Mike Kunkle

OCTOBER 8, 2023

This strategic approach goes beyond conventional departmental boundaries, breaks down silos, and encompasses product, marketing, demand generation, sales enablement, and the encompassing realm of customer experience (whether it goes by customer support, customer success, customer service, or a combination of these).

Customer Experience 277

Customer Experience Decision-making Profitability Marketing 277

Customer Think

AUGUST 24, 2023

Source: BenBella Books, Inc.Innovation has long been an important element of business success. For years, astute business leaders have looked for ways to improve the quality and value of the products or services they offer.More recently, business.

Customer Experience 52

Customer Experience Innovation 52

Mike Kunkle

MAY 30, 2023

To avoid rewriting another entire blog post, see this post on How to Radically Improve Your B2B Sales Win Rates , and apply that very same advice about the Situation Assessment, Force Field Analysis, Buyer Landscape Map, Value Stack, and Value Drivers to your above analyses. But we’re not always going to have the luxury of ideal situations.

Decision-making 295

Decision-making Sales Training Sales Stakeholders 295

Mike Kunkle

NOVEMBER 23, 2023

This is a complex topic that is beyond the scope of one blog post, but I will do my best to provide a solid kickstart for you and offer what I hope will be some helpful perspective and good resources to continue to pursue. This should also allow you to correlate stick rates/customer retention improvements, reduced churn, and account growth.

Sales 258

Sales Finance Decision-making Profitability 258

Upland

APRIL 6, 2021

In the first blog in the series we outlined what a Relationship Map was and how to gain buy in. Here we get inside the mind of the customer as a key element of the relationship strategy development. . How people make up their minds, come to a conclusion, and make a decision is shaped by their backgrounds, experiences and knowledge.

Stakeholders 195

Stakeholders Decision-making Innovation Negotiation 195

Upland

JUNE 7, 2023

It’s a systematic framework that outlines the steps, actions, and stages involved in converting leads into customers. It’s the set of principles, practices, and strategies that guide the overall sales approach. In my next blog post, I’ll share some of my favorite sales process design best practices! Happy selling!

Sales 195

Sales Negotiation Decision-making CRM 195

Zendesk

SEPTEMBER 20, 2023

That experience can be just as challenging online, which is why Wine.com places great value on delivering a stellar, personalized customer experience. For example, Wine.com provides live assistance from sommeliers to guide customers toward the right wines.

Customer Experience 85

Customer Experience 85

Showpad

JANUARY 12, 2023

In her 20+ year tenure with the global energy management and automation company, Ljiljana has seen and led major technological evolutions across the business — from customer care to IT support and, most recently, sales enablement. . And that’s the same for our customers”. Building enablement around the customer journey.

Digital Transformation 59

Digital Transformation Management Digitalization Sales 59

Mike Kunkle

AUGUST 8, 2023

When sales, marketing, and customer success operate in isolated bubbles, opportunities for collaboration and synergy are lost. Fragmented customer experiences, misaligned strategies, increased friction for customers, and unfulfilled revenue potential. Establish customer advisory boards and sales advisory boards.

Sales 188

Sales Prioritization Innovation Leadership 188

Mike Kunkle

FEBRUARY 5, 2023

Sellers sometimes work with professional procurement leaders and company executives who work together frequently and have processes and policies to guide their purchase pursuits. The map is a guide while driving requires attention, situational fluency, and skill. Some committees hum; others are more like a ragtag band of misfits.

B2B 198

B2B Sales Decision-making Negotiation 198

DemandFarm

OCTOBER 3, 2023

Customer-centric companies are 60% more profitable than companies that aren’t. What does customer-centricity truly mean? Gartner defines customer centricity as: “ the ability of people in an organization to understand customers’ situations, perceptions, and expectations.

Decision-making 98

Decision-making Innovation Customer Experience Profitability 98

Groove HQ

MARCH 18, 2022

We'll show you how to provide consistent quality training to improve customer experience. The post Your Guide to Training Customer Service Team Members in Ecommerce appeared first on Groove Blog.

eCommerce 57

eCommerce Customer Experience 57

Zendesk

MAY 25, 2022

Susana de Sousa spent four years working on Airbnb’s Customer Experience. Putting the “customer” in customer experience, Annette Franz might be LinkedIn’s most-read CX writer. You’ll follow her for the short, simple intros to complicated concepts—but you’ll stay for the great podcasts, blogs, and books.

