Hubspot Sales

SEPTEMBER 24, 2021

Real estate hashtags can help you market your content to wider audiences. And as virtual tech continues to have a bigger place in everyday life, creating posts with searchable hashtags is only becoming more of an asset when it comes to finding potential real estate buyers and sellers. What Are Real Estate Hashtags?

Media 115

Media Advertising Marketing Organization 115

Strategic Communications

MAY 23, 2022

Bigger impact—less investment (of time and money). This information can give you an indication of how much time/effort to put into attracting – and keeping – customers. ” Much more efficient than just attempting to target to the masses. ” But taking the time—just a little time!—to How old are they?

Marketing 52

Marketing Customer Life Cycle Communication Advertising 52

Hubspot Sales

JANUARY 9, 2024

Door-to-door (D2D) sales involves knocking on people’s doors to advertise or sell products/services. Door-to-door (D2D) sales involves knocking on people’s doors to advertise or sell products/services. What we love: If you want to see “Mighty oaks from little acorns grow,” look no further than Jim’s sales journey.

Sales 101

Sales Decision-making Meetings Insurance 101

ACT

AUGUST 1, 2021

Marketers talk a lot about “making connections” with customers, but what does that really look like in practice? It usually starts with understanding your target market or audience — their demographics, pain points, and needs. Emotions play a bigger role in purchases than we may think.

Decision-making 52

Decision-making Small Business Marketing Advertising 52

ACT

AUGUST 2, 2021

Marketers talk a lot about “making connections” with customers, but what does that really look like in practice? It usually starts with understanding your target market or audience — their demographics, pain points, and needs. Emotions play a bigger role in purchases than we may think.

Decision-making 52

Decision-making Small Business Marketing CRM 52

SuperOffice

JULY 28, 2021

Today, we have more data available to us than ever before! Data is everywhere: from social advertising campaigns to in-app engagement. This means we know more about our customers than we may even think. Marketing platforms. Advertising platforms. Chances are, you have more data available to you than you think.

Advertising 52

Advertising CRM Decision-making Business Growth 52

Hubspot Sales

AUGUST 26, 2019

Enterprise firms tend to have bigger budgets and more purchasing power. Once you have a thorough understanding of their underlying needs, wants and challenges, this makes it that much easier for you to build rapport with your customer, and eventually close the sale. Don’t throw too much jargon at your customer. Well, not quite.

Sales 88

Sales Advertising Decision-making Prioritization 88

Apptivo

DECEMBER 26, 2022

Chief amongst them is that sales and marketing teams end up chasing a lot of rabbits and inevitably are not able to devote enough time to all leads generated, and many end up buying from competitors. Much of lead nurturing is guiding the customer through the sales funnel. Components of a lead nurturing strategy. Wrapping up.

Advertising 52

Advertising Communication Media Marketing 52

Insightly

DECEMBER 6, 2023

The storied past successes on the football pitch helped buoy spirits in this town, which like much of the UK, reveres football as even more than just a beloved sport, often having an outsized impact on the psyche of a community. Here’s why: It’s hard to find a more crowded field than CRM.

Marketing 40

Marketing Value Proposition CRM B2B 40

Insightly

DECEMBER 6, 2023

The storied past successes on the football pitch helped buoy spirits in this town, which like much of the UK, reveres football as even more than just a beloved sport, often having an outsized impact on the psyche of a community. Here’s why: It’s hard to find a more crowded field than CRM.

Marketing 40

Marketing Value Proposition CRM B2B 40

Nutshell

AUGUST 28, 2023

With a formal sales process in place, your sales team has a framework to follow, and it’s much easier to stay on the same page, track results, and onboard new team members. This step of the sales cycle is often done through online research, buying lead lists, or inbound marketing methods. Read this first.

Decision-making 118

Decision-making Sales Negotiation Advertising 118

Zendesk

APRIL 9, 2021

According to the Zendesk Customer Experience Trends Report 2021 , half of all customers say that CX is more important to them now than it was a year ago. With CX mattering more than ever before, businesses need to learn how to meet heightened expectations and satisfy changing tastes. As the stakes rise, so do the challenges.

CXM 98

CXM Customer Experience Digitalization Meetings 98

Account Management Skills

FEBRUARY 6, 2023

If you’re an agency owner, you’re thinking about selling either now or at some point in the future, Mark talked about the main things you need to consider if you want to sell and why market conditions and timing are really key. He spent over 15 years in the media and marketing services sector. Welcome to Episode 80.

