIL 7, 2022

Finding the perfect fit for your brand helps you get better leads and make more sales. Because the right leads result in faster sales cycles, greater customer retention rates, and a higher number of loyal brand evangelists. Creating an ideal customer profile (ICP) is a powerful way to understand your market and target audiences.

B2B 93

B2B CRM Sales Decision-making 93

Hubspot Sales

AUGUST 3, 2023

Everyone’s talking about AI and ChatGPT, but despite the buzz, selling AI products presents challenges for salespeople. In this article, we’ll delve into the challenges and share expert tips for selling your AI products to an apprehensive buyer or within a competitive market. Between 2019 and 2022, AI adoption plateaued.

Artificial Intelligence 91

Artificial Intelligence Sales CRM Meetings 91

Hubspot Sales

JANUARY 5, 2022

You might be in the middle of nowhere — but you're relieved knowing a bus is about to arrive at the stop where you’ve been waiting. As you see it approach, a sudden, cold thought comes to mind: you don’t have any cash to pay for the ride. You don’t even need to buy a separate travel card.

Digitalization 94

Digitalization Retail Customer Experience eCommerce 94

Help Scout

SEPTEMBER 14, 2021

With access to fewer resources and generally leaner teams, small businesses need to be more creative and tactful in their approach to customer service. Armed with those insights and learnings, you should be able to get started on — or refine — your own customer service program to start delivering consistently exceptional support.

Small Business 127

Small Business Energy and Utilities Decision-making Leadership 127

PartnerTap

OCTOBER 1, 2023

Does your sales team co-sell with partners? If so, to what degree, and with how many partners? Then there are companies like Lumen, HPE, LastPass, and LightEdge that are disrupting their markets with co-sell first programs and heavy investments in co-sell automation platforms.

Investors 75

Investors CRM Digitalization Account Planning 75

PandaDoc

AUGUST 9, 2023

Learn to optimize your LinkedIn profile, and it can become an excellent resource for finding both potential employers and potential customers. Learn to optimize your LinkedIn profile, and it can become an excellent resource for finding both potential employers and potential customers. What is a LinkedIn profile?

Value Proposition 83

Value Proposition e-Learning Government Marketing 83

OnStrategyHQ

MAY 16, 2021

Like what you’re reading? Knowing why you’re doing what you’re doing (your mission), where you’re trying to go (your vision), and how you’re going to go about it (your values) are the glue that holds an organization together.

Value Proposition 98

Value Proposition Innovation Decision-making Leadership 98

Zendesk

JUNE 29, 2022

Your marketing strategy? Your contact form? Filling up faster than you can make outreach calls. Your sales.not quite up to par. This may feel like an issue unique to your company, but only 1 in 25 website visitors are ready to make a purchase. And it’s up to your sales team to take them the rest of the way.

Media 98

Media Software Software Digitalization 98

Hubspot Sales

MAY 26, 2023

In real estate, you have to understand that prospects aren't going to appear out of thin air. You have to meet them where they are, or put yourself out there to whoever will see and value your services. Building meaningful relationships in real estate is vital to converting them into loyal customers.

Marketing 84

Marketing Advertising Media Software 84

Nutshell

FEBRUARY 22, 2023

What is a CRM database? A CRM database is a tool that lets you gather and store all your customer data in one location so you can easily view, organize, and analyze it. For your company to drive revenue, you need to make sales—that’s Business 101. Easy—by analyzing customer data.

CRM 62

CRM Communication Marketing Management 62

ACT

SEPTEMBER 12, 2023

Your business has been on a steady upward climb, and you’ve reached the revenue targets for the year. And your brand image is starting to gain traction. But what’s next? Scaling your small business to the next level and taking over new markets. It’s finally happened.

Small Business 52

Small Business Marketing CRM Software 52

PandaDoc

APRIL 20, 2022

Creating an effective outbound sales strategy for your team can be a tricky proposition. Cold, impersonal outreach won’t win points with customers — and that’s assuming that it even reaches their inbox at all. Instead, you’ll have to take a more targeted approach to earn leads with outbound strategies. Target your email list.

Sales 98

Sales Media CRM Decision-making 98

Zendesk

OCTOBER 19, 2021

You then have two choices: hire a larger sales team, or enter a channel sales partnership. Most companies choose the second option to save time, cut costs, and expand their market. Most companies choose the second option to save time, cut costs, and expand their market. In this piece, we’ll discuss what channel sales is.

Food and Beverage 98

Food and Beverage Sales Retail Onboarding 98