Red Star Kim

DECEMBER 2, 2022

It was a full house at November’s PM Forum workshop for Proactive Marketing and Business Development Executives. Release time to become a more proactive Marketing and Business Development Executive. What stops us being proactive? What does proactive look and feel like? Inbox overload was a major feature.

Marketing 130

Marketing Communication Meetings Strategic Thinking 130

Insightly

OCTOBER 5, 2021

This is part 3 of a customer service blog series based on conversations with members of Insightly’s client services and customer success teams. Align around providing the best possible customer experience. Gone are the days of exclusively relying on sales to handle every customer interaction.

Customer Experience 98

Customer Experience Customer Success CRM Innovation 98

Brooks Group

JANUARY 8, 2024

This is especially true for sales performance. Tracking key sales metrics and knowing how to influence them is critical. Leading and lagging indicators reveal how well your team is navigating the complex B2B sales cycle. Core sales metrics are important to the strategic goals of an organization. This is great, right?

Sales 97

Sales Sales Training B2B Organization 97

Brooks Group

FEBRUARY 1, 2024

Ramping new sales reps quickly is a pivotal factor separating successful sales organizations from those that underperform. Data from our 2024 Sales Leader Trend Report shows that 87% of successful teams have extensive, structured onboarding. Here are 4 ways a common language helps get new sales reps up to speed quickly.

Onboarding 77

Onboarding Sales Sales Training Communication 77

Red Star Kim

APRIL 12, 2023

With a full house of marketing and business development executives from legal and accountancy firms across the UK it was an interactive, valuable and fun day (Thank you delegates for your spirited engagement and thanks to Morag Campbell for your superb technical hosting!).

Media 130

Media Marketing B2C Stakeholders 130

Strategic Communications

OCTOBER 7, 2021

Social media has become a very cost-effective way to connect with, and influence, various audiences including customers and potential customers. In fact, over the years, we have come to rely less on more traditional forms of marketing communications (e.g., Different Channels for Different Markets. What do they value?

Small Business 141

Small Business Media Digitalization B2C 141

Red Star Kim

FEBRUARY 14, 2023

At the start of February it was a full house of delegates from accountancy, law and consultancy firms (including from Hong Kong) at the PM Forum ’s “Coaching and Consulting skills for marketing and business development professionals”. Delegate views and poll results are shown below. A good example of a limiting belief comes from running.

Emotional Intelligence 130

Emotional Intelligence Marketing Stakeholders Communication 130

Insightly

MAY 13, 2021

It’s not a secret that having a deep understanding of your customer is crucial for marketing. The more you learn about your customer, the better you can market to them and build lasting customer relationships. . But for us marketers, that’s easier said than done. Why you should align customer success with marketing.

Customer Success 93

Customer Success Marketing Acquisition CRM 93

OnStrategyHQ

APRIL 24, 2023

So KPIs are the thing that do that for us. As your organization begins to sketch out what your strategic plan might look like, it’s likely to come to your attention that you’ll need to gain consensus around what your key performance indicators will be and how they will impact your organization. We can help! Our number one is your measure.

Profitability 105

Profitability Publishing CRM Insurance 105

Apptivo

AUGUST 8, 2023

Step 1: Define Your Sales Process Step 2: Choose or Develop Custom Sales Automation Tool Step 3: Set Up and Customize Your Sales Automation Tool Step 4: Train Your Team Step 5: Monitor, Measure, and Adjust As an entrepreneur, you’ve probably heard the phrase ‘work smarter, not harder.’

Sales 52

Sales Artificial Intelligence Software Software 52

Hubspot Sales

JANUARY 18, 2021

A company may use a handful of tools and software to help manage the many aspects and sides of their business. However, when using a combination of tools that aren't meant to be mixed together, the result may be internal misalignment, missed deal opportunities, ineffective collaboration, and a poor customer experience.

CRM 135

CRM Software Software Communication 135

Showpad

DECEMBER 16, 2021

Meet Pedro Correia, Sales Enablement Lead at IFF. In this interview, Pedro shares the innovative ways IFF is integrating technology into the sales training and content process , from information tagging to augmented reality and AI. We need to provide our sales teams with different ways to engage their customers remotely.

