Upland

JANUARY 29, 2024

Sales productivity involves how efficiently and effectively a sales team can generate revenue—while managing costs and resources, building customer relationships, and staying competitive in the market. Greater team collaboration: Account planning often involves multiple departments, such as marketing, customer success, and technical support.

Account Planning 195

Account Planning Sales Decision-making Shareholders 195

Hubspot Sales

OCTOBER 5, 2020

HubSpot Account Manager, Carl Ferreira , puts it bluntly, "The goal [of a call] is a good, helpful conversation." Well, according to HubSpot Principal Channel Account Manager, Katie Carlin , curiosity is key. SDR life isn't easy, but it's definitely manageable. Here's what they had to say.

Prioritization 136

Prioritization Account Management Meetings Publishing 136

Arpedio

NOVEMBER 30, 2021

Interactions with customers are becoming more complex due to an overwhelming amount of information and products and therefore there is an opportunity for sellers to shift from the traditional role of information provision to the new role of information management to create value for buyers. Bain & Company. 45 30 93 42 09. ap@arpedio.com.

Digitalization 52

Digitalization Account Management B2B Decision-making 52

Red Star Kim

DECEMBER 5, 2023

| Microsoft Dynamics 365 CRM Software | Infor CRM SLX (In 2014, Infor acquired Saleslogix from Sage) What is Intapp CRM? Another delegate suggested using monday.com | A new way of working to integrate all action lists and help avoid being overwhelmed by so many tasks. Sometimes marketing and sales system are not integrated.

CRM 130

CRM Marketing Interpersonal Skills Client Relationships 130

KAMCast

NOVEMBER 12, 2020

: In my discussion with Grant, we touched on his thoughts and insights on my questions like: What role does marketing play in today’s world of key account management? He co-founded Business Film Booth with his business partner Dave Foulkes in 2015. You can find out more about Grant on his Sticky Marketing website.

Marketing 52

Marketing Key Account Management Publishing Account Management 52

KAMCast

JUNE 10, 2021

What are the levels of motivation across your account managers and sales team? Or perhaps you are an account manager who is questioning your own level of engagement and feeling a little disconnected from the business that pays for your peak performance. Are your new business teams ALIGNED with your Account Managers?

Shareholders 52

Shareholders Account Management Key Account Management Information Technology 52

Red Star Kim

DECEMBER 2, 2022

Many management teams I speak to express a desire for their M&BD Execs to be more proactive – which takes time, tact and the confidence to think ahead and adopt a more advisory approach. So we must take responsibility for managing our workloads – and asking for help with prioritising if necessary. Managing big data and analytics.

Marketing 130

Marketing Communication Meetings Strategic Thinking 130

Cosawi

FEBRUARY 27, 2023

Today, as advisors in the strategic account management space, we are surprised and disheartened to see that marketing is often not only missing at the strategic account team table but also working from an inside-out products focus, rather than an outside-in customer focus. But this is only the starting point.

Marketing 52

Marketing Suppliers Investors Account Planning 52

Hubspot Sales

APRIL 8, 2020

Since almost all of your marketing and sales activity is performed by an inside team, you don’t need regional sales offices, layers of management, and a team of operations people to process expense reports and adjudicate border skirmishes between over-caffeinated commissioned salespeople.

Sales 119

Sales eCommerce Account Management Organization 119

Red Star Kim

JANUARY 5, 2023

I’ve summarised some of the main “back to basics” themes emerging from discussions: Referrer Management Strategies – Rationale and Challenges. Rationale – Key reasons to develop referrer management strategies . For some services, referrer management is the only effective strategy. . Observe the Pareto principle.

Management 130

Management Media Key Account Management Communication 130

SBI Growth

SEPTEMBER 22, 2013

Consider this, Gartner says: “through 2015, 80% of social business efforts will not achieve the intended benefits”. Having one sales manager on the implementation team is just checking the box. Sales Managers (all levels). Strategic & Key Account Managers. Product Management, Product Development.

Decision-making 126

Decision-making Key Account Management Leadership Communication 126

QYMATIX

JUNE 15, 2021

You are an experienced sales manager and have a strong affinity to sales analytics. Only with precise sales forecasts can you negotiate healthier sales goals with your team and management. With reliable sales predictions, you can improve your sales process and prioritize accounts. How do you forecast sales today?

Sales Analytics 52

Sales Analytics Sales Key Account Management Manufacturing 52

Deep Insight

SEPTEMBER 29, 2022

The following scores are taken from our Deep-Insight database and cover nearly 100 major B2B Customer Experience programmes, from 2015 to 2022.The Oddly enough, not much has changed in the last eight years. Let’s take a closer look. The benchmarks are based on responses from nearly 25,000 individuals so it’s a pretty robust set of data.

