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How Aramex’s Young SAM Program Provides Strategic Value and Impact

Strategic Account Management Association

Form an organizational capability around co-creating products and solutions with our customers Redesign our philosophy around our customers’ needs Make a positive business impact on our customers’ operations Ingrain a deeply customer-centric vision and mission for sales. A new central commercial organization was born.

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How to calculate ROI of CRM (& improve it too!)

Insightly

Simply divide your net profit by the total investment, multiply by 100, and you have your number: ROI = net profit / total investment * 100 But estimating ROI for a business system—such as a Customer Relationship Management system (CRM) —is not as straightforward as a one-time advertising campaign. the ROI of CRM). They want to sell.

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Key Account Manager or Strategic Ecosystem Leader?

Arpedio

The KAM must manage a program and lead the business strategy across internal stakeholders and the value co-creation with the stakeholders at their key accounts – not a trivial endeavor. SAMA is a global non-profit organization with more than 15,000 members. Share on facebook. Share on linkedin. Share on email.

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Account-Based Selling: A Deep Dive with Lee Levitt and Ulrik Monberg

Arpedio

Their conversation shed light on the transition from traditional CRM systems to strategic account planning, the essence of account-based selling, and the futuristic role of AI in sales. This enabler stresses the importance of enriching the sales tech stack with precise data points, analyzing them, and evolving into a learning organization.

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How Sales Reps Can Use Generative AI to Sell Faster

Hubspot Sales

Other AI tools draw data from sources like a CRM, LinkedIn, or industry databases. McKinsey reports that between 50% and 60% of organizations use AI, double the 2017 usage rate. The most popular use cases for generative AI tools in sales are: Content creation (18%). Typing up notes to add to their CRM? Research (16%).

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7 Creative Ways Sales Reps Are Using AI

Hubspot Sales

Content Creation Generative AI tools like HubSpot’s Content Assistant can write copy for sales messages, proposals, or custom landing pages. 18% of sales professionals use AI for content creation, making it the most popular use case. This way, we, mainly our AEs, save a lot of their time, improve communication, and stay organized.

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Maximizing Customer Retention: The Role of Key Account Management in Customer Success Management

DemandFarm

Learn More: Best Customer Segmentation Strategies for Customer Success Teams Strategies for Sales Growth with Existing Customers: Avoiding Pitfalls Organizations often fall into common traps when trying to drive sales growth with existing customers. Many organizations treat these as separate processes, resulting in siloed approaches.