Value Proposition 52

Value Proposition Account Management Decision-making Digitalization 52

Showpad

JULY 21, 2020

Welcome to the third post of this blog series for executives. In this edition, I’ll be discussing why you as an executive in a sales, marketing or CX leadership role play a mission-critical part when it comes to making sales enablement successful in your organization. . Let’s look at the data on adoption.

Management 139

Management Leadership CRM Sales 139

SuperOffice

APRIL 7, 2022

Finding the perfect fit for your brand helps you get better leads and make more sales. Because the right leads result in faster sales cycles, greater customer retention rates, and a higher number of loyal brand evangelists. Creating an ideal customer profile (ICP) is a powerful way to understand your market and target audiences.

B2B 93

B2B CRM Sales Decision-making 93

LinkedFusion

AUGUST 26, 2023

Looking to supercharge your sales and marketing game? Well, ever heard of the LinkedIn account-based marketing strategy? You know that feeling when your sales team spends ages talking to leads that are basically never gonna convert? What Is LinkedIn Account Based Marketing? If not, you’re in for a treat.

Marketing 52

Marketing Decision-making Prioritization Sales 52

DemandFarm

MAY 2, 2024

For a sales team, relationship management is essential in nurturing potential customers and onboarding new clients, and utilising effective customer communication techniques, such as consistent and reciprocal communication, can help achieve this. The global Customer Relationship Management market is projected to grow from $71.06

Management 40

Management Banking CRM Profitability 40

Arpedio

JUNE 15, 2023

Account-Based Selling Technologies – The Key to Revenue Growth ← Back to blog Account-based selling technologies are not just a flash in the pan – they’re here to stay– and if your company hasn’t already invested in these cutting-edge tools, now is the time. Table of Contents 1. Introduction to Account-Based Selling Technologies 2.

Artificial Intelligence 52

Artificial Intelligence Prioritization Decision-making Advertising 52

Apptivo

DECEMBER 25, 2022

How to nurture sales lead to conversion? The growing online market density has, in some way, changed the way customers behave and think. Warm leads have so already made their way inside, but cold leads are lagging because they are not aware of the brand’s existence. Lead nurturing generates revenue in turn!

Sales 98

Sales Media Construction Marketing 98

PandaDoc

FEBRUARY 23, 2024

Leads, opportunities, sales: That’s the natural sequence of the sales process, right? Lead management focuses on achieving sales goals in the short to medium term, while opportunity management is more about leveraging strategic relationships to achieve long-term growth goals. But opportunities can be much more than that.

Management 52

Management CRM Sales Decision-making 52

Insightly

OCTOBER 5, 2021

This is part 3 of a customer service blog series based on conversations with members of Insightly’s client services and customer success teams. Align around providing the best possible customer experience. Gone are the days of exclusively relying on sales to handle every customer interaction.

Customer Experience 59

Customer Experience Customer Success CRM Innovation 59

PandaDoc

DECEMBER 19, 2022

Sales prospecting acts as the first stage in the sales process. B2B sales organizations may often find that this process is highly time-consuming and requires significant investments in manual labor. B2B sales prospecting in a nutshell. The more detailed and accurate your ICP is, the more resultative your sales will be.

B2B 98

B2B Sales Decision-making Publishing 98

Red Star Kim

JUNE 1, 2023

Whilst there are many ways to differentiate (see below) it does imply that you will consider – from the client’s perspective – how your firm’s offering or value proposition is different from the competitors. A key theme that often arises in pitching is how to differentiate. A key theme that often arises in pitching is how to differentiate.

Value Proposition 130

Value Proposition Innovation Marketing Media 130

Hubspot Sales

MAY 7, 2020

Let's say your marketing team is crushing it. All the metrics they use to measure success are green. At the same time, your sales time is not feeling the effects of their efforts and are spending more time prospecting when they should be closing. Marketing says the sales team just can't close. What's going on here?

Sales 110

Sales Decision-making CRM Sales Analytics 110

OnStrategyHQ

DECEMBER 21, 2023

Keep reading as we break down the various elements of a gap analysis report and outline how this tool is used in different sectors of business. Keep reading as we break down the various elements of a gap analysis report and outline how this tool is used in different sectors of business. Your strategic plan is like a flight of stairs.

Software 52

Software Software Construction Organization 52

PandaDoc

APRIL 24, 2023

You’re probably here because you want to build a successful sales enablement strategy for your business. Read on to discover how to create effective sales strategies through the power of enablement and turn your team into an all-star performance machine. What is a sales enablement strategy? You’ve come to the right place!

