Remove transactional-selling
article thumbnail

Servitization 101 – How servitization can strengthen your relationship with your key accounts

Strategic Account Management Association

Servitization is a term used to describe a journey of transformation, specifically: the innovation of an organization’s capabilities and processes to better create mutual value through a shift from selling products to selling product-service systems that deliver a desirable outcome for the customer. Cell +1 314 229 3360.

article thumbnail

29 Real Estate Blogs Every Realtor Should Read in 2018

Hubspot Sales

So, I’ve put together a carefully curated list of the best real estate blogs to follow in 2018. Real Estate Blogs Every Realtor Should Read in 2018. CRE Online Blog. Gathering leads, real estate marketing and personal branding, and even training opportunities -- Keller Williams’ Blog has it all. The BiggerPockets Blog.

Investors 128
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

What is Buying Intent?

Upland

Transactional Intent: This is the final stage of the buyer’s intent, where customers are ready to make a purchasing decision. Creating educational content, such as blog posts, whitepapers, and guides, that addresses common pain points and provides insights into industry trends can attract and engage prospects.

article thumbnail

Want to Accelerate Your SAM Journey? Create a Center of Excellence

Strategic Account Management Association

When we see the investment that some companies are making in pivoting their engagement model to be more strategic, customer-centric and value enabling, we are always surprised to see the enabling functions still focus on supporting the more transactional model which is based on the number of interactions as the metric.

article thumbnail

Sales Targeting Toolbox for Professional Services Firms

Red Star Kim

This concept is explained here Selling Basics – Detectives and DMUs (Video) (kimtasso.com) Relationship Maps A related tool is to produce relationship maps within a key client or major organisation. Rabbits, Deer and Elephants – This approach supports targeting the size of the matter or transaction being sought.

article thumbnail

We’re All in Sales – Or Maybe Not

Mike Kunkle

” What is Modern, Professional B2B Selling All About? I get the intent of the “we’re all in sales” message, generally, much like Dan Pink’s book, To Sell is Human. I view it a bit differently, though, and potentially, see this as a problem about how we view and define selling.

article thumbnail

Consultative Selling: The Complete Guide to Closing Deals Faster

Arpedio

In the ever-evolving realm of sales, one approach has consistently proven to be a game-changer: consultative selling. This methodology transcends the traditional transactional model, focusing instead on building relationships , understanding customer needs, and delivering tailored solutions. What is Consultative Selling?