The Secret to Selling SaaS – Value vs. Product
Upland
MAY 3, 2023
If you sell a technology product, or anything that lives in the cloud, the answer to this question can be a little elusive. Nowadays, the most valuable technology companies don’t just sell products, they sell something more. It’s even more common if your products have that ethereal, shape-shifting quality of a cloud service or app.
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