Sales 52

Sales e-Learning Onboarding Software 52

Insightly

MAY 12, 2021

It’s not a secret that having a deep understanding of your customer is crucial for marketing. The more you learn about your customer, the better you can market to them and build lasting customer relationships. But for us marketers, that’s easier said than done. How can you better access, understand, and use customer data?

Customer Success 64

Customer Success Marketing Customer Experience Acquisition 64

Arpedio

OCTOBER 17, 2023

Account management software tools Account Management Software ← Back to blog Account management software solutions have transformed the way businesses handle their account planning and client interactions. These powerful tools offer a centralized platform that simplifies a wide range of tasks.

Account Management 52

Account Management Software Software Management 52

DemandFarm

MAY 22, 2023

Is a key account manager the same as a sales manager? Meet Anna, a diligent Sales Manager at Brilliant Solutions , a thriving software company specializing in cutting-edge automation tools. Her daily tasks revolve around driving sales, managing the sales team, and ensuring sales targets are met.

Key Account Management 52

Key Account Management Account Management Digitalization Sales Management 52

Zendesk

JUNE 29, 2022

Your marketing strategy? Finding prospects can feel so difficult that many companies throw excess resources toward lead generation, but then stall when it comes to converting those leads into sales. With so much effort going into gaining initial interest, it’s doubly frustrating when sales leads aren’t immediately ready to buy.

Media 98

Media Software Software Digitalization 98

Brooks Group

MARCH 28, 2024

As buying processes grow more complex, it’s becoming increasingly important for sales professionals to gain access to senior executives and C-level decision makers. Learn How to Unleash Revenue Potential with Sales Team Training What Is a C-Level Decision Maker? Why is selling to the C-suite so critical? You get stuck in the weeds.

Decision-making 70

Decision-making Logistics Supply Chain Suppliers 70

Hubspot Sales

JULY 28, 2021

One of the most lucrative ways to improve your bottom line is through boosting your sales team's effectiveness — yet many companies choose to focus on aspects of the business like product velocity or customer support costs rather than dialing in on their sales execution. That said, sales execution can be elusive.

Sales 121

Sales Advertising Decision-making Marketing 121

Apptivo

MAY 26, 2023

What is a sales target? The benefits of setting a sales target 3. Things to consider before placing a sales goal 4. How to set realistic sales targets for your sales team? Tips to effectively communicate sales targets to your team 6. Summary What is a sales target?

CRM 52

CRM Sales Profitability Communication 52

SalesGlobe

MARCH 30, 2023

Before making incentive compensation changes (plan design changes, alignment and pay levels) make sure you have your organization structure figured out and your coverage model well-defined. Some of the biggest challenges sales leaders will face in year one will be unexpected and unplanned attrition of the best talent, and a loss in revenue.

Acquisition 52

Acquisition Shareholders Communication Investors 52

Arpedio

NOVEMBER 6, 2023

Sales automation software: The ultimate guide Explore the ARPEDIO platform ← Back to blog In today’s fast-paced business landscape, sales teams face numerous challenges in managing accounts, seizing opportunities, and nurturing relationships with stakeholders. Sales, a pivotal function in any organization, is no exception.

Software 52

Software Software Sales Artificial Intelligence 52

PandaDoc

APRIL 25, 2023

A sales plan is a roadmap that outlines your business’s strategy for selling its products or services. Acting as an essential tool for businesses of all sizes and in all industries, a robust sales plan helps to identify sales goals, target markets, and sales tactics to achieve those goals. What is a sales plan?

Sales 52

Sales Government Business Planning CRM 52

Arpedio

OCTOBER 17, 2023

How to build a winning account management team Account Management Software ← Back to blog A winning account management team can be your secret weapon to supercharge your company’s growth and customer satisfaction. These teams not only safeguard and nurture vital client relationships but also drive revenue and stability.

Account Management 52

Account Management Management Client Relationships Emotional Intelligence 52

PandaDoc

OCTOBER 3, 2023

In the modern marketplace, leveraging sales software for small businesses can make a world of difference. Key takeaways: Sales software options offer a diverse range of features, from lead management and CRM to analytics and automation. Manage your sales activities twice as fast Increase your close rate by 36% wuth PandaDoc.

Small Business 52

Small Business Software Software Marketing 52