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5 Marketing Trends That will Impact 2013

SBI Growth

From my point of view, three big trends will affect marketing planning in 2013. Digital Marketing Gets Redefined and Matures. About five years ago, the term digital marketing began to appear. As we head into 2013, it is taking on new meaning. The power of brand will resurge in 2013 as a dominating force.

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Megatrends Framework

Flevy

PwC began a research project on Megatrends and their effects for companies and government leaders in 2013. The Megatrends Framework can aid any private or public sector leader contemplate multifaceted outside shifts more lucidly, and can assist in evolving a well-organized, practical, and pre-emptive Strategy for tackling these changes.

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Lucas Pedretti exclusively booked as AI specialist for eight VTH (Verband Technischer Handel) events

QYMATIX

Karlsruhe, Germany – Lucas Pedretti, Managing Director of Qymatix Solutions GmbH, has been booked as an external speaker for eight events organized by the German Association of Technical Wholesalers (VTH). Since 2013, we have been helping B2B companies to become truly data-driven in sales to enable profitable growth.

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Valuable resource on change management – The Association of Change Management Professionals (ACMP) Standard for Change Management

Red Star Kim

The ACMP recognises that it will continue to evolve with the realities of digital transformation, agile development, harnessing of data science, personalization and other disruptive forces. Assess organization culture(s) related to the change. Project Management in Marketing – Kim Tasso May 2013. This version is from 2019.

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5 Traits You Need to Be an ‘A’ Player in 2013

SBI Growth

5 Traits You Need to Be an ‘A’ Player in 2013. The graphic below demonstrates the uplift sales organizations experience when a step-by-step sales process is implemented. Embrace the changes of the digital age and use them to your advantage. This article will help you figure this out, as well as identify next steps.

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Drive revenue during an economic downturn

Zendesk

A customizable support platform allows you to quickly and easily add digital channels, like messaging, phone, email ticketing, and a knowledge base to deflect common questions. In a recent study , Forrester Consulting found that a composite organization earned $31.2M The benefits of a support platform like Zendesk are calculable.

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3 Places Sales Leaders Should Look if You Missed the Number in 2012

SBI Growth

But you can excel in 2013 because of your shortcomings in 2012. And with these answers come chances for improvement in 2013. Organization talent and people is often an emotionally charged area. Those that cannot, move out of the organization today. If not, move them out of the organization. Win/Loss Assessment.