DemandFarm

APRIL 8, 2024

Account Based Selling (ABS) burst into the spotlight in the mid 2010s and has been steadily gaining traction as the go-to approach among B2B sales organizations. Who wouldn’t want to unlock the full potential of their key accounts? The best account managers , however, have a secret sauce that differentiates them from the others.

Key Account Management 52

Key Account Management Account Management Stakeholders Meetings 52

Red Star Kim

FEBRUARY 14, 2023

At the start of February it was a full house of delegates from accountancy, law and consultancy firms (including from Hong Kong) at the PM Forum ’s “Coaching and Consulting skills for marketing and business development professionals”. Delegate views and poll results are shown below.

Emotional Intelligence 130

Emotional Intelligence Marketing Stakeholders Communication 130

OnStrategyHQ

DECEMBER 15, 2023

AI is at the top of everyone’s mind lately, and for good reason. This is why it’s crucial to think about how your organization will use AI ethically and effectively in the coming days, weeks, months, and even years. So, with that said, read on for our blueprint to guide your ethical AI implementation process.

Government 52

Government Artificial Intelligence Innovation Organization 52

Hubspot Sales

AUGUST 24, 2023

This is the promise of AI sales reps, and their potential to revolutionize the sales industry is undeniable. While skepticism lingers among traditionalists who value personal interactions, the reality is that AI is swiftly reshaping the sales landscape, driving revenue growth and cost savings for businesses worldwide.

Artificial Intelligence 81

Artificial Intelligence Emotional Intelligence Negotiation Sales 81

Red Star Kim

NOVEMBER 18, 2022

Leor Franks of Kingsley Napley – a member of both the PM Forum and Managing Partners’ Forum – chaired the event. Having met Vlatka Hlupic, author of “ The Management Shift” (see Book review: The Management Shift by Vlatka Hlupic (kimtasso.com) , I was looking forward to hearing her keynote speech on transforming culture.

Value Proposition 130

Value Proposition Procurement Innovation Leadership 130

Red Star Kim

MAY 2, 2023

And why are they so important? Traditional capabilities – notably the management of financial and operational resources—remain highly relevant. They mention Eightfold and Gloat using AI to improve matching between candidates and employers. So here is a research update on the most in-demand soft and social skills.

Emotional Intelligence 130

Emotional Intelligence Leadership Decision-making Publishing 130

Hubspot Sales

AUGUST 1, 2023

As a salesperson in today’s business landscape, you'll need to better optimize your time and efficiency. Additionally, AI can help you focus on the parts of your job that you enjoy most. If you haven’t integrated AI into your sales processes, this article will give you all the reasons you should.

Artificial Intelligence 80

Artificial Intelligence CRM Sales Media 80

Account Management Skills

AUGUST 7, 2023

This episode is for you if you’re interested in how the AI landscape is changing for agencies and what you need to know from a legal perspective about your use of AI. We also ran an AI for Account Managers webinar recently together with Roy Murphy and the recording has been asked for several times.

Energy and Utilities 52

Energy and Utilities Negotiation Account Management Marketing 52

Hubspot Sales

DECEMBER 23, 2022

To create a more efficient sales process, teams need to focus on all stages of the sales lifecycle. To create a more efficient sales process, teams need to focus on all stages of the sales lifecycle. Additionally, these solutions help teams find accurate contact data and manage outreach. What Is a Sales Prospecting Tool?

Artificial Intelligence 107

Artificial Intelligence Sales CRM Decision-making 107

Hubspot Sales

JULY 13, 2023

AI is increasingly becoming a natural addition to daily workflows across sales and revenue departments. 79% of sales professionals who use AI say AI tools are an important addition to their overall sales strategy, according to our State of AI survey. On the other hand, only 6% think that AI is overhyped and useless.

Leadership 79

Leadership Sales Cybersecurity Government 79

Nutshell

DECEMBER 7, 2023

Whether you’re making videos for YouTube or creating a new company blog, you need to target the right keywords to help your pages rank. Artificial intelligence (AI) in keyword research Frequently asked questions What is a keyword research tool? Keyword research is a routine part of online content creation. Of course you do.)

Artificial Intelligence 62

Artificial Intelligence CRM Internet Marketing 62

Account Management Skills

JULY 17, 2023

Roy Murphy from Synthetic is going to provide an update on the current AI landscape, how brands & agencies are using AI, ethical considerations and challenges and we’ll be sharing some specific use cases for account managers. You can sign up to join live and also receive a recording. Luke, a very warm welcome.

