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Rethinking Enablement for the Future: The Power of Commercial Effectiveness Integration

Mike Kunkle

This strategic approach goes beyond conventional departmental boundaries, breaks down silos, and encompasses product, marketing, demand generation, sales enablement, and the encompassing realm of customer experience (whether it goes by customer support, customer success, customer service, or a combination of these).

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What is Buying Intent?

Upland

Buying intent , also known as purchase intent, refers to the likelihood and inclination of a potential customer to make a purchasing decision. For any company to make the most out of its products, it is important to understand and grasp the essence of buying intent. It doesn’t have to be promotional content, though.

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Why Your Organisation Needs A Customer Crisis Plan

Jermaine Edwards

Simply put, having a Customer Crisis Plan means you’ll sleep better each night you have it in place. Regardless of the size, maturity or sophistication of your organisation, you can apply these ideas to protect your profits, reputation, relationships and revenues. Five-step Customer Crisis Plan. Two – VUCA Decision Making.

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Make 2023 the Year of Profitable Service

Planview

For professional services, this means your revenue number will go up, but you’ll be stretching your resources and adjusting business models to scale operations while maintaining profitability. In this blog, I will discuss three strategies that professional services executives must consider to ensure profitable growth in 2023.

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Rethinking Enablement for the Future: The Power of Commercial Effectiveness Integration

Mike Kunkle

This strategic approach goes beyond conventional departmental boundaries, breaks down silos, and encompasses product, marketing, demand generation, sales enablement, and the encompassing realm of customer experience (whether it goes by customer support, customer success, customer service, or a combination of these).

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8 Essential Sales Negotiation Skills

Brooks Group

Objection handling involves addressing and resolving specific concerns, doubts, or reservations raised by the customer regarding the product, service, pricing, terms, or other aspects of the offering. It occurs throughout the sales cycle, from the initial prospecting stage to the final decision-making phase.

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Sales Funnel and its Stages: A Complete Guide

Scovel

Do you want to build out a method with which you will be able to determine the number or customers or the possible revenue that is sitting at multiple stages of your sales cycle. This blog is for you!! Sales Funnel: The sales funnel in the selling process describes the journey of the buyer on his way to make the final purchase.As