Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world
Strategic Account Management Association
SEPTEMBER 13, 2021
By Dave Duke, Co-Founder and CCO, MetaCX, and Joel Schaafsma, Research General Manager, SAMA. It is one of the most optimistic cliches known to man – and with good reason. Indicators show that much of the sales process can — and should — be automated through technological advancements. Why is this important?
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