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How to Get Your Sales Team to Actually Use CRM Software

Hubspot Sales

You’ve decided you need customer relationship management (CRM) software. An empty CRM is like an empty water glass: Falling short of its full potential. Importance of CRM Adoption. There are many reasons why you should be using a CRM including greater productivity, insights, efficiency, collaboration, and more.

CRM 135
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12 Key Benefits CRM Systems Provide to a Business

Hubspot Sales

Although some technology has proven to be more useful than others, one piece of sales technology that’s here to stay is customer relationship management (CRM) software. A properly deployed CRM system is an immensely useful tool. It tracks and manages all interactions and communication your reps have with prospects and customers.

CRM 116
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Internal Referrer Management – Employee Communication and Alumni Programmes

Red Star Kim

So I wanted to focus on this aspect of internal referrer management – employee communication and alumni programmes. The management team awards prizes to those who’ve taken the tech-free culture on board and come up with a creative past time. Both existing and past employees are good sources of recommendations and referrals.

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Referrer Management Strategies – Rationale and Challenges

Red Star Kim

I’ve summarised some of the main “back to basics” themes emerging from discussions: Referrer Management Strategies – Rationale and Challenges. Rationale – Key reasons to develop referrer management strategies . For some services, referrer management is the only effective strategy. . Observe the Pareto principle.

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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

At the start of June I had the pleasure of leading PM Forum ’s “Towards KAM (and ABM) – Helping fee-earners with client relationship management” online workshop. Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum. Others may find that the M&BD team is responsible for research.

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16 Technology Trends Shaping eCommerce in 2020

Hubspot Sales

While mobile wallet payments only accounted for $75 billion in 2016, they are projected to reach $500 billion by 2020. Customer experiences improve thanks to better CRM integration. To keep up, online retailers are implementing integrated eCommerce CRM (customer relationship management) systems.

eCommerce 145
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What is LinkedIn Sales Insights? [+Could it Help Sales Teams?]

Hubspot Sales

LinkedIn Sales Insights is tailored toward Sales Operations and Sales Managers to plan sales and go-to-market strategies. As of right now, the only CRMs LinkedIn Sales Insights can only be synced with — as a part of LinkedIn Sales Navigator — are Salesforce, Microsoft Dynamics 2016, and Microsoft Dynamics 365.

Sales 135