Strategic Communications

APRIL 17, 2024

Only time will tell. Here we take a look at some of the “losers,” and some of the “winners” and try to determine what it is that keeps a brand strong. Here we take a look at some of the “losers,” and some of the “winners” and try to determine what it is that keeps a brand strong.

Innovation 52

Innovation Retail Value Proposition Logistics 52

Nutshell

NOVEMBER 19, 2020

When you open an email you sent to your marketing list and see something that’s glaringly wrong—an important link is broken, the merge fields aren’t working, you’ve misspelled your own company name in the subject line—you know you’re in one of those please-tell-me-this-isn’t-happening moments. 1: Do you have an effective subject line?

Marketing 127

Marketing Software Software Prioritization 127

PandaDoc

APRIL 30, 2024

It’s important to take account of seasonal sales patterns when calculating results. What are incremental sales? This means first establishing what your baseline sales are. Boost your sales team efficiency Simplify the sales document process and give your reps time back in their day to sell more.

Sales 52

Sales e-Learning Retail Advertising 52

Hubspot Sales

FEBRUARY 14, 2024

Plus, insights into how the best emails perform and what your audience wants from you. Keep body super-short: 125 words or less at all times. The tone should be exceedingly confident — and respectful — at all times. The tone should be exceedingly confident — and respectful — at all times. Social proof or case studies.

Sales 97

Sales Marketing B2B Digitalization 97

Help Scout

AUGUST 5, 2021

Great customer service folks are often highly empathetic, putting them at risk of taking on some of those customer emotions, leading to compassion fatigue. At least in customer-centric companies, the customer-facing folks care about their customers and about doing a good job. “I was working longer and longer hours just to keep up.” “The

Decision-making 135

Decision-making Management Facilitation Prioritization 135

Account Manager Tips

JUNE 29, 2021

Invite subject matter experts from your company to help you develop a renewal strategy. Create contact plans to keep in touch with key stakeholders in your company and your client's. What Is a Request for Proposal (RFP) and why you want to avoid it? What Is a Request for Proposal (RFP) and why you want to avoid it?

Suppliers 246

Suppliers Shareholders Stakeholders Decision-making 246

Hubspot Sales

JUNE 16, 2022

Examples of sales goals include increasing customer retention (the number of first-time customers that turn into repeat buyers) or decreasing customer churn (the percentage of customers that stopped using your company’s product or service during a specific time frame). What does the market look like?

Sales Management 87

Sales Management Management Sales Construction 87

Nutshell

OCTOBER 2, 2020

When it comes to content planning, there is a bold line between companies that have their strategy figured out, and companies that struggle to generate leads by using varying and inconsistent methods. Having a content plan means that a company is not at the mercy of whimsical and experimental marketing practices to generate leads.

B2B 99

B2B B2C Media Software 99

Hubspot Sales

OCTOBER 1, 2021

With the housing market heating up across the country, it’s an amazing time to be a real estate agent. Well, some new agents don't have the people skills Others might not have the work ethic or know how to manage their time effectively. Your logo should reflect what you do and who you are. Isn’t my company’s logo sufficient?".

Construction 91

Construction Communication Marketing Management 91

Hubspot Sales

OCTOBER 14, 2020

Having a feel for what to expect, what can go wrong, and what you need to do better makes literally any situation run more smoothly — and sales calls are no exception. They provide a forum for reps to understand what's to come and how to appropriately handle common issues as they arise. What's your position?

Value Proposition 122

Value Proposition Sales Decision-making Construction 122

Apptivo

AUGUST 17, 2023

Does Your Business Need CRM With AI? Thus, Daniela Rus’s comment serves as a compelling reminder that AI is more than just a buzzword—it is a catalyst transforming the fundamental core of work across every industry, and those who embrace its potential stand to flourish in this era of technological innovation.

Artificial Intelligence 52

Artificial Intelligence CRM Healthcare Manufacturing 52

Hubspot Sales

JULY 19, 2021

Magicians understand how to trick your mind just enough to create a conflict between what you believe to be true and what you see in front of you. What is pattern interrupt? Psychologists use pattern interrupts to break people out of unwanted or unconscious responses they've developed over time.

Media 118

Media B2B Sales Marketing 118

Hubspot Sales

FEBRUARY 24, 2022

Raising startup funding is one of the most exciting, challenging times for a company. If not, the company may have to close its doors forever. Fortunately for entrepreneurs, startup funding is at an all-time high. Fortunately for entrepreneurs, startup funding is at an all-time high. The downside?

