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Stakeholder Mastery 3.0 – The Six Steps You Must Take

Jermaine Edwards

In 2016 I wrote a post on the five foundation steps for stakeholder management success in key account management, that was well received and guided lots of leaders. Our contacts and stakeholders just aren’t making decisions – How do we deal with their disengagement and getting pushed back and back while they still expect more from us?

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How to boost sales strategy with a deal desk

PandaDoc

This is done by forming a team of stakeholders and decision-makers, establishing approval workflows, and effectively integrating automation tools. Deal desk stakeholders and their roles are clearly defined, streamlining approval workflow. Let’s get to it! See also How to close the sales cycle with sales battle cards 2.

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How to Use BANT to Qualify Prospects in 2018

Hubspot Sales

Authority: Who is the ultimate decision maker? Rep: “And you’ll be using Spartan to organize customer events around the country, which currently you do not have software for. I think the next step is arranging a demo between you and an events specialist -- what do you think?”. How heavily will price factor into the decision?

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The Proactive M&BD Executive – Culture shock, marketing models, fee-earner engagement, qualifications and social media

Red Star Kim

How can I be proactive when we are just trying to keep our head above water with constant pitch/event requests. I’ve found some fee-earners don’t contribute to the smaller projects which subsequently slows the larger project down There are focused workshops on achieving buy-in and stakeholder management.

Media 130
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Find the right CRM Strategy for your Industry

Insightly

Companies can use modern CRM systems to identify trends in customer behavior that could inform product development decisions or reveal opportunities for market expansion. Accessible and up-to-date data allows healthcare providers to make informed decisions and provide quality care efficiently.

CRM 52
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Find the right CRM Strategy for your Industry

Insightly

Companies can use modern CRM systems to identify trends in customer behavior that could inform product development decisions or reveal opportunities for market expansion. Accessible and up-to-date data allows healthcare providers to make informed decisions and provide quality care efficiently.

CRM 52
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Book review – Managing Brands

Red Star Kim

Brands have attributes, values and personality – customers will perceive or make associations with a brand that can be positive or negative. Google ZMOT (Zero Moment of Truth) describes this less as a journey and more as a flight map: Zero moment of truth (ZMOT) decision-making moment – Think with Google.