Strategic Communications

APRIL 17, 2024

Poor Business Decisions and Management: In some cases, the downfall of these brands can be attributed to poor strategic decisions and ineffective leadership. We work with clients to plan, create and publish high-quality, unique content. They have prioritized customer experience, responsiveness, and loyalty.

Innovation 52

Innovation Retail Value Proposition Logistics 52

Strategic Communications

FEBRUARY 21, 2024

Acceleration in Content Creation About 45% of marketers have experienced shorter content creation cycles due to GenAI integration, which provides a competitive advantage by meeting consumer demand and adapting to market trends quickly. We work with clients to plan, create and publish high-quality, unique content.

Publishing 52

Publishing B2B Communication Digitalization 52

Red Star Kim

NOVEMBER 8, 2022

This article “Soft skills revisited – with a leadership perspective” has just been published on Lexology. Maybe the anxiety of communicating across the ether led people back into push communications and output rather than input mode.

Leadership 100

Leadership Emotional Intelligence Remote Working Digitalization 100

Brooks Group

APRIL 19, 2023

The first key fundamental that IMPACT Selling ® teaches is how sales reps can make their first impression a good one. They are interested in hearing expert opinions, industry insight, and anything that may guide them as they make business decisions. The majority of buyers want more than mere access to what your company sells.

Decision-making 83

Decision-making Sales Training Media Publishing 83

Strategic Communications

MARCH 31, 2022

But, unfortunately, because resources are always limited and organizations—and individuals—can’t support every organization in their community/market, they must be strategic about their goodwill efforts. The point where these two considerations meet is the “sweet spot” for corporate giving. Some Best Practices.

Investors 52

Investors Decision-making Publishing Government 52

Strategic Communications

NOVEMBER 3, 2022

Whether you’re writing a brochure, copy for a newspaper ad, a script for a radio announcement, or a page or blog for your web site, there are some tried and true techniques that can help you make sure that your copy gets the results you’re looking for. Think about writing copy as making a sales pitch to a customer.

Advertising 95

Advertising Decision-making Communication Digitalization 95

Red Star Kim

MARCH 16, 2023

This included improving internal communication and collaboration as well as motivation to devote time to internal and external referrals: cultivate a cross-selling culture. Internal communication – Why, how and what (kimtasso.com). And a key theme is on culture change. They need to be focused.

Key Account Management 130

Key Account Management Onboarding Communication e-Learning 130

Strategic Communications

JUNE 29, 2021

that this answer can make the most sense: “Yes, there are definitely times when giving your work?or and to have objective criteria that you use to make sound decisions. Early on (I started Strategic Communications in 2008) I would often agree to meet with individuals so they could “pick my brain.”

Advertising 84

Advertising e-Learning Decision-making Small Business 84

Account Manager Tips

APRIL 26, 2021

How much money does a key account manager make? Money can't buy happiness, but it sure makes misery easier to live with. Find out how much money key account managers REALLY make! How much money does a key account manager make? Develop influential relationships with decision-makers. Enough for champagne and caviar?

Key Account Management 242

Key Account Management Account Management Management Negotiation 242

Mike Kunkle

JUNE 12, 2022

At the time I published it initially, I had hoped the worst of the pandemic-fueled layoffs were behind us. Unfortunately, many company executives still needed to make tough choices, even with their revenue-producing teams. Even under financial and emotional duress, strive to make calm, thoughtful, strategic decisions.

Sales 130

Sales Decision-making Virtual Selling Remote Working 130

DemandFarm

OCTOBER 25, 2023

Leadership Styles in Sales According to a study by Harvard Business Publishing , quality sales managers will play a crucial role in driving revenue in the post-pandemic environment. These leaders encourage teams to challenge the status quo, making them ideal for sectors needing continuous innovation.

Leadership 52

Leadership Sales Leadership Sales Negotiation 52

Strategic Communications

DECEMBER 20, 2022

I’m a big fan of conducting SWOT analyses, not only for strategic planning but really for any situation where you’re faced with an important business decision. Mom is able to take advantage of the opportunity to meet with a potential new client. Using the SWOT to Make Decisions. Threats: 1.

