Red Star Kim

SEPTEMBER 8, 2023

We communicate differently with procurement professionals than other decision-makers and users of professional services. Differential pricing is rarely discussed in professional services although it is often implicit in key account management. Often, pricing becomes the focus of these negotiations.

Procurement 147

Procurement Value Proposition Finance Artificial Intelligence 147

Hubspot Sales

OCTOBER 18, 2022

Productivity Metrics are Managers Tracking in 2022. It might demonstrate that you're burying contacts with too much communication — potentially irritating or frustrating them by being too obnoxious or eager. 47% of the sales managers we surveyed say they track CRM Usage as a key productivity metric. Why is it important?

Management 116

Management CRM Leadership Sales 116

Customer Think

OCTOBER 18, 2021

Possessing a compelling vision Marketing communication Brand value proposition Treating brand as assets Responding to disruption […]. Brands are bringing forward plans to rethink and redesign their marketing models. Brand Marketing comes with a unique set of challenges.

Value Proposition 72

Value Proposition Communication Marketing Digitalization 72

Red Star Kim

NOVEMBER 1, 2023

Digital environment – Where people buy people, the challenge of forging strong personal relationships becomes more acute when most communications are managed through digital channels. A challenging role requiring deep insight into potential clients and value propositions as well as a great deal of confidence.

Key Account Management 130

Key Account Management Account Management Value Proposition Client Relationships 130

Red Star Kim

JUNE 27, 2023

You can also promote discussion of “What good looks like” Entrepreneurship – Obtain ideas for new markets to target or gain insights to develop differentiated positioning or value propositions at structured brainstorms. Achieve early sense-checking and promote bold and innovative thinking.

Leadership 130

Leadership Management Stakeholders Communication 130

Red Star Kim

JULY 11, 2022

Communication and education are required to manage expectations and promote enthusiasm and momentum. There are lots of articles on internal communications, buy-in and stakeholder engagement. For example: Internal communication – Why, how and what (kimtasso.com). Prioritise action. Prepare integrated campaigns.

Innovation 130

Innovation Marketing Stakeholders Value Proposition 130

Red Star Kim

AUGUST 14, 2023

How can I improve my cross cultural communication (kimtasso.com) Curiosity Humans are curious. Some people refer to a value proposition – what are you offering? Stories were the original form of communication – before writing existed. Cultural differences Many of us write for people from different countries.

Artificial Intelligence 130

Artificial Intelligence Value Proposition Media Emotional Intelligence 130

Red Star Kim

MAY 11, 2023

Most M&BD professionals will have some involvement in brand work – whether through campaigns for brand awareness and activation or brand management (ensuring that all activities and communications are in line with agreed brand guidelines). Three essential ingredients are needed: what you do, where you do it and how it gets done.

Management 130

Management Co-Creation Publishing Leadership 130

Red Star Kim

OCTOBER 19, 2023

17% Really high 39% High 50% Average Do you think your personality is mostly: Adapting to dog, cat and bear personalities – Better business relationships (kimtasso.com) 25% Dog 63% Cat 13% Bear Are you clear on your message (value proposition) when taking/making calls?

Emotional Intelligence 130

Emotional Intelligence Value Proposition Decision-making Digitalization 130

Zendesk

JANUARY 24, 2022

And your sales resume is your value proposition—it has to be convincing if you want to keep moving through the “funnel” to reach the end and get hired. Communication skills. For example, if you’ve worked in the service industry, you’ve likely developed strong communication skills and learned how to work well with a team.

Sales 98

Sales Acquisition Sales Management Leadership 98

Red Star Kim

OCTOBER 24, 2022

On a more serious note, we considered the advice of Malcolm McDonald on categorising clients from his book Malcolm McDonald on value propositions – How to develop them (kimtasso.com). While none of the delegates’ firms were actively using personas to drive targeting, they all recognised their value. Personas and buyer profiles.

Meetings 100

Meetings Value Proposition Key Account Management Account Management 100

Red Star Kim

NOVEMBER 13, 2023

We talked about the importance of employer brands too ( Employer Value Proposition – EVP – at DAC Beachcroft is described in this post PM Conference Report 2022: Strategy implementation (kimtasso.com) ). EQ covers a lot of the important abilities people need to support good communications and relationships.