Customer Experience 98

Customer Experience Media Meetings Publishing 98

Scovel

SEPTEMBER 22, 2021

It’s more than just creating a blog or social media account. Embodying your brand with a blog allows customization. Build your brand by working with customers: Smart companies recognize that their brands are actually being created by their audience, not local “branding experts.”

Organization 84

Organization Media Digitalization Internet 84

Nutshell

MARCH 31, 2023

There are lots of resources out there that can help you do this, from blogs to books to podcasts to newsletters. Best blogs for sales managers Sales blogs are an excellent way to learn new sales leadership skills, brush up on your sales knowledge, and get the latest news. Keep exploring our blog for our latest posts!

Sales Management 62

Sales Management Management Sales Leadership Leadership 62

Apptivo

MAY 8, 2021

Customer Success teams are what everyone is talking about nowadays. And it is because Customer Success is directly related to customer loyalty and experience. Even though customer success is crucial, many companies still do not understand its importance. What is Customer Success?

Customer Success 95

Customer Success Onboarding Customer Experience Management 95

Groove HQ

AUGUST 14, 2019

This guide covers the ten most valuable customer experience metrics for small to medium businesses broken down in practical terms. Who care about customer experience but […]. Who care about customer experience but […]. With little or no time to spare (this should be all of us, right?)

Customer Experience 99

Customer Experience Communication 99

SmartKarrot

FEBRUARY 1, 2022

The struggle to convince your senior leadership team to invest in customer experience has always been there for decades. Many company leaders say that customers come first, but they get more worried about tapping into new markets, sales, talent management, or process optimization when it comes to implementation.

Customer Experience 21

Customer Experience Leadership Decision-making Customer Success 21

Insightly

MARCH 25, 2024

Unsurprisingly, CRM, or Customer Relationship Management , is the foundation of any successful sales and marketing strategy. It encompasses a wide range of practices, technologies, and methodologies to nurture relationships with prospects and customers. What is Lead Management?

CRM 52

CRM Management Prioritization Communication 52

Groove HQ

MAY 9, 2019

We live in an era where shoppers are more knowledgeable, more deeply connected and more demanding than ever before The reality is that merchants must deliver a great customer experience in order to survive. With this checklist, we give you a step by step guide on how to create winning experiences for your online buyers […].

Customer Experience 98

Customer Experience 98

Customer Think

JANUARY 7, 2024

When you visit the NASA museum, you see extensive data usage guiding stellar results, admirable safety performance. It guides smarter choices, spurs course corrections, inspires fresh thinking, and proves value. In customer experience, how well are we using data? and earth-shattering discoveries.

Customer Experience 60

Customer Experience 60

SmartKarrot

AUGUST 12, 2021

Over the last few years, the digital revolution has changed the way businesses relate to customers. With the increasing expectations of customers, companies need to look out for new ways to interact and improve their processes and service quality. How is AI Being Applied to Improve Customer Experience?

Customer Experience 11

Customer Experience Artificial Intelligence Decision-making e-Learning 11

Showpad

DECEMBER 16, 2021

These pillars are interconnected, and combined approaches result in better customer engagement; for example, we cannot create quality content or training if we don’t look at the data, and we won’t have good data if no one knows how to use our platform.”. Our last area of focus, and probably the most relevant, is customer engagement.

Value Proposition 52

Value Proposition Account Management Decision-making Digitalization 52

Hubspot Sales

NOVEMBER 28, 2023

Acknowledge that it’s a no for now, but try to guide the prospect to agree to the product's value. Poor Customer Experiences If your customer hasn’t had a top-notch experience with your brand and company throughout the customer journey, sales can be left with a more challenging task when closing a deal.

Negotiation 100

Negotiation Sales Leadership CRM 100

Customer Think

DECEMBER 22, 2022

Customer experience strategy guides exceptional experience and bolsters growth. When executed well, it impacts not only your market share, but the entire industry in which you operate. In fact, a well-crafted, consistently deployed CX strategy built to.