Brainstorming 52

Brainstorming Communication Decision-making Small Business 52

Hubspot Sales

NOVEMBER 17, 2020

And in addition to trying to hit revenue numbers, sales leaders needed to take care of their employees, and make sure they felt comfortable in this new selling environment. HubSpot Research recently published findings that can help us answer the questions: What did sales leaders who met targets this year get right?

Virtual Selling 126

Virtual Selling Shareholders Decision-making Communication 126

Flevy

MARCH 17, 2024

NPD is central to organizations looking to maintain or establish a competitive edge, enabling them to capitalize on emerging opportunities and meet evolving customer demands. New Product Success Rate Definition : The percentage of new products that meet or exceed their performance and financial goals.

Management 52

Management Digital Transformation Innovation Prioritization 52

PandaDoc

APRIL 3, 2023

The best sales training can make a big difference to morale and performance, and motivate sales leaders and sales professionals on the frontline alike to move out of their comfort zones. Increased revenue Improving your sales and management teams can increase revenue for your company by helping everybody to make more thoughtful work choices.

Sales Training 98

Sales Training Management e-Learning Sales 98

Strategic Communications

DECEMBER 9, 2022

Marketing is making sure that the products and services you provide—and every element that goes into the provision of those services – satisfies or exceeds the expectations of your customers. Whether that communication is in print, online, or in person. Effective marketing is marketing that meets consumer needs.

Advertising 52

Advertising Marketing Shareholders Publishing 52

AchieveIt

OCTOBER 25, 2023

His Master’s Degree in Healthcare Communications from Boston University helped formulate his ability to condense abstract topics and make them more relatable, making his work on strategic execution impeccable. Joe Krause has been with AchieveIt since they opened their doors, always maintaining a customer-facing role.

Facilitation 52

Facilitation Healthcare Negotiation Decision-making 52

Red Star Kim

SEPTEMBER 5, 2023

It’s published by CIPD (Chartered Institute of Personnel and Development) and Kogan Page. Neuroplasticity There’s a detailed section on brain basics (including explanations on neurons, neurotransmitters and brainwaves) for those who are unfamiliar with neuroscience which you’ll need to make sense of the later content of the book.

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147

Hubspot Sales

AUGUST 21, 2023

When it comes to sales prospecting , it's more important than ever that you write concise, effective communication. As such, it’s crucial to make your communication clear, to the point, and relevant. If they've never received communication from you, tell them a bit about yourself in a way that's warm and authentic.

Sales 98

Sales Decision-making Value Proposition Meetings 98

PandaDoc

AUGUST 29, 2022

There are two common goals that exist when we speak about the finalizing of the sales process: To make it as fast as possible. This truly makes the magic happen: instead of days spent answering from scratch, you can get the same result in minutes. This way can seriously unify your communications, shortening pauses between both parties.

Negotiation 98

Negotiation Decision-making Stakeholders e-Learning 98

Strategic Communications

FEBRUARY 23, 2021

Meeting Consumer Information Needs. That really makes sense to me unless you can clearly segment out potential buyers at each of these stages and deliver precise copy just to them. We might go back and forth between stages a few, or several, times before finally making a purchase decision. Beyond the AIDA Formula.

Decision-making 52

Decision-making B2C Communication B2B 52

AchieveIt

AUGUST 11, 2023

In these meetings, the CEO addresses the company with a speech that has been carefully written and pre-approved by the board. This type of “orchestrated transparency” breeds mistrust among employees, and it becomes difficult to make informed decisions. It makes it easier to identify and mitigate risks.

Healthcare 52

Healthcare Decision-making Stakeholders Government 52

Peter Simoons

MAY 4, 2021

It will help bridge differences, especially when they are reviewed on a regular basis, such as during key partner meetings. But if your partner is a large organization, “quickly” can mean that it may take three consensus-driven, hour-long meetings to come to a quick decision.

Publishing 64

Publishing Government Decision-making Profitability 64

Hubspot Sales

APRIL 30, 2020

It listed information for all the prospects in my California territory including the company name, revenue figures, address, telephone number and — of course — the decision maker’s name and title. After all, that’s what they beat into our heads during the intensive five-week training program I’d just completed: Go for the decision-maker.

Sales 141

Sales Decision-making Software Software 141

Envisio

NOVEMBER 1, 2023

Envisio helps public sector leaders to drive better community outcomes through the delivery and transparent communication of their most important plans. Today, we are delighted to announce the launch of Envisio Projects – a suite of project management tools to help manage, deliver, and communicate Capital Improvement Plans (CIP).

