Account Manager Tips

SEPTEMBER 7, 2022

More and more companies expect their key account managers to be thought leaders. Why key account managers need a personal brand I've been collecting job descriptions for years. I was a little startled to find key account managers are now expected to be thought leaders. Director of Account Management, Conduent. Here's how.

Key Account Management 130

Key Account Management Account Management Management Media 130

Red Star Kim

SEPTEMBER 26, 2023

As well as rational approaches (we considered several change management methodologies including Kotter’s), both elements involve engaging emotions and taking people on the change journey. Nurture a change management movement – From “Let it go” to “Let it grow”. Nurture a change management movement – From “Let it go” to “Let it grow”.

Management 113

Management Co-Creation Communication Leadership 113

Red Star Kim

NOVEMBER 1, 2023

Data – CRM (Client Relationship Management) and CDP (Client Data Platforms) are often lacking. Processes and skills for managing opportunities and pipelines can be lacking. Time and capacity – Many fee-earners are stretched and compelled to manage large amounts of client work under heavy time pressures.

Key Account Management 130

Key Account Management Account Management Value Proposition Client Relationships 130

Hubspot Sales

OCTOBER 26, 2017

So we’ve compiled a list (in chronological order) of the top sales conferences you should attend in 2017 and 2018. Digital Sales Engine. AA-ISP Digital Sales World 2018. Sales Conferences 2017. 2) Digital Sales Engine. 5) AA-ISP Digital Sales World 2018. The Best Sales Conferences. Dreamforce. Conference.

Artificial Intelligence 111

Artificial Intelligence Sales Leadership Leadership Sales 111

Red Star Kim

JUNE 7, 2023

The figures for this year’s survey show Republic of Ireland fee income rose by 12 per cent in 2021, compared with just 1% in 2020 Finance-Magazine.com – Ireland’s top accountancy firms roar back to double-digit growth in 2021 Accountancies and Tax Consultants revenue is expected to expand at a compound annual rate of 1.3%

Artificial Intelligence 130

Artificial Intelligence Transportation Digital Transformation Innovation 130

Red Star Kim

DECEMBER 19, 2023

So where accidents happen there is an opportunity for personal injury solicitors who manage complex cases. The challenge was to raise BBK’s profile in an increasingly busy space and ensure that it integrated with the firm’s wider digital marketing (especially it’s SEO and Google rankings). E-Scooters – Do you know your rights?

Media 130

Media Insurance Marketing Emotional Intelligence 130

Red Star Kim

AUGUST 14, 2023

A series of articles or posts might be arranged around content pillars in a content management plan. As well as those designed for the digital age such as RACE (Reach, Act, Convert, Engage). Search Engine Optimisation Writing for digital channels involves SEO to drive traffic to your web site. Research the relevant key words.

Artificial Intelligence 130

Artificial Intelligence Value Proposition Media Emotional Intelligence 130

Red Star Kim

JUNE 15, 2023

At the start of June I had the pleasure of leading PM Forum ’s “Towards KAM (and ABM) – Helping fee-earners with client relationship management” online workshop. Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum. Others may find that the M&BD team is responsible for research.

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

Red Star Kim

FEBRUARY 8, 2024

And I’ve noted the highlights of the sessions by other speakers (How the BD function can be more influential, Rethinking your online strategy, Digital marketing maturity and Best practice for KAM) below. I’ve summarised the key points here as a supplementary learning resource for the delegates.

Value Proposition 130

Value Proposition Key Account Management Digitalization Sales 130

Red Star Kim

DECEMBER 18, 2023

Integrating marketing and sales strategies There were several occasions where the need for better integration between marketing (driven by campaigns from the marketing and digital marketing teams) and selling (supported by business developers but often led by fee-earners) was mentioned.

Marketing 130

Marketing Strategic Thinking Artificial Intelligence Stakeholders 130

PandaDoc

APRIL 3, 2023

Benefits of sales training for sales teams and their managers Sales training is beneficial for all members of a sales force, and investing in it can have many benefits and aid in establishing a culture of growth and support. With a defined and clear structure, staff can make useful decisions without the constant supervision of their manager.

Sales Training 98

Sales Training Management e-Learning Construction 98

PandaDoc

APRIL 21, 2023

Before attempting to develop a key account management strategy, you must know how to identify these key accounts. Let’s examine what strategic account management is and the best ways to approach it. What is strategic account management? Key accounts are the 20% of accounts that generate 80% of your company revenue.

Key Account Management 52

Key Account Management Account Management Management Prioritization 52

Red Star Kim

FEBRUARY 15, 2024

MBD executives, advisors, managers, client services executives and BDMs from law firms, economics and management consultancies joined a PM Forum workshop on “Coaching and Consulting Skills for Marketing and Business Development”. But coaches resist the temptation to tell.

