article thumbnail

Can you have a Retail Marketing Strategy without knowing your Customers?

Customer Think

They only deal with their distributors, brokers, and retailers but need to communicate with people who actually buy their products. The great bulk of CPG startups operates as B2B companies. They need to be more curious about the way they get and use their products. So long as case volumes grow, they are pleased. So […].

Retail 117
article thumbnail

Why Retailers Should Employ an Omnichannel Customer Experience

Customer Think

Effective marketing and communication strategies are essential for any retail brand looking to attract and retain customers (meaning every retail brand). Personalized omnichannel communications have a successful track record in optimizing the customer experience.

Retail 62
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

What you Need to Know to Start an Online Retail Business

Hubspot Sales

You’ve always dreamed of owning your own retail business — but the thought of paying for a storefront, employees' wages, and all of the other costs associated with a physical space is downright terrifying. Now more than ever, online retail is a valid option for any aspiring entrepreneur to sell their wares. Online Retail Businesses.

Retail 102
article thumbnail

What is omnichannel retail? Definition, examples, and trends

Zendesk

This is where omnichannel retail comes in. This increasingly vital retail customer experience helps customers communicate with businesses on the channel of their choice and allows for connected conversations. What is omnichannel retailing? Learn about the benefits of omnichannel retail below.

Retail 52
article thumbnail

The hottest CX trends for retailers are anything but trendy

Zendesk

In 2020, tens of thousands of retail professionals descended as usual on the Javits Center in New York City for the National Retail Federation’s Big Show. The drastic shift over the last 12 months reminded us that nothing is permanent, including long-ingrained ideas about how retailers should do business.

Retail 98
article thumbnail

5 Ways Effective Communication Leads to Positive B2B Customer Progression

Customer Think

Image Source You already know that effective communication is important to customer satisfaction. Selling business to business can be a much more complicated process than a typical retail sale. This is something we inherently understand when dealing with the public. It’s often overlooked when it comes to B2B selling, however.

article thumbnail

What Do Our Retail Customers Expect From Us?

MTD Sales Training

If the customer is to give you their name, use it throughout your communication but also give them your name so you can connect with them on a personal level. Want to improve your customer service and retail selling skills? Please check out our Retail Sales Training solutions. Happy Selling! Sean McPheat. Managing Director.

Retail 71