ClearPoint Strategy

JULY 7, 2021

If there is one phrase that represents both enormous potential and challenges to organizations today, it is big data. When done right, dashboards provide valuable insight into the health of an organization and strongly influence executive decision making. And yet data-driven decision making is more important than ever. Click To Tweet.

Organization 98

Organization Healthcare Decision-making Government 98

Upland

JANUARY 26, 2020

Savvy sales organizations can take advantage of this lack of enthusiasm, differentiate themselves, and use account planning to find the revenue others miss. Communication. Publish your operational rhythm so that everyone is on the same page. Account Planning is undertaken once a year by many organizations, and this is a mistake.

Account Planning 195

Account Planning Publishing Shareholders Communication 195

Strategic Communications

APRIL 3, 2024

Before I started Strategic Communications in 2008, I worked for some large organizations in the education, energy, and healthcare industries. In my former role, even absent these guidelines, I would have worked hard to keep our providers from independently using social media to communicate with patients. Individual people.

Media 52

Media Energy and Utilities Healthcare Manufacturing 52

Red Star Kim

MAY 2, 2023

Following my past research (some of which was published in my 2020 book Essential soft skills for lawyers (kimtasso.com) ) I keep an eye out for the latest information relating to the soft skills (particularly leadership skills) most in demand and how these relate to the professional services sector. And why are they so important?

Emotional Intelligence 130

Emotional Intelligence Leadership Decision-making Publishing 130

Red Star Kim

AUGUST 11, 2022

It was first published in 2014 after a two-year rigorous process led by an international task force. Terms and definitions are listed, including change management: “ The practice of applying a structured approach to the transition of an organization from a current state to a future state to achieve expected benefits”. Key concepts.

Management 130

Management Stakeholders Digital Transformation e-Learning 130

Nutshell

APRIL 3, 2024

Communication software Startups are often comprised of a mostly remote workforce. Communication tools allow you to communicate with remote team members, no matter where they are. Communication tools for startups include: Slack Microsoft Teams Zoom 3. Of course you do.) Download it today! GET THE TOOLKIT 4.

Software 71

Software Software CRM Communication 71

Brooks Group

APRIL 10, 2024

Position Yourself as an Expert Resource Today’s inbound lead generation focuses more on organically attracting qualified leads than on casting a net and hoping to catch an interested opportunity. Empathy also means understanding the communication style your prospect prefers and adjusting to it. Here are some to focus on.

Sales 87

Sales Media B2B Publishing 87

Red Star Kim

FEBRUARY 1, 2024

Develop our understanding Skills Ambition and purpose People and productivity Services Marketing, communications, fundraising Accountability Data Governance Inclusion The speakers shared several examples where AI had had a profound impact on marketing and communications and beyond.

Marketing 130

Marketing Leadership Profitability Digitalization 130

ClearPoint Strategy

JULY 7, 2021

If there is one phrase that represents both enormous potential and challenges to organizations today, it is big data. When done right, dashboards provide valuable insight into the health of an organization and strongly influence executive decision making. And yet data-driven decision making is more important than ever. Click To Tweet.

Organization 52

Organization Healthcare Decision-making Government 52

Strategic Communications

APRIL 11, 2024

It’s an issue that I find that many people—even very smart business people and sometimes even extremely smart communication professionals, don’t really fully understand. That’s true whether you’re a Fortune 100 global organization, a small to medium-sized business, a “mom and pop” shop, or a solopreneur.

Small Business 52

Small Business Prioritization Communication B2B 52

Peter Simoons

SEPTEMBER 6, 2021

As mentioned in the previous post , clear communication is the cornerstone towards the success of your partnership. Part of the art of clear communication is using terms that you and your partner, in theory, both understand and have a clear definition of. Tip 18: Create an Internal Strategic Alliance Definition.

Publishing 98

Publishing Communication Organization Marketing 98

Strategic Communications

APRIL 29, 2024

His writers “are crafting articles, FAQs, and guides in an inviting ‘chatty’ style, using full sentences and clear organization.” NOTE : This piece was first published in Information Today. We work with clients to plan, create and publish high-quality, unique content. It’s almost “like drafting a thoughtful email to a friend.”