Facilitation 130

Facilitation Decision-making Emotional Intelligence Acquisition 130

Red Star Kim

JANUARY 26, 2024

We discussed cognitive distortions and how to manage them. And learned that the most effective people manage to balance a positive view of the future with a realistic grasp of the potential obstacles. You should speak to your line manager if you often feel stressed. There is often a lot of use of the word “should” as well.

Meetings 130

Meetings Digitalization Communication Management 130

Red Star Kim

SEPTEMBER 5, 2023

And guidance on making best use of digital training technologies. Topics include: Professional and Practical skills for Marketing & BD Assistants, The Proactive Marketing Executive and Future Marketing Manager. And an exploration of spaced repetition and spaced learning. Stories aid stickiness.

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147

Red Star Kim

FEBRUARY 16, 2023

Managing growth – Superpositioning matrix An article in the April 2020 PM Magazine by Alistair McLeod at Gray Fox Consulting questions whether growth is good for your strategy. “ Stop doing the rubbish – particularly internal issues – be laser focused on the clients. A useful tool is the McKenzie growth probability matrix.

Value Proposition 130

Value Proposition Government Facilitation Profitability 130

Red Star Kim

JANUARY 22, 2024

I also wrote a blog post about one of Helen’s digital products here: System review: CogniClick for instant, personalised research (kimtasso.com) ) Further details of the author: Helen Kensett | LinkedIn Overview This simply but powerfully illustrated little black book comprises 260 pages. My books are listed here Publications by Kim Tasso.

Value Proposition 130

Value Proposition Emotional Intelligence Sales e-Learning 130

Red Star Kim

DECEMBER 5, 2023

Geographical and psychological distance can seem larger when in a digital space. | Microsoft Dynamics 365 CRM Software | Infor CRM SLX (In 2014, Infor acquired Saleslogix from Sage) What is Intapp CRM? However, some lack systems and data for monitoring activities once leads are passed to fee-earners for follow up and nurturing.

CRM 130

CRM Marketing Interpersonal Skills Client Relationships 130

Xant

APRIL 15, 2021

Since our last State of Sales Development study in 2017, we’ve seen a significant shift in the ratio of account executives (AE) to sales development reps (SDR). In 2017, 2018, and 2020, the ratio has declined from 3.0 Between 2017 and 2018, the industry rotated towards exclusively account-based models (47.7%

Sales 110

Sales Decision-making Organization Innovation 110

Account Manager Tips

SEPTEMBER 15, 2022

Why key account managers need a personal brand Why I started to build my personal brand Step 1: Figure out your personal brand Step 2: Create a personal branding plan Step 3: Become a student of personal branding Join the Personal Branding Playbook In other news Quote of the week. Director of Account Management, Conduent. Learn more.

Key Account Management 130

Key Account Management Account Management Media Publishing 130

Red Star Kim

DECEMBER 7, 2023

One of the tips I did like was the need to check your emails for language – and whether it matched the preferred/lead mode of the recipient – as well as spelling and grammar. kimtasso.com) January 2014 The post Book review – Can we start again?

Emotional Intelligence 130

Emotional Intelligence Publishing Communication Negotiation 130

Red Star Kim

MAY 2, 2023

It used data from Russell Reynolds of nearly 5,000 job descriptions between 2000 to 2017 – for positions including CEO, CIO, Head of HR and CMO. Traditional capabilities – notably the management of financial and operational resources—remain highly relevant. The authors suggest that more is done to systematically assess (e.g.

Emotional Intelligence 130

Emotional Intelligence Leadership Decision-making Publishing 130

MDI Training

MARCH 10, 2021

Surveying employee satisfaction and their current mood represent an essential component for managing the company’s development. At MDI , we have been successfully using the agile tool “TeamEcho” as a mood barometer since 2017. Feedback management. The Future of Workplace Learning – Digitization Boost.

Leadership 98

Leadership Digital Transformation Innovation Digitalization 98

Red Star Kim

MAY 9, 2023

Charismatic people have a way of managing their nerves, so they are confident and believe that they are supposed to e a part of the interactions they’re in. And here is Conversation skills book review 1 – How to talk to anyone about anything – James W. Williams (2021) for beginners.

Emotional Intelligence 130

Emotional Intelligence e-Learning Communication Finance 130

ReviewTrackers

MAY 8, 2017

This is why more and more businesses are investing in customer experience, learning and applying industry best practices, and developing strategies in customer experience management. To help your leaders and managers in your organization become CX experts, we compiled a list of customer experience conferences and events to attend this 2017.