Shareholders 52

Shareholders B2B B2C Customer Experience 52

Red Star Kim

SEPTEMBER 26, 2023

I presented a methodology to design marketing and BD team structures in November 2015. increasingly M&BD professionals play a part on the front line of client contact for example, as account managers) Client concentration? In this case, account managers liaise with the fee-earners.

Marketing 130

Marketing Key Account Management Account Management Artificial Intelligence 130

Deep Insight

NOVEMBER 14, 2019

Shay Walsh is the Managing Director of BT Ireland and was our guest speaker at a recent breakfast seminar at the Irish Management Institute. By 2011, BT had not only exited the ‘Danger Zone’ but had managed to get into the ‘Performing Zone’ BUILDING AN EXECUTION CAPABILITY. One by one, they fixed them.

Telecommunications 52

Telecommunications Leadership Government B2B 52

QYMATIX

JULY 13, 2021

It proves nevertheless tricky, to estimate the long-term consequences of a buy or build decision, which often leaves key account managers struggling. Managing and reducing customer attrition is an essential task of a sales manager. I want to use Qymatix AI Software for Sales today. Download the free eBook now. Provost, F.

B2B 52

B2B Artificial Intelligence Sales e-Learning 52

SmartKarrot

JUNE 12, 2020

At the 2015 conference, Jason Lemkin famously said that “Customer Success is where 90% of the revenue is.” Customer success sales quota will help account managers and the company overall to reach sales quotas, but only if customer success managers help customers achieve the success they want to actualize. .

Customer Success 10

Customer Success Customer Life Cycle Account Management Sales 10

SBI

AUGUST 22, 2019

Chorus.ai ’s Recommendations highlights the most important calls and moments for each rep and manager to review, allowing everyone in the organization to benefit. Recommendations cuts through the noise to find the signal each manager should pay attention to. - Roy Raanani, CEO and co-founder of Chorus.ai. About Chorus.ai.

Account Planning 22

Account Planning Acquisition Meetings Sales Management 22

SBI

FEBRUARY 24, 2015

In their hearts they knew that managing to the forecast, keeping information in their head and having one on one conversations, days after the actual sales call, is fraught with waste and highly ineffective. What are the three most important sales behavioral changes that will have the greatest impact in 2015? That one’s a biggie.

Decision-making 49

Decision-making Innovation Organization Account Management 49

Account Management Skills

MARCH 16, 2021

So just to give everybody a little bit of background in 2015 or so the business that I had the sort of investment property there had I did that entrepreneurial bet, just bet the house right. So is it’s as true in 2015 as it was in 2021. That was a nice piece of validation. The average click through rate on Facebook is 1.61%.

Advertising 40

Advertising Decision-making Profitability Marketing 40

KAMCast

NOVEMBER 19, 2020

Having shot and produced more than 10,000 videos for businesses, he is a great resource to talk to about some global issues facing key account management professionals and the leaders that manage them. I’m sure there are many key account management professionals who will be wrapping their heads around that one.

Co-Creation 52

Co-Creation Key Account Management Internet Media 52

Red Star Kim

SEPTEMBER 5, 2023

Topics include: Professional and Practical skills for Marketing & BD Assistants, The Proactive Marketing Executive and Future Marketing Manager. And skills workshops on: Assertiveness, Commerciality, Creativity, Coaching, Consulting, Engagement and buy-in, Selling, Thought Leadership and Writing.

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147

Account Management Skills

AUGUST 21, 2023

I’m now sharing examples of relevant AI tools that account managers can use for those who come on my Account Accelerator training programme. So there’s probably some SEO agencies listening in, thinking Dale’s managed to automate tasks to free his team up to do the thinking, creativity and insights.

e-Learning 52

e-Learning Digitalization Publishing Account Management 52

Account Management Skills

JANUARY 23, 2023

If this makes you think about your own personal brand, whether you’re an agency owner, or agency account manager, and if you are an agency account manager and you’ve never received any formal training in account management, you might like to read more about my Account Accelerator training here.

Advertising 52

Advertising Internet Media Account Management 52

Zendesk

MARCH 22, 2021

These days, 87 percent of buying decisions begin with research conducted online before the purchase is made,” says Rani Sivesind , a customer success operations manager at Zendesk. If an account manager thinks the time is right, he or she should ask the customer if they’d be willing to participate in a testimonial. And most do!

Advertising 98

Advertising B2B B2C Customer Experience 98

Deep Insight

DECEMBER 1, 2022

Revenues at Kainos, excluding acquired companies (£m, 2015-2022). The graph on the right shows that in 2015, Kainos generated revenues of £61m. Its revenues would still have grown as the clients that were on its books in 2015 generated revenues of £68m in 2016. In 2015 Kainos floated on the London Stock Exchange.

Profitability 52

Profitability Procurement B2B Digital Transformation 52