Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world
Strategic Account Management Association
SEPTEMBER 13, 2021
By Dave Duke, Co-Founder and CCO, MetaCX, and Joel Schaafsma, Research General Manager, SAMA. Here are five things you can do to get back to the fundamentals with your most strategic customers: . #1: 1: Normalize the new dynamics and establish new expectations. Turning lemons into lemonade. Why is this important?
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