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The Challenge of Selling Expertise (Not Product)

Strategic Account Management Association

How do you think SAMs can learn to sell expertise and not products and transform themselves into trusted advisors? There are exceptions but generally SAMs are used to thinking of themselves as a bridge to products and solutions for their customers. They can talk about how their products and solutions are created.

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The 14 Best Blogs for Small Business Owners

CMOE

There is no shortage of small business blogs out there. The CMOE team is attempting to make the process easier by highlighting the 14 best blogs for small business owners. We encourage you to carve out time to gain valuable insights from these blogs: 1. The blog offers numerous articles on each of those topics.

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How to Sell Digital Products [+ 10 Best Digital Products to Sell]

Hubspot Sales

They're all digital products. These products aren’t tangible, but they play a role in our daily lives and are no less valuable than physical products. Because digital products are so ubiquitous, selling them can be profitable for your business. How can your business sell digital products? Why sell digital products?

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Find Products For Customers, Not Customers For Products

Customer Think

Seth Godin said, “Don’t find customers for your products, find products for your customers.” ” I’m a huge fan of this quote and have used it many times over because it summarizes nicely what I’ve preached over the years: solve problems for customers; do that, and your business will go far.

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18 Best Entrepreneur Blogs for Women in Business

CMOE

For the best women’s entrepreneur blogs across the internet, CMOE has put together these 18 sites for exceptional inspiration, motivation, and advice to help women in business succeed. Popular posts span topics ranging from social media marketing to personal productivity tips. Women’s Net aims to change that.

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40+ AI Productivity Tools to Help You Get More Done

Nutshell

One way to harness the power of artificial intelligence is by implementing AI productivity tools. AI promotes productivity by analyzing data, generating new ideas, and saving time through automation. Table of Contents What are AI productivity tools? Find out how Nutshell uses Power AI to streamline your workflows.

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Product Led Growth

Customer Think

They’ve labeled this innovative approach, “product led growth.” ” This has led to gems of “wisdom,” “PLG is an end user focused growth model that relies on the product itself as the primary driver of customer acquisition… PLG companies are able to grow faster [.].