Acquisition 52

Acquisition Finance e-Learning Advertising 52

Agile CRM

FEBRUARY 11, 2021

It is no longer about making a sale because long gone are the days when customers obliged to simple product advertisements and sales catalogs. So much so that, customers these days, are a lot more aware of their needs and wary of marketing scams, which requires that companies be more open and transparent with their ways.

CRM 98

CRM Decision-making Digitalization Profitability 98

Nutshell

APRIL 29, 2020

I recently connected with Guy over Zoom to discuss the early days of Nutshell, the most critical lesson he learned from the company’s first decade of existence, and the big problem he’s trying to solve these days— getting sales and marketing teams to stop fighting with each other. It’s about market fit. That’s really cool.

Marketing 71

Marketing CRM Sales Advertising 71

PandaDoc

SEPTEMBER 19, 2023

Your task as a sales manager is to market it. The answer is “by implementing a vertical marketing strategy.” Key takeaways Targeting specific, niche markets with specialized products and services can help small businesses operate more efficiently with lower costs and higher revenue. This is known as vertical marketing.

Marketing 52

Marketing Advertising Value Proposition Sales 52

Account Management Skills

FEBRUARY 20, 2023

Katherine Strachan is the founder of CopyHouse , an award winning B2B content marketing agency for fast growing FinTech and Tech brands. Kathryn is the CEO of CopyHouse, an award winning content marketing agency that specialises in content creation for tech and fintech companies. Welcome to Episode 81.

Stakeholders 52

Stakeholders B2B Decision-making Marketing 52

Outbound Engine

OCTOBER 3, 2019

Marketers said they expect spending on social media to increase by 89% by 2022, according to this CMO survey. So what is social advertising, and why do you need it? . Before social advertising, buying leads was the norm. A Facebook page is not social advertising. They’re everywhere because they’re effective.

Advertising 47

Advertising Media Small Business Insurance 47

Apptivo

APRIL 8, 2022

With modern marketing automation tools, marketers are able to acquire high- quality leads. In online marketing, lead typically involves collecting a visitor’s contact information via a web form. Companies gather information about the potential buyers and craft marketing messages and sales pitches as per the prospects’ needs.

Advertising 98

Advertising Media Marketing CRM 98

SalesGlobe

FEBRUARY 9, 2022

In addition to being a driver sales rep, Cliff had become a bit of a marketer, too, since the company had changed his objectives a short time ago. With competition at the point of sale increasing over the years, sales out was less driven by stocking the cooler and more driven by effective marketing.

Value Proposition 52

Value Proposition Advertising Sales Profitability 52

Hubspot Sales

OCTOBER 4, 2018

And the same survey found 84% of people trust online reviews as much as personal recommendations. Monitoring, marketing, and maintaining your Yelp page is as important as building it. Monitoring, marketing, and maintaining your Yelp page is as important as building it. What does this tell us? Click “Add business.”.

Advertising 69

Advertising Manufacturing Media Small Business 69

PandaDoc

JUNE 21, 2022

Target market. Marketing activities. Lean plans are more flexible than traditional business plans. They cover much of the same information — but not all of it — and the format isn’t as strict. A traditional business plan ( template here ) is primarily a marketing document designed to help an entrepreneur acquire funding.

Business Planning 98

Business Planning Investors Retail Banking 98

Account Manager Tips

JULY 27, 2020

24:29 Why yearly targets delivery better results than quarterly targets. Warwick: Thank you so much for joining me Calin and really excited to welcome you to Account Management Action and our interview series. Calin: Thank you very much for making time. So organizational design and formal systems, you know, well, that can wait.

Account Management 130

Account Management Business Growth Management Account Planning 130

Account Management Skills

MAY 22, 2023

Could be a founder, could be a sales team, and I work on helping them improve the negotiated outcomes of the deals they negotiate, especially when they are dealing with bigger companies than they are, deal with tough, well trained, buyers like procurement people. I work with the salespeople within agencies.

Procurement 52

Procurement Negotiation Supply Chain Insurance 52

Hubspot Sales

DECEMBER 14, 2018

In the nearly two decades since, Thompson has worked to rebuild Seattle Chocolate as a primarily women-run business focused on their local community, creative marketing, and the idea that sometimes a spreadsheet is no match for intuition, good design, and a great product. The company has also found success with Bing advertising.