Account Management 52

Account Management Meetings Management Digitalization 52

Zendesk

OCTOBER 5, 2022

This drives a focus on quality customers rather than quantity, and a need to develop loyalty and reduce churn. This drives a focus on quality customers rather than quantity, and a need to develop loyalty and reduce churn. Why you should make customer experience part of your value proposition. They are in protection mode.

Innovation 98

Innovation Supply Chain Software Software 98

Account Management Skills

APRIL 3, 2023

If you’re interested in the fast-changing world of generative AI, and how clients and agencies are using it, then you will love this conversation. Roy shares with me: – the main pain points that generative AI is solving for clients, and how he’s currently advising his clients. Roy, a very warm welcome.

Co-Creation 52

Co-Creation Account Management Procurement Management 52

Mike Kunkle

JULY 4, 2022

There’s still a lot of talk these days in the sales enablement community and the market at large about the need for sales and marketing alignment. If it sounds as if I’m ignoring the need for top-down support for enablement from company executives and especially sales leadership – trust me, I’m not. Insert ominous music here.].

Sales Management 130

Sales Management Management Sales Sales Training 130

Zendesk

NOVEMBER 28, 2023

Nowadays, every business needs to provide an outstanding customer experience (CX) , but the level and expertise of support varies by industry. Nowadays, every business needs to provide an outstanding customer experience (CX) , but the level and expertise of support varies by industry.

e-Learning 52

e-Learning Software Software Brainstorming 52

Hubspot Sales

JANUARY 6, 2021

What factors should you be taking into account? The concept that underlies all those points is known as sales effectiveness. Before diving into conversion rates, we need to understand the process a contact takes to convert. That could suggest your marketers need to generate more leads. Average annual on-target earnings.

Sales 140

Sales CRM Banking Organization 140

Nutshell

FEBRUARY 28, 2024

With the technology at our fingertips today, you can proactively reach out to visitors who are considering your solution without them needing to fill out a form. With the technology at our fingertips today, you can proactively reach out to visitors who are considering your solution without them needing to fill out a form.

B2B 71

B2B CRM Software Software 71

Red Star Kim

JULY 1, 2022

She mentions the social capital in our relationships and the need to see networking as an opportunity. Why does it feel so scary to network?” Yet she balances this with our inbuilt need to be part of a tribe. The author is female (remember those original great networking books in 2004 by legendary networker Carole Stone ?)

Communication 130

Communication Digitalization Media Meetings 130

Arpedio

DECEMBER 4, 2023

Measuring the Success of Account-Based Selling Explore the ARPEDIO platform ← Back to blog Account-based selling (ABS) is becoming increasingly popular in the B2B software industry as it allows businesses to target specific high-value accounts and personalize their marketing and sales efforts.

Decision-making 52

Decision-making Prioritization Media Marketing 52

Janek Performance Group: Account Planning

JULY 25, 2023

All sales organizations need new business to thrive and grow. As such, they often prioritize new accounts. This makes effective account planning essential. With account planning, you identify and target potential sales opportunities within existing accounts. These may or may not prove fruitful.

Account Planning 52

Account Planning Prioritization Decision-making Organization 52

OnStrategyHQ

JANUARY 12, 2024

It feels like the AI revolution has shifted the world into overdrive. Read on as we help you understand how you can transform your organization by developing your AI leadership skills and fostering a culture of AI experimentation. AI is changing everything, and this valuable tool is here to stay.

Leadership 40

Leadership Artificial Intelligence Government Decision-making 40

Account Management Skills

AUGUST 21, 2023

This episode is for you if you’re curious to know how an SEO strategy agency is using AI tools to reduce the amount of repetitive, tedious tasks and free up the team to work on more of the strategic thinking for their clients. So he applies his knowledge of AI to digital marketing. Dale, first question, right?

e-Learning 52

e-Learning Digitalization Publishing Account Management 52

Freshworks

APRIL 2, 2021

The truth is that it’s already here, and if you’re not already using AI for customer service, you’re missing out. Integrating AI into customer service can drastically improve CX. It helps identify customer pain points, automates processes, speeds up decision-making, and optimises service delivery.

Customer Experience 66

Customer Experience Artificial Intelligence Decision-making Facilitation 66

Zendesk

SEPTEMBER 5, 2023

In an omnichannel contact center, customer interactions are managed across various channels and recorded as a unified conversation. Agents get a unified view of the customer journey to provide more personalized interactions. What is an omnichannel contact center?

