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The Future of SAM – Revisited

Strategic Account Management Association

This blog post is based on a keynote presentation from the 2021 SAMA Annual Conference. They are: Stakeholder Value : Clients have all had to pivot to survive; as a result, the sources of value creation and relevant stakeholders have shifted. Prioritize learning development capabilities within your organization.

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ALIGNING A MULTIFUNCTIONAL TEAM TO SOLVE A HEALTHCARE CUSTOMER’S LONG- STANDING PAIN POINT

Strategic Account Management Association

While this customer’s staff demonstrated both passion and expertise, to make this process a reality, they needed a project focused on innovative thinking, data-driven insights, stakeholder connectivity and patient/provider resources. Stakeholder management. My team and I led the internal mind-mapping of the customer’s stakeholders.

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5 Pieces of Advice Every Sales Leader Needs to See in 2024, According to Modern Sales Leader 25 Winners

Hubspot Sales

Recently, HubSpot presented the inaugural Modern Sales Leader 25 award — a distinction recognizing 25 sales and revenue pioneers, working at the forefront of their fields. We‘ve compiled their answers in this post — so without further ado, we present five pieces of advice all sales leaders need for 2024. Let’s dive in.

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Navigating Technical Debt in the Automotive Industry

Planview

The expansive network of millions of lines of code poses practical obstacles, necessitating extensive rework, decision-making amid incomplete data, and effective work prioritization, all while grappling with the looming risk of isolated improvement initiatives. Decide how much of your resources you will dedicate to fixing it.

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Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world

Strategic Account Management Association

The pandemic has presented an opportunity to reflect on what matters most in our personal and professional lives. The co-value creation process includes your organization’s ability to engage internal stakeholders to sketch out a proposed co-value starting point that can be furthered with the customer early.

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Target Account Selling Demystified

Arpedio

Target Account Selling (TAS) is a strategic sales methodology that prioritizes the identification, engagement, and cultivation of relationships with specific high-value target accounts. What is Target Account Selling (TAS)?

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BANT Methodology: What it is and how to use it

Arpedio

BANT stands for Budget, Authority, Need, and Timeline, and it provides a structured approach to qualifying leads and prioritizing prospects. By determining the timeline, you can prioritize leads and allocate resources accordingly. What is the BANT Methodology? The fourth component is Timeline.