Retail 70

Retail Banking Advertising Brainstorming 70

Account Management Skills

JANUARY 23, 2023

Who better to talk about this topic than the founder of personal branding agency Great Influence, Ash Jones. And then decided, after a promise I made to my mum to sort myself out, I decided to go study marketing, because I’m a Man City fan and I saw a behind the scenes video that they posted online about the social media team.

Advertising 52

Advertising Internet Media Account Management 52

Account Management Skills

OCTOBER 4, 2021

He’s the author of the must read book for anyone in agency account management, ‘The Art of Client Service’ In this chat, we talked about: why there are fewer account managers doing more with much less experience. And we talk about so much more. So there was no book on advertising account management client service.

Advertising 52

Advertising Account Management Management Emotional Intelligence 52

Hubspot Sales

JULY 1, 2019

An account-based model treats every account like a market of one. Every team -- Sales, Sales Development, Marketing, Customer Success, Finance, Product, Engineering, and the C-suite -- must be aligned. Instead, Marketing and Sales work together from the very start, and throughout the revenue cycle.”. 1) Who are our customers?

Stakeholders 83

Stakeholders Finance Sales Decision-making 83

Account Management Skills

DECEMBER 14, 2021

And here to enlighten us about what web3 is, and how agencies need to be prepared for it is Jeff Kauffman Jr , Founder and CEO of Parachute , which builds and invests in web3 solutions for marketers and advertisers. He’s also created the first community of marketing and advertising professionals who are passionate about web3.

Internet 52

Internet Digitalization Advertising Supply Chain 52

Account Management Skills

JUNE 15, 2021

Yes sure Jenny, thank you so much for inviting me on the podcast. So I started my career in the advertising world as an account handler so I know very well the pain points of account handling. And when I introduce you to people, I say she’s a firecracker because I’ve never met anyone with so much energy and focus.

Account Management 52

Account Management Management Advertising Healthcare 52

Account Management Skills

MAY 25, 2021

So we are a full service marketing agency. Given the kind of the current circumstances that are unfortunately still ongoing and you know, digital marketing has been a real big boom. And I then went into an agency for my first six months at a university as an internal marketing exec. Transcript: Jenny 00:00. Matt 00:29.

Account Management 52

Account Management Management Digital Transformation Digitalization 52

The Congruity Group

APRIL 6, 2023

As a self-proclaimed professional frequent flyer, Mark racked up more airline points than you can imagine as he built his former businesses. It goes much broader than that. Meet Mark Ross-Smith , CEO and Co-Founder of StatusMatch.com. Mark joins Betsy and Tony on the podcast from Malaysia. We wrote this book in 2018.

Government 52

Government Retail Banking Logistics 52

Account Management Skills

AUGUST 24, 2021

Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships. Kapta is a key account management platform. We chatted about: – the importance of having a client development plan. Transcript: Jenny 00:02.

Account Management 98

Account Management Management Account Planning Co-Creation 98

Account Management Skills

NOVEMBER 15, 2021

And for a business, Spencer and I always laugh, for a business that doesn’t advertise itself really as an M&A business, we did 12 transactions last year and four of those were between September and December. Transcript: Jenny 00:03. So I’m absolutely delighted to welcome you to the show today. Yes, it really does.

Finance 52

Finance Account Management Profitability Management 52

Account Management Skills

JULY 27, 2021

We talk about why agencies are struggling to hire right now, what they need to do differently to attract the right people, how the market is evolving. And he’s got 17 years experience in the creative and marketing sectors. So, yeah, hopefully bigger team soon. I hope you enjoy this chat with Phil. I certainly did.

Account Management 52

Account Management Decision-making Management Marketing 52

SalesGlobe

NOVEMBER 15, 2022

So basically what we do is we sell the toughest sales challenges and we do analytics driven problem solving around sales strategy, go to market sales, organization, design and of course sales compensation and quotas. Mark Donnolo. So you’re in the right place. We’re here. We’re just hanging out. Michelle Seger. Mark Donnolo.

Sales 52

Sales Value Proposition Retail Acquisition 52

Account Management Skills

MARCH 2, 2021

?. Sam Bridger is an interim Marketing Director and consultant. She has worked in marketing for over 25 years, 14 of which have been spent as interim marketing director. Why you need to take an interest in the client’s product and learn as much as you can to be credible for clients. * Yeah, absolutely.

Marketing 52

Marketing Account Management Meetings Media 52