Business Planning 147

Business Planning Emotional Intelligence Marketing Management 147

Red Star Kim

FEBRUARY 28, 2023

There were comments about the importance of the Employee Value Proposition (EVP) which is similar to the firm’s overall brand but with a focus on what value there is for potential employees. People want to join a winning team and to visualise their progression.

Emotional Intelligence 130

Emotional Intelligence Management Business Planning Value Proposition 130

Brooks Group

NOVEMBER 10, 2023

According to the 2023 GTM Survey by Theory Ventures , the average start-up saw a 24% increase in the sales cycle from early 2022 to 2023, with an average 60-day sales cycle now taking 75 days. Focus your value proposition: It’s more important than ever to drive home your value to buyers.

Value Proposition 52

Value Proposition Negotiation Sales Decision-making 52

Apptivo

OCTOBER 3, 2022

Increases CLV (Customer Lifetime Value) and assures consistent flow of revenue. Impacts revenue, brand equity, brand positioning and overall value proposition. Attracting usually targets and revolves around creating brand awareness through every channel of communication. Builds an environment for sustainable growth.

Marketing 98

Marketing Value Proposition CRM Publishing 98

PandaDoc

AUGUST 18, 2022

To communicate effectively. A sales battle card can be a streamlined way to help your sales team communicate the most important aspects of your product or service to customers by highlighting the high-value, must-know information. Value proposition battle cards. Value proposition battle card sample.

Value Proposition 96

Value Proposition Sales Stakeholders Marketing 96

SalesGlobe

NOVEMBER 15, 2022

So we’re gonna be talking about the 2022 Pay Practices and Trends survey and give you some insight into in terms of what we learned and what we see ahead. And then from a talent standpoint, what’s your value proposition? And, you know, let me explain why we’re different, what’s our value proposition?

Sales 52

Sales Value Proposition Retail Acquisition 52

Apptivo

OCTOBER 5, 2022

Post every interaction, communicate proactively to let them know it was a pleasure talking to them. Now the sales rep has set a well-established stage for a meaningful, tailored conversation keeping the value proposition forward. Build trust. It is best to build trust with in-person interactions. appeared first on Apptivo.

Value Proposition 98

Value Proposition CRM Software Software 98

Red Star Kim

JUNE 15, 2023

Selling Basics – Detectives and DMUs (Video) and recommended books (kimtasso.com) 0% 0% 25% 0% 33% 33% 8% 0% 0% 0% Which of the following do you use to support implementation (multiple choice) 80% M&BD as part of the key client teams 70% Dedicated KAM/ABM meetings 60% Regular internal communications 50% Fee-earner skills training 50% KAM/ABM information (..)

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

SalesGlobe

MARCH 16, 2023

The most recent change became effective on December 31, 2022, and is requiring that the industry stop selling equipment rated lower than the new regulated minimum for SEER and EER ratings. There are two ways to address both of these challenges: Pay-for-performance and the Employee Value Proposition (“EVP”).

Supply Chain 52

Supply Chain Value Proposition Manufacturing Innovation 52

SalesGlobe

DECEMBER 8, 2022

I will walk you through what organizations are doing to retain and attract talent with statistics from SalesGlobe’s 2022 Sales Role and Compensation Practices survey conducted with WorldatWork that included approximately 700 companies. What do your current people value about your organization? What Are You Doing? Increasing Base Pay.

Organization 52

Organization Healthcare Value Proposition Supply Chain 52

Hubspot Sales

AUGUST 21, 2023

When it comes to sales prospecting , it's more important than ever that you write concise, effective communication. According to Statista, we’re expected to send and receive over 333 billion emails daily by the end of 2022 — meaning it's not easy to get noticed in someone's email inbox. Push your value proposition.

Sales 98

Sales Decision-making Value Proposition Meetings 98

Apptivo

AUGUST 24, 2022

The first and foremost step of the challenger sales model is to build reliability with the prospects with the use of communication skills. The value proposition. Listed below is the five step methodology in order to adopt the model in your sales force. The warm-up.

