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FROM EXECUTIVE SPONSORSHIP TO EXECUTIVE ENGAGEMENT

Strategic Account Management Association

It is about having the ability to see a future that others do not see; creating and communicating a clear vision, mission and, most importantly, purpose; and having an optimistic, yet pragmatic, outlook that is solution oriented. Empathy can be used to listen as well as communicate. Agile leadership. Caring must be embedded in both.

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THE 10-K FILING: THE MOST IMPORTANT DOCUMENT THAT SAMS NEVER READ

Strategic Account Management Association

According to Forrester Research, 85 percent of CXOs do not find value in their interactions with sales reps.1 1 In fact, many of them admit their meetings were a total waste of time. is that, in the same study, 80 percent of these same sales reps actually believe they’ve had a successful meeting!2 2 What the !@*?

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Value Selling Strategies: What it is and Why it Matters

Arpedio

Get started today Identifying Customer Value In order to succeed in sales, it is crucial to identify and understand the customer’s pain points. By addressing these pain points effectively, you can tailor your value proposition to meet their specific needs.

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Cracking the Consulting Code: Top 10 Customer-centric Design (CCD) Frameworks

Flevy

Action, Emotion, and Touchpoint : Mapping out customers’ actions at each stage, their emotional responses, and the touchpoints where interactions occur, providing insights into the customer experience. View the full presentation here: [link] 4.

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Unlocking Sales Potential with the Customer Product Mix Sheet in SMP Dashboards

Sales Management Plus -- SMP

The rep can use the data to help craft a tailored message to the customer about how it solves their specific problem and enhances their existing purchases. ” You could also consider creating bundled packages that combine the new product with their existing purchases, offering a discounted price or additional value.

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5 Tips to Build Stronger Relationships in Account Planning

Janek Performance Group: Account Planning

They do not meet cross-selling and account growth targets. This leaves only 28 percent who say they meet their targets. It’s interpreting body language and nonverbal communication. Communicate Effectively Communication is key to strong relationships. If communication is great and sales are consistent, all is fine.

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Equipped for the Inevitable: The Owens Corning Story

Luminas Strategy

In a company meeting it was boldly declared: “The fundamental reason this corporation exists is to create value for its customers.” Everyone believed that Owens Corning had been creating customer value for a long time, after all, they’d been in business since 1938.