Software 52

Software Software Communication Customer Experience 52

Zendesk

DECEMBER 1, 2020

Implementing digital tools like artificial intelligence (AI) to free employees to focus on tasks requiring creativity, problem-solving, and more human skills. Using design thinking to discover and resolve pain points in the customer journey. Revamping processes to adapt to customers’ needs. What is digital transformation?

Digital Transformation 98

Digital Transformation Digitalization Customer Experience Supply Chain 98

Account Management Skills

JUNE 26, 2023

This episode is for you if you’re curious to understand what a senior account director does in a brand strategy agency. Andy is Senior Account Director at Mr. B and Friends, one of the UK’s leading independent brand strategy and design agencies. What was your career path to get to Senior Account Director?

Account Management 52

Account Management Client Relationships Management Communication 52

Account Management Skills

MAY 9, 2023

Welcome to episode 86, where I’m joined by Konrad Sanders , CEO of The Creative Copywriter agency, to discuss the impact of generative AI on copywriting. In this episode, we covered: – How Konrad’s team is adopting AI tools and the most useful tools they’ve found. Konrad, big warm welcome.

Value Proposition 52

Value Proposition Internet Co-Creation Account Management 52

Insightly

JANUARY 2, 2024

Facilities managers use ROI to determine the value of real estate investments. After all, up to this point, your business has been successful without a CRM. Lead management , workflow automation , and assignment rules make sales reps more productive and less distracted. the ROI of CRM). They want to sell.

CRM 52

CRM Co-Creation Onboarding Decision-making 52

Arpedio

NOVEMBER 6, 2023

Sales automation software: The ultimate guide Explore the ARPEDIO platform ← Back to blog In today’s fast-paced business landscape, sales teams face numerous challenges in managing accounts, seizing opportunities, and nurturing relationships with stakeholders. Sales, a pivotal function in any organization, is no exception.

Software 52

Software Software Sales Artificial Intelligence 52

Apptivo

FEBRUARY 16, 2023

Why is automation the smartest choice for email marketing? Automation technologies, along with artificial intelligence (AI), are not just emerging technologies, but they have received a lot of attention in the past few years since all kinds of businesses are trying to leverage them to be more efficient, and accurate.

Marketing 94

Marketing Artificial Intelligence Manufacturing Digitalization 94

Account Management Skills

SEPTEMBER 4, 2023

If you’re working in creative agency account management you know how essential it is to have a positive relationship with your creative director built on trust. So, Joey, just give us a flavour of your background and your experience, particularly through the lens of working with account managers. Welcome, Joey.

Account Management 40

Account Management Management Decision-making Meetings 40

Account Management Skills

JUNE 5, 2023

We discuss a myriad of topics, including: the process for hiring the right account manager at your agency examples of how to set client expectations and boundaries why having a written scope of work is key to successful project delivery and Rob’s thoughts in general on the agency landscape and the future of agencies.

Management 52

Management Account Management Suppliers Onboarding 52

Hubspot Sales

AUGUST 2, 2020

These systems typically use AI and machine learning to automatically and intelligently translate your raw data into actionable predictions — ones that become increasingly accurate as time goes on. The term "sales data analysis" can sound a bit overwhelming — all three words, individually, can be imposing in their own right. Let's jump in.

Sales Analytics 138

Sales Analytics Sales Retail Software 138

Zendesk

JANUARY 10, 2024

What are workforce management metrics? Workforce management metrics are statistics businesses can use to measure, analyze, and optimize their operations. Nearly every successful business engages in workforce management (WFM) to achieve organizational goals.

Management 52

Management Decision-making Onboarding Organization 52

PandaDoc

JANUARY 10, 2023

It has to be the perfect blend of customer data, pain points, and solutions—presented in a simple yet visually compelling manner. What is a sales proposal and why is it important? It should be centered around solutions to the prospect’s pain points and offer relevant data presented in a clear, concise, and visually pleasing manner.

e-Learning 52

e-Learning CRM Sales Media 52

QYMATIX

FEBRUARY 14, 2023

People also hope for better, i.e. more objective, decisions from AI. A plea for the ethical evaluation of AI based on its respective impact on society. The AI is fully adapted to Johann Hellström and his needs so that his wife has trouble with the technology more than once. The AI ignores her commands.

Artificial Intelligence 40

Artificial Intelligence Computers and Electronics Decision-making Logistics 40