Sales 98

Sales Decision-making Value Proposition Construction 98

Apptivo

JULY 26, 2022

Customer profile in CRM will capture what is happening inside the CRM software that lets you know of the connections and communications between you and your customers based on plausible events and history. With customer profiling, you can have prompt communication with the target audience. Increase engagement. Marketing made easier.

CRM 52

CRM B2C Decision-making Profitability 52

SalesGlobe

FEBRUARY 9, 2022

/wp-content/uploads/2022/02/CEO-ch1-FINAL.mp3. We really try to understand who the customer is and what our value proposition is to that customer. That insight allows leaders to see any gaps and determine where they can improve value proposition, sales coverage, and sales process.

Value Proposition 52

Value Proposition Advertising Sales Profitability 52

Hubspot Sales

MAY 7, 2024

As a marketing business owner whose revenue primarily comes from my writing services, late 2022 to mid-2023 was… unnerving, to say the least. While the product didn’t change much, the market, use case, and value proposition completely shifted. I tell you this from experience. But are they as necessary as other competencies?

Interpersonal Skills 87

Interpersonal Skills Decision-making eCommerce Prioritization 87

PandaDoc

SEPTEMBER 19, 2023

The value proposition of vertical and multi-vertical businesses is based on the specific needs of relevant audience segments, whereas for horizontal businesses it is always generalized. billion in 2022 to $402.4 The horizontal company offers generic products or services aimed at a wide audience. year-over-year.

Marketing 52

Marketing Advertising Value Proposition Sales 52

Hubspot Sales

MAY 30, 2023

Generative AI can help sales teams sell by gathering intelligence and creating outputs that save time and personalize prospect communications. Sales reps report that they spend 41% of the workday on non-revenue-generating activities, according to 2022 The Sales Happiness Index.

Co-Creation 106

Co-Creation CRM Sales Value Proposition 106

Hubspot Sales

DECEMBER 26, 2023

src="[link] style="margin-left: auto; margin-right: auto; display: block; width: 650px; height: auto; max-width: 100%;" title=""> Image Source And as of 2022, Statista noted that X’s largest user age group lies in the 25–34 range. According to Search Logistics in September 2023, X users skewed heavily male — 68.1% compared with 31.9%

Sales 95

Sales Media Value Proposition Logistics 95

Hubspot Sales

AUGUST 30, 2023

AI recognizes facial impressions and drives emotion-based decisions The market size for facial recognition software was valued at USD 4.35 billion by 2030 , growing at a CAGR of 12.62% from 2022 to 2030. This happens due to poor communication, lack of shared reports, or access to tools.

Decision-making 89

Decision-making Sales Profitability Artificial Intelligence 89

SalesGlobe

APRIL 19, 2022

Communications That Come Too Late. This is often one of the most challenging aspects to address since the acquiring company is not allowed to communicate with their new acquisition partner until the deal is fully executed, and this happens up to several months following the first public announcement of the deal.

Acquisition 52

Acquisition Sales Decision-making Communication 52

SmartKarrot

JUNE 17, 2022

Make sure that your users get to see your value proposition from the word go. Keeping this in mind, you will have to make sure that you communicate your. value proposition right. As we have iterated more than once, the customer onboarding process is an approach to help your users understand how the product works.

Onboarding 10

Onboarding Value Proposition B2B Customer Success 10

PandaDoc

SEPTEMBER 14, 2022

< try to continue communicating > 2. If all the executives had the same communication skills as you, the world would be a much better place! And in a few words, we … < sound your one-sentence value proposition > Is this something that would be interesting for you? S: ( option 2.2 ) Ok, I understand.

Decision-making 52

Decision-making Sales e-Learning Software 52

SalesGlobe

JULY 13, 2022

And, you know, while 2021 was hot, 2022 is still very high. Do the salespeople have the talent to recognize the opportunity for the cross-sell, to ask the right questions, to communicate the value proposition, to bring in somebody from the other organization, perhaps at the right point to help with that cross-sell?

Acquisition 52

Acquisition Sales Account Management Financial Services 52

Account Management Skills

DECEMBER 19, 2022

Proposition isn’t clear enough, internally and externally. This then makes communicating it through a marketing plan really hard, and then consistency is probably the second one. Does it communicate to them who we are and what we do. And we are recording this in mid-November 2022. So having something.

Marketing 52

Marketing Account Management Management Onboarding 52