Investors 112

Investors Finance Small Business Profitability 112

Zendesk

MARCH 9, 2022

If someone asks you what you do for a living and you say, “Business development,” you’re usually met with a quizzical look. So if you don’t have a thorough grasp on what business development is, don’t worry—you’re not alone. That’s what we’re here to do. What is new business development? Company history.

Brainstorming 98

Brainstorming CRM Stakeholders Software 98

OnStrategyHQ

DECEMBER 1, 2023

But the time to implement AI in your organization is NOW! Question 1: What Impact Will AI Have on Your Organization? Over time, the technology transformed more industries and sectors until it became a default way for many businesses to…well… do business. Will It Be Disruptive? The big takeaway?

e-Learning 40

e-Learning Leadership Artificial Intelligence Decision-making 40

Hubspot Sales

JULY 1, 2020

What's their personal negotiating history? Based on your understanding of factors like the prospect's company, industry, and position, see if you can predict the angles they might approach the negotiation with. BATNA stands for " B est A lternative T o a N egotiated A greement." Do your research. Who are they?

Negotiation 131

Negotiation Cybersecurity Decision-making Marketing 131

Hubspot Sales

MAY 2, 2019

Billie's co-founder, Georgina Gooley , said, "I really want to try and carve out our own brand and our own following and not try and replicate what another brand has done, because we are trying to be different.". This strategy has helped the company realize monumental success and develop a recognizable brand with a positive reputation.

Innovation 96

Innovation Manufacturing Small Business Profitability 96

Hubspot Sales

MARCH 19, 2022

It's not outrageous to assume that you've recently purchased something from an online retail outlet — and that trend doesn't appear to be slowing any time soon. I would love to start one of these companies! Let’s take a look at six steps you need to take to start an online retail business. What have I done professionally?

Retail 102

Retail Suppliers eCommerce e-Learning 102

Nutshell

AUGUST 21, 2020

Have you ever stumbled on a SaaS website and you literally have no clue why you’re there and what they do? The SaaS space is filled with a constant influx of new companies trying to innovate and challenge the industry leaders. You look everywhere on the website—I’m talking header, tag line, features—and you just don’t get it.

Marketing 142

Marketing Onboarding Media B2C 142

Zendesk

OCTOBER 18, 2023

What is a chatbot persona? A chatbot persona is a chatbot’s personality, including its voice, tone, and behavior. A chatbot persona is an extension of a brand’s identity and can transform the chatbot experience from boring and robotic to exciting and engaging. A chatbot without a chatbot persona is like a car without a radio.

Investors 52

Investors Artificial Intelligence Customer Experience Communication 52

Arpedio

NOVEMBER 7, 2022

What is the MEDDIC Sales Process? What Does MEDDIC Stand for? What are the Benefits of MEDDIC? What is the MEDDIC Sales Process? It’s all about determining if a customer is worth your time and effort. It takes time and effort to identify new leads and run them through a qualification process.

e-Learning 52

e-Learning Decision-making B2B Sales 52

Arpedio

NOVEMBER 7, 2022

What is the MEDDIC Sales Process? What Does MEDDIC Stand for? What are the Benefits of MEDDIC? What is the MEDDIC Sales Process? It’s all about determining if a customer is worth your time and effort. It takes time and effort to identify new leads and run them through a qualification process.

e-Learning 52

e-Learning Decision-making B2B Sales 52

Nutshell

JANUARY 4, 2021

Another benefit is that Facebook has clear reporting features so businesses can see exactly where their marketing dollars are going, what’s working, and what needs to change. . The benefits are endless, but how does one utilize this tool to the best of their ability? Simple as that! . Kenna Hamm, Texas Adoption Center .

Small Business 90

Small Business Advertising Internet Marketing 90

Apptivo

MAY 31, 2023

What is a sales funnel? What is a sales funnel? Marketers may optimize their tactics by giving personalized recommendations according to customers’ tastes and interests if they have access to real-time data from the sales funnel. Why is a sales funnel important? Sales funnel stages: understanding the customer journey 4.

Sales 52

Sales Decision-making Advertising Media 52

SalesPop

MAY 12, 2021

What’s the core of sales automation? Apart from taking care of mundane tasks like call scheduling, meetings, identifying prospects, or creating emails, sales automation is helping in: Offering value to the customers. What is Sales Automation? How does this help? Turning raw leads into potential customers. But don’t worry!