Digitalization 59

Digitalization Publishing Marketing Communication 59

Hubspot Sales

JANUARY 29, 2024

You want to cast as wide a net as possible — prioritize volume over personalization when communicating with prospects.” The Right Advice Sales is an inherently personal practice, so naturally, prospects are going to be most receptive to communication that has some kind of personal touch. Let’s dive in. Do your homework.

Sales 86

Sales Publishing Software Software 86

Strategic Communications

DECEMBER 11, 2023

A high percentage of employees today want to work for an organization that gives back to the community. Bank of America funds workforce education and community development. These areas of focus are clearly aligned with what these organizations do and who they serve. Communication and Recognition. Employee Support.

Marketing 52

Marketing Banking Communication B2B 52

Strategic Communications

APRIL 25, 2024

His recommendation: “By leveraging AI as a tool, rather than a decision-maker, organizations can make AI’s strength work for them while also mitigating ‘hallucination’ risks.” ChatGPT, he says, is “great for organizing your content, tweaking here and there, or rewriting your content—but never depend on it for fact-checking.”

e-Learning 64

e-Learning Communication Decision-making Marketing 64

Strategic Communications

SEPTEMBER 1, 2021

Even large organizations with internal staff dedicated to marketing and communications often find themselves turning to others for content creation. That’s certainly a great thing for firms like ours, and we help a number of individuals and organizations create a variety of content. Recommended Reading.

Publishing 59

Publishing Media Construction Internet 59

Strategic Communications

MARCH 31, 2022

Corporate giving and community support have become more important than ever before in an environment where need is great—and growing. Organizations benefit not only from the goodwill generated through their giving efforts from those they support, but also from the loyalth and goodwill these efforts generate among employees.

Investors 52

Investors Decision-making Publishing Government 52

Strategic Communications

JUNE 23, 2022

I’m often surprised that the most overlooked audience when it comes to communicating with key constituents is the internal or employee audience. Companies are generally pretty good about recognizing that they need to communicate with customers and prospects, but employees tend to be an afterthought. their benefits?

Communication 52

Communication Publishing Digitalization Prioritization 52

Strategic Communications

JUNE 16, 2023

Understanding Hashtags: Hashtags are keywords or phrases preceded by the “#” symbol that categorize and organize social media content. Twitter: Twitter is where hashtags gained popularity, and they play a significant role in organizing conversations.

Media 78

Media Digitalization B2B Facilitation 78

Strategic Communications

OCTOBER 24, 2022

Content marketing really offers a two-pronged benefit–it helps with search engine optimization (SEO) and positions organizations/individuals as thought leaders/experts on topics that are relevant to their target audience. We work with clients to plan, create and publish high-quality, unique content.

Communication 52

Communication Digitalization Small Business Publishing 52

Hubspot Sales

JUNE 30, 2020

Sales-marketing alignment is a hot topic for most sales and marketing organizations and has been since the beginning of business. Here on the HubSpot blog, we’ve published several posts outlining ways sales and marketing organizations can work better together. Customer Lifetime Value. Do you notice anything missing there?

B2B 140

B2B Publishing Communication Organization 140

Strategic Communications

NOVEMBER 29, 2023

I’ve worked remotely with publishers and editors for years—most of them I’ve never physically met! We also work virtually with a wide range of individuals and organizations, sometimes entirely independently and sometimes as part of a virtual team. We work with clients to plan, create and publish high-quality, unique content.

e-Learning 52

e-Learning Publishing Finance Communication 52

Strategic Communications

NOVEMBER 21, 2023

There are two key ways that you can prevent your product or service from becoming an anachronism: Paying attention—continually monitoring the external environment and listening to your customers, your competitors and your community. Why is it that companies like DuPont (1802), Wiley (1806—yes, the publisher!), There are still stores.

Publishing 52

Publishing Innovation B2B Communication 52

Strategic Communications

DECEMBER 9, 2022

Marketing is an Organization-wide Undertaking. Marketing is the underpinning of every decision made and of every communication activity in any organization, whether that communication is received by staff, shareholders, or customers. Whether that communication is in print, online, or in person. ” About Us.

Advertising 52

Advertising Marketing Shareholders Publishing 52

Strategic Communications

OCTOBER 10, 2023

When used ethically and with purpose, ChatGPT can help with a number of work processes,” says Carla Bevins, assistant teaching professor of business communication at Carnegie Mellon University’s Tepper School of Business. It holds a lot of promise but also, potentially, a lot of peril for users.

