article thumbnail

ALIGNING A MULTIFUNCTIONAL TEAM TO SOLVE A HEALTHCARE CUSTOMER’S LONG- STANDING PAIN POINT

Strategic Account Management Association

Past attempts by the customer to solve this challenge involved engaging both hospital staff and primary care leadership. This process led the medical team to deliver key benchmark data and registry insights that highlighted drivers of unnecessary utilization of healthcare resources. The customer in this case is a large, U.S.

article thumbnail

Beyond the Horizon: GenAI and Ethical Leadership

MDI Training

Beyond the Horizon: GenAI and Ethical Leadership Prefer to listen to the article? Beyond the Horizon: GenAI and Ethical Leadership In this blog post, keynote speaker Bailey Parnell gives us a few snippets of her exciting keynote speech at our upcoming Leadership Horizon event. Enjoy reading!

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

23 of the Best Learning and Development (L&D) Blogs

CMOE

Lean on these 23 best learning and development blogs to gain insights on elevating L&D at your organization. The Learning Guild Community’s TWIST As the official blog of The Learning Guild, TWIST provides bi-weekly blog posts that share a compilation of L&D content, trends, and insights.

article thumbnail

Strategic customer engagement. A must have plan in 2021

Clarity Engagement Solutions

We are changing our habits and your healthcare stakeholders aren’t any different. We have seen attempts to influence healthcare stakeholders despite severe restrictions with multichannel marketing. They figured out how to truly engage with healthcare stakeholders. We are covering this step in this blog. But there’s more.

article thumbnail

Strategic customer engagement. A must have plan in 2021

Clarity Engagement Solutions

Companies have had to change habits to engage with customers as have healthcare stakeholders. Clarity helped them with the “how” to truly engage with healthcare stakeholders and they left the competition in their wake. We covered the first 2 steps in our previous blogs. We are covering this step in this blog.

article thumbnail

What is Buying Intent?

Upland

Creating educational content, such as blog posts, whitepapers, and guides, that addresses common pain points and provides insights into industry trends can attract and engage prospects. A prime example of this may be a healthcare provider seeking cloud-based document storage and collaboration tools.

article thumbnail

How Aramex’s Young SAM Program Provides Strategic Value and Impact

Strategic Account Management Association

The program was sponsored by the CEO of Aramex, who created the role of chief commercial officer to drive the required change with the support of the whole C-suite in close cooperation and partnership with the leadership of the regions. Leadership, a clear vision and a well-articulated “why” should be the guiding star on the journey.