Sales 98

Sales Media Artificial Intelligence Digitalization 98

ACT

SEPTEMBER 12, 2023

But here’s the thing— small businesses often lack the resources to stand out from well-known brands on channels like social media and search engines. The initialism stands is short for using Short Message Service (SMS) messages to market your business. Wouldn’t it be great if there were a way to cut through the clutter?

Marketing 52

Marketing Small Business Internet Telecommunications 52

Hubspot Sales

APRIL 15, 2020

However, when both sellers and customers hit rough times, the problems that we face can be a lot greater, and more complicated to deal with. It’s a lot for any company to take. So, what exactly do you do? Is it time to enter panic stations and go back to the drawing board? Let’s discuss a possible course of action.

B2B 105

B2B Supply Chain Sales Digitalization 105

Hubspot Sales

OCTOBER 5, 2021

All tales as old as time. Gatekeepers — who are typically executive assistants, receptionists, or office managers — are the people who stand between you and the decision-maker with whom you're hoping to make a sale. If they aren't in a rush to get off the phone, take some time to ask how their day is going and get to know them.".

Decision-making 132

Decision-making Sales Stakeholders Software 132

Flevy

MARCH 26, 2024

They accelerate the problem-solving process, as they allow consultants to apply proven methods and best practices, rather than reinventing the wheel each time or wasting time and effort pursuing dead ends. They allow us to cut through noise, zero in on the key issues, and facilitate the development of insightful recommendations.

Customer Experience 52

Customer Experience Digitalization Digital Transformation Organization 52

PandaDoc

AUGUST 3, 2020

They allow you to show off your product to a prospective client in real-time. Since live virtual product demos are one of the best tools for closing deals remotely, you should take the time to get them right. Talking up features they don’t need and won’t use just wastes everyone’s time. Sell a Solution, Not a Product.

Internet 59

Internet Sales Software Software 59

Arpedio

JUNE 2, 2023

What is an Account Plan? Let’s take this journey together and discover the power of account planning. What is an Account Plan? You’ve probably heard the buzz about account plans, but what’s the big deal? In this blog post, we’re diving headfirst into the captivating world of Account Plans.

Account Planning 52

Account Planning Account Management Client Relationships Stakeholders 52

Hubspot Sales

NOVEMBER 30, 2020

When I joined Loom as the company’s first sales hire in January of 2020, friends and colleagues asked me questions like "What will you be selling?" and "What’s your quota?". My answers were less straightforward than I might have liked. There’s More to Sales than Being a "People Person".

Marketing 99

Marketing Sales Prioritization Advertising 99

PandaDoc

DECEMBER 19, 2022

B2B sales organizations may often find that this process is highly time-consuming and requires significant investments in manual labor. You’ll also find a roster of valuable prospecting techniques and an in-depth look into what makes for a good prospective customer. Sales prospecting acts as the first stage in the sales process.

B2B 98

B2B Sales Decision-making Publishing 98

Hubspot Sales

MARCH 15, 2019

We're losing more than we're gaining for the first time since those statistics have been tracked, and the crossover coincided with the recession of 2007-2009. We're losing more than we're gaining for the first time since those statistics have been tracked, and the crossover coincided with the recession of 2007-2009. Source: Capterra.

Decision-making 145

Decision-making Small Business Digitalization e-Learning 145

Outbound Engine

NOVEMBER 17, 2022

We all know that keeping in touch with clients leads to retention, and an increase in word of mouth, but I want to talk about what your name means to your clients. Every interaction you or your company has with a client develops your brand’s identity for better or for worse. 1: Web Presence. Think about that for a second.

Client Development 73

Client Development Marketing Media Small Business 73

PandaDoc

FEBRUARY 23, 2023

Problem solving has been linked to company performance. Good problem solving skills lead to better decision making, which can improve performance and lead to company growth. Teams must learn to observe problems critically and find all the possible ways around them, rather than getting stuck in the details or making excuses.

Construction 52

Construction Decision-making Communication Brainstorming 52

Nutshell

APRIL 24, 2019

That requires the sender to understand who their recipient is and what they want. Let’s take it from the top… What Is a Warm Email? Before we show you what the ideal warm email should look like, here are a few general concepts you should keep in mind to leverage this strategy successfully. That’s it.

Sales 115

Sales Value Proposition Software Software 115