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Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world

Strategic Account Management Association

In business, it has created an opportunity to reflect on how companies are managing customers, and it has given customers a window of opportunity to re-evaluate their supplier relationships to determine which partnerships are truly valuable. Value Realization – This is where the rubber meets the road. 4: Focus on value.

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Back to the Future: F2F selling is returning, but virtual selling is here to stay

Strategic Account Management Association

COVID-19 has accelerated a trend already underway toward increased virtual interactions between customers and their suppliers. Moreover, many salespeople we interviewed report that both they and their customer counterparts are often more focused, and more efficient, in virtual interactions than in face-to-face meetings.

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Building and optimizing your diverse, multifunctional “Dream Team”

Strategic Account Management Association

Our aspiration, I believe, should be to create a workforce that reflects the incredible diversity of our customers, our partners, our suppliers and our community. It’s also been shown that diverse perspectives inspire creativity and drive innovation, whereas homogeneous teams will often gravitate towards the status quo.

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The Five Health Care Trends Every SAM Needs to Know

Strategic Account Management Association

At Advisory Board, we work with over 4,900 provider organizations, 90 health plans and 400 suppliers to produce syndicated research studies about U.S. Trend #4: Clinical innovations will continue to have transformative potential, but their value may be limited by affordability and workflow constraints. health care dynamics.

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9 Unexpected Reasons Why Key Account Management is Important

Account Manager Tips

Account growth, renewals and advocacy are difficult for indirect suppliers because procurement focus on spend management. Key account management is resource-heavy and to deliver a return on investment, the focus must be on clients that meet these requirements: Growth. Invested in the relationship and view you as a strategic supplier.

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The Business Review: a modern classic, so important also during difficult times

KAM With Passion

What is true in the private life is true in business as well, especially between a supplier and their customers. They need their suppliers to come to them with a “seek to serve” mentality. In order to understand their customer needs, in good like in bad times, suppliers need to run regular Business Reviews with them.

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Using Crowdsourced Innovation in the Real World

Planview

Having a well-defined innovation strategy is more important than ever. To keep up with the modern professional landscape, companies must create an innovation culture that constantly looks for new ways to meet the needs of the customer. One way to do that is through crowdsourced innovation. It all starts with a plan.