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8 Expert Tips for Pitching to Investors

Hubspot Sales

That's why any aspiring entrepreneur has to understand how to pitch to investors. How to Pitch an Idea to Investors. When you have that light bulb moment, it can be tempting to reach out with a couple of halfway fleshed-out ideas and a dream, but investors are too savvy and practical to bite on that. Market Research.

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What is product-market fit? Examples and strategies to find it

Zendesk

Your business’s success depends on your ability to create a product or service that satisfies its target market, also known as product-market fit. In today’s highly competitive market, having a great product may not be enough. Product-market fit definition Why is product-market fit important?

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How to do a competitive market analysis

Insightly

You’ve got the green light to start your marketing plan. Before you draft a marketing plan, do a competitive marketing analysis—a research initiative that will give you insight into how similar products are being marketed and help you to identify the best opportunities for your launch. . Identify your competitors .

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How to do a competitive market analysis

Insightly

You’ve got the green light to start your marketing plan. Before you draft a marketing plan, do a competitive marketing analysis—a research initiative that will give you insight into how similar products are being marketed and help you to identify the best opportunities for your launch. . Identify your competitors .

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How to do a competitive market analysis

Insightly

You’ve got the green light to start your marketing plan. Before you draft a marketing plan, do a competitive marketing analysis—a research initiative that will give you insight into how similar products are being marketed and help you to identify the best opportunities for your launch. Identify your competitors.

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THE 10-K FILING: THE MOST IMPORTANT DOCUMENT THAT SAMS NEVER READ

Strategic Account Management Association

Yes, the 10-K is a dry, dull document required by the SEC that is basically an annual business disclosure, filed by a publicly traded company, containing “almost everything about the business that an investor would want to know.”4 Align your value proposition with concerns divulged in the 10-K, and don’t mention “the money.”

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AI Washing: AI or not AI, That is the Question

QYMATIX

“AI Washing” is a company’s marketing effort to advertise that their products or services contain artificial intelligence, even though this is only weakly the case, if at all. In approximately 60% of the cases – 1,580 companies – there was evidence of AI material to a company’s value proposition.”