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Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world

Strategic Account Management Association

When going through a challenging time, it is important to understand how the people behind their customer logos are impacted. 1: Normalize the new dynamics and establish new expectations. By Dave Duke, Co-Founder and CCO, MetaCX, and Joel Schaafsma, Research General Manager, SAMA. Turning lemons into lemonade.

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Questions on confidence at work

Red Star Kim

Some reported that they overthink, suffer from repetitive negative thinking patterns or have overly critical thoughts about themselves. We continue to learn throughout our lives so there will always be new things to challenge us. She explained that she couldn’t help immediately as she was on a confidence workshop.

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Achieve more engagement and buy-in: Relationships, Plan, Expectations, Benefits, Persuasion and Training

Red Star Kim

This is challenging as everyone is time poor and most communications are digital. One delegate reported on the success of their firm’s “Next generation” programme. Regular reports on success will maintain their interest, reassure them that the benefits are being delivered and motivate further action.

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People & Problems: The core of strategic account planning

Strategic Account Management Association

And second, while no one is immune to these challenges, the strategic account planning approaches that drive success today aren’t unique to any particular industry or business size. In what ways are we positioning these people to tackle their most pressing problems? What is our relationship gap? How can we bridge that gap?

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28th PM Forum Conference: Organisational culture, mentoring, digital distraction, ESG and client experience (2023)

Red Star Kim

For over 20 years I have attended and reported on the annual Professional Marketing conference. The latest conference was reported in the winter edition of PM Magazine. Doing more with less” remains a challenge. I was alarmed to hear that some don’t find time to read essential reports on new matters and pitch success rates.

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International Marketing Benchmark 2024 from Meridian West – AI dominates the agenda

Red Star Kim

I was surprised to see the development of new services ranked so low. At the end of January, I attended a PM Forum (with Icon and Managing Partners Forum ) webinar where Alastair Beddow | LinkedIn of Meridian West presented the latest international benchmark results. The list feels a little inward looking. Firms anticipate an average 8.3%

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Using End-to-End Visibility to Scale and Streamline Automotive Production

Planview

This blog discusses the critical role of end-to-end visibility in scaling and streamlining automotive production. By identifying key challenges and proposing actionable solutions, we aim to shed light on the strategies necessary for success in the industry’s dynamic landscape.