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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

At the start of June I had the pleasure of leading PM Forum ’s “Towards KAM (and ABM) – Helping fee-earners with client relationship management” online workshop. Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum. Includes IPOs, acquisitions, grants, accelerators and news.

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KPI Management: M&A Strategy KPIs

Flevy

In the high-stakes world of corporate growth and expansion, Mergers and Acquisitions (M&A) Strategy plays a pivotal role. M&A activities are integral to Strategic Planning and Performance Management , offering a pathway to achieve rapid growth , enter new markets , and acquire new technologies or capabilities.

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KPI Management: Customer Segmentation and Analysis KPIs

Flevy

We will explore how leveraging the Key Performance Indicators (KPIs) associated with this functional group can empower executives and senior managers to make informed decisions, refine their marketing strategies, and achieve operational excellence.

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KPI Management: Strategic Planning KPIs

Flevy

The role of Strategic Planning is pivotal across industries, serving as a guiding beacon for decision-making and resource allocation. Relevance : A high level of agility enables organizations to maintain competitiveness and respond to opportunities and threats with speed and decisiveness.

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Research update on the most in-demand soft skills

Red Star Kim

Following my past research (some of which was published in my 2020 book Essential soft skills for lawyers (kimtasso.com) ) I keep an eye out for the latest information relating to the soft skills (particularly leadership skills) most in demand and how these relate to the professional services sector.

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KPI Management: Business Growth KPIs

Flevy

We aim to shed light on how these KPIs can enhance decision-making processes , inform strategy formulation , and drive operational improvements. Customer Acquisition Cost (CAC) Definition : The cost associated with convincing a potential customer to buy a product or service, divided by the number of new customers acquired.

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How to Choose the Right Accounts for ABM, from HubSpot's ABM Product Manager

Hubspot Sales

Picking the wrong targets will make it hard for sales and marketing to align and will lead to poor financial results. Here, it’d make sense to pick target accounts that have multiple buying units or subsidiaries. Logo acquisition : Buyers - particularly upmarket/enterprise buyers - crave social proof. The best part?