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The Importance of Change Management in Account Planning

Upland

I knew that account planning could help sellers have better interactions with customers and, more importantly, not stumble into avoidable missteps that might lose them deals” he said when we asked him what his initial thoughts about account planning were. “But Change is upon us, whether we want it to be or not.

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Know Your Customer to Driving Growth and Revenue in Key Accounts

Upland

Four essential insights to better know your customer Picture seeing what looks like a great opportunity. A pressure is anything that has a direct impact on your customer’s ability to reach their goals. Why do you need to know your customer? You need to know your customer because customers buy outcomes. What are their goals?

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Telephone call challenges: Emotions, data, selling and follow up

Red Star Kim

Accountants, lawyers, paralegals, patent attorneys and financial advisers (both professional advisors and dedicated business development professionals) joined me at an MBL workshop on telephone skills for client service and selling. We explored the fundamentals of relationships, managing inbound calls and planning outbound calls.

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What is Stakeholder Mapping in Sales?

Upland

While it’s complicated to map out one person’s goals, motivations and relationships, it’s vastly more complex to do the same exercise for every buyer in the group. Your strategy needs to, as well In sales, reaching the people that matter is the single most important thing you need to do. Business has evolved.

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How to Choose the Best Account Planning Software

Upland

Many sales leaders attempt to bring account planning into their organization and fail because they don’t have the right technology in place. A technology that doesn’t integrate well into your processes and has poor adoption with your team is an issue, and it’s often too late once you’ve chosen the software to go back on it.

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8 Voicemail Techniques That Lead to Closed Deals, According to SalesScripter's CEO

Hubspot Sales

Welcome to "The Pipeline" — a weekly column from HubSpot, featuring actionable advice and insight from real sales leaders. That means the salesperson expects the prospect to call them back if they‘re interested. If a prospect doesn‘t call you back, don’t take that as a personal affront to your sales skills or personality.

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Influence Mapping: Why it’s Necessary to Your Sales Strategy

Upland

Is the org chart your only recourse to finding out the all-too-valuable information of who holds sway – who has the authority to be your best friend and cause deals to close, or who could come out of the woodwork and soil your best chance at growing net new revenue? No. That activity is called influence mapping.