Customer Experience 90

Customer Experience Marketing 90

ReviewTrackers

MAY 22, 2017

“We care deeply about our customers.” Or: “We ❤️️ our customers.”. We’ve seen a number of companies use either of these taglines or some other similarly customer-focused phrase in order to profess their undying, indissoluble love for their customers. We here at ReviewTrackers ❤️️ our customers, too. Which is great!

Customer Experience 35

Customer Experience Retail Media Management 35

Hubspot Sales

APRIL 6, 2023

Pro tip: Read more about social commerce in this blog post. Personalized Online Shopping Will Get More Personal Source No one wants a shopping experience that sounds like a car salesman copied and pasted their sales pitch — it is incredibly grating and generic. ecommerce tools streamline and automate processes for your business.

eCommerce 99

eCommerce B2B B2C Retail 99

Arpedio

FEBRUARY 15, 2024

Enter pre-sales—a fundamental aspect of the customer journey that often goes overlooked but holds immense potential for businesses aiming to drive conversions and foster customer loyalty. It encompasses a series of crucial interactions and engagements that occur before a potential customer decides to make a purchase.

Decision-making 52

Decision-making Sales Customer Experience Value Proposition 52

Zendesk

APRIL 18, 2022

This knowledge cultivates a more nuanced experience for every lead, likelier conversion, and better targeted campaigns in the future. Of course, there are any number of ways a potential customer or client can discover you. Blog articles. Without a proper citation to the source, a lead is less likely to convert. Email campaigns.

Media 98

Media CRM B2C Energy and Utilities 98

Apptivo

SEPTEMBER 20, 2023

This blog simplifies the selection by outlining essential prerequisites for the perfect field service management software and guiding in the creation of an effective checklist. Learning to efficiently operate and update all aspects of the system, including customer data, work orders, and invoices, is vital. The outcome?

Telecommunications 52

Telecommunications Construction Decision-making Software 52

Apptivo

JANUARY 23, 2023

Allow customers and agents to give feedback 5. Summary “Can you please hold… while I check up on that information?” – Dreaded words to hear as a customer when contacting support. Consumer behaviorists have looked at this problem and have defined it as, “You are the Expert” expectation that customers have when approaching support.

Management 102

Management Decision-making Organization Innovation 102

Scovel

SEPTEMBER 22, 2021

It’s more than just creating a blog or social media account. Embodying your brand with a blog allows customization. Build your brand by working with customers: Smart companies recognize that their brands are actually being created by their audience, not local “branding experts.”

Organization 59

Organization Media Digitalization Internet 59

Customer Think

DECEMBER 24, 2021

This guide was designed to share predictions for 2022 and has been broken into 3 sections: Digital Marketing, Customer Experience, and Marketing Research 2022 Digital Marketing Predictions In this section I will detail our predictions and marketing forecasts for 2022.

Marketing 131

Marketing Digitalization Customer Experience 131

Apptivo

JULY 25, 2023

“A complaining customer can be your best opportunity to show how good you are …. And help create a customer evangelist.” — Shep Hyken 1. Unforgettable Customer Service: Real-Life case studies of Effective Complaint Handling 3. Scenarios’ on How to handle customer complaints effectively 4. Proven Tips 2.

Retail 52

Retail Customer Experience Decision-making Profitability 52

Hubspot Sales

MARCH 27, 2023

Selling services online means reaching a wider audience compared to selling services at a brick-and-mortar location, but marketing to everyone will not help you get the customers you need to drive sales. Lifestyle: Defining target audience by lifestyle means figuring out how your customers spend their time. Perfect your landing page.

Media 117

Media e-Learning Onboarding Marketing 117

MDI Training

DECEMBER 4, 2023

Click below to access our AI-generated version of this blog article! Skills such as coaching, i.e. working with people on specific topics, and guiding them through problem-solving processes are becoming increasingly important. Click below to access our AI-generated version of this blog. Do you prefer to listen to this article?

Leadership 104

Leadership Artificial Intelligence Digital Transformation Digitalization 104

Apptivo

JUNE 8, 2023

Potential customers may initially experience problems or challenges, represented by the clouds, in the world of sales and marketing. The sales funnel serves as a guide, assisting individuals in navigating discovering the rich opportunities that lie therein. Sales funnel has always been a buzz among the marketers and salespeople.

Advertising 52

Advertising Sales Decision-making CRM 52