Artificial Intelligence 52

Artificial Intelligence Media Publishing Brainstorming 52

Strategic Communications

DECEMBER 5, 2023

How could you put experiential marketing to work for your organization? About Us Strategic Communications, LLC, works with B2B clients to help them achieve their goals through effective content marketing and management with both internal and external audiences.

Food and Beverage 52

Food and Beverage Marketing Retail e-Learning 52

Strategic Communications

AUGUST 24, 2023

Varied, and Valuable, Perspectives I’ve had a foot in both the media and PR camps for the past several years—as a freelance writer in my “spare time,” as the director of corporate communications in the energy and health care industries in my “day job” and now as an independent communication/PR consultant.

e-Learning 52

e-Learning Communication Media Decision-making 52

Strategic Communications

JUNE 29, 2021

For organizations that produce products, product sampling has long been a very successful way of raising awareness and preference for products. For service organizations ? Early on (I started Strategic Communications in 2008) I would often agree to meet with individuals so they could “pick my brain.”

Advertising 84

Advertising e-Learning Decision-making Small Business 84

Peter Simoons

MAY 18, 2021

Supplier-customer, strategic alliance relationships – they all demand a lot attention, communication and effort to stay healthy. It is a simple yet powerful tool that proves that “less is more” – it will help you identify and create clarity in the roles and responsibilities in both your own and your partner’s organizations.

Publishing 98

Publishing Suppliers Organization Communication 98

Strategic Communications

MARCH 17, 2022

Working in corporate communications while also doing freelance writing for a number of years when a company I was working for was going through a merger and planning to relocate its headquarters I thought: “why couldn’t I work for them—or some other company—remotely?” Remote Work Becomes Mainstream.

Remote Working 52

Remote Working Publishing Communication Construction 52

Hubspot Sales

SEPTEMBER 14, 2023

Coaching Benefits Key Differences Between Sales Coaching and Feedback Feedback serves as a tool for communication and development, and it comes with many benefits. However, coaching aims to leverage and amplify the rep's existing strengths for their benefit and the overall success of the organization. What is feedback?

Procurement 110

Procurement Sales Construction Negotiation 110

DemandFarm

OCTOBER 25, 2023

In the ever-evolving sales landscape, organizations grapple with post-pandemic shifts. Leadership Styles in Sales According to a study by Harvard Business Publishing , quality sales managers will play a crucial role in driving revenue in the post-pandemic environment.

Leadership 52

Leadership Sales Leadership Sales Negotiation 52

Strategic Communications

AUGUST 29, 2023

For healthcare and other service organizations (which would include restaurants, retail stores, etc.), About Us Strategic Communications, LLC, works with B2B clients to help them achieve their goals through effective content marketing and management with both internal and external audiences. The magazines in the waiting room?

Marketing 52

Marketing Healthcare Retail Manufacturing 52

Strategic Communications

SEPTEMBER 28, 2021

One of the things that I’ve always found to be so interesting about how managers and organizations consider remote work is that they think it is significantly different from other forms of management—it really isn’t. Communicate frequently and often and via multiple channels. How will you measure their effectiveness?

Remote Working 64

Remote Working Management Communication Publishing 64

Strategic Communications

JUNE 28, 2022

Direct competitors are other people or organizations offering exactly what you’re offering – your obvious competitors. Strategic Communications, LLC, works with B2B clients to help them achieve their goals through effective content marketing and management with both internal and external audiences. Figuring Who They Are!

Advertising 52

Advertising Communication Publishing Digitalization 52

Hubspot Sales

NOVEMBER 14, 2023

As James Mensforth , Sales Director UKI at Aircall , told me, "As a sales leader, I use AI to get a better sense of how my team is performing, how we can improve our metrics, and even how to freshen up our sales scripts and prospect communications. Publish case studies on a blog. Build a nice-looking website.

Energy and Utilities 101

Energy and Utilities Media Sales Publishing 101

Strategic Communications

AUGUST 2, 2021

That’s great for organizations that have well-oiled content creation teams in place to meet the demand. A wide range of freelancers and contract content creators are available to organizations to help produce content for any format. We work with clients to plan, create and publish high-quality, unique content. Buyer Beware.

Publishing 59

Publishing Communication Organization Meetings 59