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FROM EXECUTIVE SPONSORSHIP TO EXECUTIVE ENGAGEMENT

Strategic Account Management Association

Clarifying the executive sponsor role, behaviors (internally and externally) and expectations is critical if we wish to leverage the role as an accelerator and create executive accountability within the account team. Executive sponsorship is undoubtedly critical to the team and is a key internal and customer account role.

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Character Matters: Learn How to Become a Better SAM

Strategic Account Management Association

He and his team have a large practice working with C-suite leaders across the nation. But You Can Change Your Character. The good news is that our behaviors are changeable. There are specific behaviors and habits that senior leaders can follow. Responsibility : You take responsibility for your own behavior and choices.

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23 of the Best Learning and Development (L&D) Blogs

CMOE

When team members spend 130% more time learning , and there’s a 159% increase in CEOs driving L&D initiatives at their organizations, there’s no overlooking the value of L&D. L&D continues to play a pivotal role in managing change and bolstering organizational resilience. CMOE is here to drive you in the right direction.

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The Enablement Profession at a Crossroads

Mike Kunkle

They focus on sales competencies and behavior change only, putting accountability on the sellers and sales force leaders to improve their numbers. But there is much an enabler can do to lead the change projects, garner the support needed, and continue to nudge, push, cajole, and lead the way to making a business impact.

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Enablement is Hard. Do It Anyway.

Mike Kunkle

It’s organizational behavioral change management, for sure, and requires both smart and hard work. Some environments (and company leaders) do not support root-cause diagnosis, effective solution design, sound implementation, and the adoption, behavior change, and mastery that are required to improve organizational performance.

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Want to Accelerate Your SAM Journey? Create a Center of Excellence

Strategic Account Management Association

Customer-buying behaviors have also reshaped Amazon and other retailers in delivering everyday goods. Organizations are already planning for this new- or next-normal hybrid model and have worked hard to elevate the needed skill sets of their commercial teams – especially strategic account managers. Establishing a Dedicated, Global COE.

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SUSTAINABLE SAM: ARE YOU READY FOR THE NEW REALITY?

Strategic Account Management Association

Sustainability and other good behavior metrics now need to be reported, meaning your strategic accounts will no longer be satisfied with bland statements of intent from your company. First, investors are recognizing that climate change is an investment risk. By Edmund Bradford, Managing Director, Market2Win Ltd. Why is this?