Management 52

Management Government Stakeholders Decision-making 52

Red Star Kim

APRIL 11, 2023

Deconstruct bids to increase understanding An article in PM Magazine in December 2022 by Alex Footman and Stephen Timmins talked about the need to deconstruct a bid in order to properly understand the client requirements and produce a robust plan to meet milestones and differentiate. Make your client-centricity as clear as a bell.

Government 130

Government Innovation Meetings Finance 130

Apptivo

OCTOBER 3, 2022

The difference is, with the first sale, the business has got a buyer, and when the business makes the buyer come back and buy more, they have got themselves a customer. Attracting usually targets and revolves around creating brand awareness through every channel of communication. Who is a buyer and who is a customer? Strategies: 1.Awareness

Marketing 98

Marketing Value Proposition CRM Publishing 98

Strategic Communications

MAY 9, 2022

Whether you’re writing a brochure, copy for a newspaper ad, a script for a radio announcement, or a page or blog for your website, there are some tried and true techniques that can help you make sure that your copy gets the results you’re looking for. Think about writing copy as making a sales pitch to a customer.

Advertising 52

Advertising Communication Decision-making Digitalization 52

Miller Heiman Group

APRIL 16, 2019

Your solution best meets the client’s needs and you’re trending ahead of your competition. Effectively selling to the C-suite requires a deeper understanding of how to decipher their decision-making style, how they disseminate information and how to provide materials tailored to their unique style. What went wrong?

Decision-making 83

Decision-making Publishing Stakeholders Communication 83

Hubspot Sales

JULY 6, 2020

Spreadsheets can’t meet the needs of a growing organization. Implementing a constituent relationship management (CRM) tool can streamline your communication efforts, allowing you to save time while keeping your contact records up-to-date. Best for: Nonprofit communication and reporting tools. HubSpot CRM. Image Source.

Software 93

Software Software Management CRM 93

Strategic Communications

SEPTEMBER 27, 2023

The more they can understand the motivations of their customers, the better they will be able to produce the goods and services that best meet their needs and effectively communicate the right points to compel the desired action—a sale. That can make things very challenging for marketers. The language used has changed, though.

Banking 52

Banking B2C Decision-making B2B 52

Strategic Communications

JUNE 7, 2023

It’s wisdom that I was well aware of when I started my business, Strategic Communications , in 2008, and at first was very easy to do. Not as a conscious decision, but simply because looking for more work when I already had way too much work just didn’t make it onto my to-do list.

Leadership 52

Leadership Communication Negotiation Media 52

Red Star Kim

OCTOBER 13, 2023

Leadership Development Programme from the Managing Partners’ Forum (kimtasso.com) I’ve written a report of the conference overall for PM Magazine and will share that when it is published in a few weeks.

Supply Chain 162

Supply Chain Emotional Intelligence Construction Innovation 162

Zendesk

NOVEMBER 29, 2022

Refunds (Support) lets agents make a refund request on behalf of a customer. Approve/Reject and Export processes give your finance team the control to see the refund requests that agents make. Using its no-code designer, people can build Slack apps on their own and publish them.

e-Learning 98

e-Learning Finance Banking Construction 98

Hubspot Sales

AUGUST 21, 2023

But even though you're making progress, you still feel like you could be doing better. Make sure it includes three main points: A statement of the organization's problem Proposed solution Pricing information Before writing your business proposal, it's crucial you understand the company. It's finally happened. Propose a solution.

Value Proposition 98

Value Proposition Media Decision-making Communication 98

Insightly

APRIL 28, 2021

Dynamic marketing teams can use project management software to better collaborate and communicate, and, ultimately, ensure business success. . . Deciding to implement project management software can be a tough decision. Communication is splintered. How do you communicate project status with stakeholders? Conclusion.

Management 84

Management Remote Working Onboarding Software 84

Hubspot Sales

JULY 22, 2020

But, sales professionals cannot rely on cold calls and haphazard prospect visits if they want to meet their sales goals and make it into the top 10%. Gamifier makes sales performance fun. This sales platform helps automate the most repetitive sales tasks while helping you communicate with prospects. Pricing: Free.

Account Planning 116

Account Planning Sales CRM Prioritization 116