Customer Experience 20

Customer Experience Financial Services Artificial Intelligence Banking 20

Red Star Kim

JULY 17, 2023

Building Resilience – Regulation, Reframing, Relationships and Reflection (kimtasso.com) Set small, manageable goals – Break down big challenges into small, bite-sized pieces. Manage your appearance – There were numerous ideas here. Managing how you appear on a virtual screen in terms of frame-size, eye-level, posture and lighting.

Communication 130

Communication Meetings Financial Services Government 130

Red Star Kim

JULY 11, 2022

Communication and education are required to manage expectations and promote enthusiasm and momentum. We also considered channel management strategies for referrer and referrals management. Allocate the necessary resources – of which fee-earner time is often key. Prepare integrated campaigns. This is an ongoing dialogue.

Innovation 130

Innovation Marketing Stakeholders Value Proposition 130

QYMATIX

OCTOBER 26, 2021

While digital technologies have already turned many industries upside down, such as the retail industry, traditionally stationary B2B retailing has not yet been affected to the same extent. Digital commerce allows a -sometimes not entirely welcomed – price transparency. In 2017, over 1.9 Click To Tweet. Click To Tweet.

B2B 52

B2B Manufacturing Retail Internet 52

Red Star Kim

MAY 22, 2023

The final chapter focuses on change management with advice to: See resistance in a new light Welcome and facilitate conversations Engage head, heart and spirit Create the space for change The advice in the book also provides an executive coaching toolbox – to help leaders communicate more effectively with and co-create with those they lead.

e-Learning 130

e-Learning Emotional Intelligence Communication Leadership 130

Hubspot Sales

DECEMBER 14, 2022

In PwC's 2025 & Beyond: Navigating the Payments Matrix , PwC explored the ongoing transition from cash-based to cashless payment methods, the development of digital economies, and the impact of new payment trends. Digital wallets will account for more than half of all e-commerce payments worldwide by 2024. Image Source. Google Pay.

Banking 119

Banking e-Learning Computers and Electronics Retail 119

Planview

OCTOBER 11, 2022

In this article, we’ll discuss the growing and rapidly evolving IoMT market and how manufacturers can effectively manage three critical risks when prioritizing IoMT innovations. Digitally enhanced experiences and advancements in high-speed networking technologies are hitting the medical industry at the right time. billion in 2028.

Supply Chain 52

Supply Chain Cybersecurity Healthcare Innovation 52

Strategic Communications

JULY 25, 2023

The report notes that “81% of event professionals would host more events if they had the right tools and technology to streamline their systems and have more effective measurement and data management.” That didn’t last, though, Park says, as digital fatigue set in. Her mantra is “Do it well, or don’t do it at all.”

Digitalization 52

Digitalization e-Learning Publishing Digital Transformation 52

Xant

APRIL 15, 2021

Since our last State of Sales Development study in 2017, we’ve seen a significant shift in the ratio of account executives (AE) to sales development reps (SDR). In 2017, 2018, and 2020, the ratio has declined from 3.0 Between 2017 and 2018, the industry rotated towards exclusively account-based models (47.7%

Sales 52

Sales Decision-making Organization Innovation 52

Strategic Communications

MAY 30, 2023

While influencer marketing often seems to be a factor of the digital age, it’s a concept that has been around for decades—ever since people began selling products and looking for ways to spread the word. In the digital environment, influencer marketing can be both more challenging and riskier.

Advertising 52

Advertising Digitalization e-Learning Media 52

Red Star Kim

SEPTEMBER 6, 2022

I haven’t reviewed a book on the topic of internal communication and yet it’s a vital element of marketing, branding, organisational culture, change management and leadership. Line managers matter. And the 2017 research by CIPR into CEO views are shared. We don’t drive with our eyes shut (know your audience). What we do matters.

Communication 130

Communication Facilitation Leadership Stakeholders 130

Zendesk

NOVEMBER 30, 2022

Fortunately, there’s a wide range of digital platforms that can help you understand your customers in a deeper and more meaningful way. These days, most Globe subscribers get their news on smartphones and have come to expect a 24/7 digital experience. Since launching Ada, the Globe has experienced a 10 percent reduction in churn.

Digitalization 52

Digitalization Media Customer Experience Profitability 52

Mercuri International

SEPTEMBER 30, 2022

Digitization, automation and artificial intelligence progress are becoming global business cornerstones and it is precisely this revolution that has begun to set new standards. 1 McKinsey Global Institute (2017). Reskilling involves us all. Next steps. References. Jobs lost, jobs gained: Workforce transitions in a time of automation.

Artificial Intelligence 52

Artificial Intelligence Digitalization Prioritization Marketing 52