Red Star Kim

NOVEMBER 13, 2023

Developing a business plan was seen as a priority for those who were new in leadership roles in their firms as well as established leaders looking to drive development and growth (see delegate top takeaways below). Business planning Surprisingly, none of the delegates’ firms had a business plan to drive the growth of the private client team.

Business Planning 147

Business Planning Emotional Intelligence Marketing Management 147

Flevy

APRIL 16, 2024

Nir Eyal, the author behind the bestseller “Hooked: How to Build Habit-Forming Products,” reveals that the most engaging products follow a blueprint known as “ the Hooked Model.” The Hooked Model is fundamentally concerned with achieving voluntary, high-frequency engagement that transpires into an indispensable consumer habit.

Advertising 52

Advertising Decision-making Digital Transformation Digitalization 52

Flevy

FEBRUARY 17, 2024

In today’s digital world, understanding your customer base is more crucial than ever. Customer Segmentation and Analysis stands at the forefront of this understanding, enabling organizations to tailor their strategies, products, and services to meet the diverse needs of their customers.

Management 52

Management Digital Transformation e-Learning Acquisition 52

Flevy

FEBRUARY 26, 2024

Pretty much every organization is pursuing a Digital Transformation Strategy to some degree. Digital Transformation Strategy encompasses the integration of digital technology into all areas of an organization, fundamentally changing operations and business models.

Digital Transformation 52

Digital Transformation Digitalization Management Innovation 52

Whetstone

MAY 7, 2024

This gave rise to the Customer Relationship Management revolution. I can remember, as one of the early evangelists of CRM, selling the exciting vision of entire companies running off a single repository of customer data. Many customers are looking everywhere for price reductions. Back in the day, ACT!

Artificial Intelligence 52

Artificial Intelligence Manufacturing e-Learning Suppliers 52

Brooks Group

MARCH 25, 2024

Proven Strategies for Sales Results In today’s competitive selling environment, having a consistent, repeatable sales process is critical for driving revenue growth. The program teaches probing questioning skills to deeply understand customers’ needs and challenges up-front. Only 69% of underperforming teams follow their sales process.

Negotiation 81

Negotiation Sales Training Decision-making Sales 81

Hubspot Sales

OCTOBER 12, 2022

The HubSpot Blog surveyed 500+ sales professionals to uncover the top social selling trends to reach more prospects and close more deals — all at your fingertips. Let's take a look at the top social selling trends of 2022. Using DMs (Direct Messages) to answer questions and engage prospects. The same can be true online.

B2C 127

B2C Media eCommerce Communication 127

Nutshell

MARCH 19, 2024

This article puts the spotlight on what sales productivity means, why it’s crucial, and strategies you can employ to take your team’s productivity from 0 to 100 fast. 7 strategies to increase sales team productivity Best tools for boosting sales productivity Need a reliable CRM to take your sales productivity to new heights?

CRM 71

CRM Sales Software Software 71

Nutshell

MARCH 1, 2024

We’ll also break down our top five competitor monitoring tool picks to help you find the perfect one. A competitor monitoring tool is software that enables you to track and analyze your competitors’ online activities, website traffic, visitor engagement, and more. Table of Contents What is a competitor monitoring tool?

CRM 71

CRM Software Software Media 71

ACT

APRIL 16, 2024

Virtual sales teams allow organisations to optimise costs, hire the best sales talent worldwide, and engage with prospects in different time zones. In this article, we’ll discuss some of the main challenges in running remote sales teams and strategies for effectively handling them. Let’s discuss some of the major ones here.

Sales 52

Sales CRM Virtual Selling Communication 52

Flevy

FEBRUARY 25, 2024

Strategic Planning is the quintessential Strategy function that involves setting objectives, analyzing competitive environments, assessing internal capabilities, and devising actionable strategies. Effective strategic planning is predicated on a deep understanding of industry trends, customer needs, and competitive forces.

Supply Chain 52

Supply Chain Management Digital Transformation Decision-making 52

Hubspot Sales

NOVEMBER 28, 2023

After all, it’s the marketing department that generates leads, and the sales team that converts those leads to paying customers. Meeting goals requires CSOs and CMOs to intertwine their unique roles and focus on unified, revenue-generating activities that support both go-to-market strategy and operational execution. The result?

Marketing 106

Marketing Sales Decision-making Prioritization 106

Arpedio

JANUARY 3, 2024

One of the biggest challenges businesses face today is understanding and optimizing the sales funnel process, which converts potential leads into paying customers. Key Takeaways: The sales funnel process relies on effective lead generation and lead nurturing to convert potential customers into paying customers.

Advertising 52

Advertising Media Prioritization Communication 52

Flevy

APRIL 14, 2024

In a world where Customer Loyalty and Satisfaction are paramount, the Customer Effort Score (CES) emerges as a beacon guiding organizations to optimize their interactions. This article is centered around one of the most impactful Customer Experience metrics. the Customer Effort Score.

Digital Transformation 52

Digital Transformation Decision-making Customer Experience Facilitation 52

Insightly

MARCH 25, 2024

Unsurprisingly, CRM, or Customer Relationship Management , is the foundation of any successful sales and marketing strategy. It encompasses a wide range of practices, technologies, and methodologies to nurture relationships with prospects and customers. What is a CRM? Let’s start with the basics. What is Lead Management?

CRM 52

CRM Management Prioritization Communication 52

Arpedio

FEBRUARY 15, 2024

Enter pre-sales—a fundamental aspect of the customer journey that often goes overlooked but holds immense potential for businesses aiming to drive conversions and foster customer loyalty. It encompasses a series of crucial interactions and engagements that occur before a potential customer decides to make a purchase.

Decision-making 52

Decision-making Sales Customer Experience Value Proposition 52

PandaDoc

MAY 8, 2024

Key takeaways With its specific business needs, budget restrictions, and customization requirements, the sales landscape for small- and medium-sized businesses requires a different strategy than enterprise and B2C sales. And a solid word-of-mouth culture of SMBs drives a great referral network, which notably increases lead generation.

B2C 52

B2C Small Business Sales Decision-making 52

Hubspot Sales

NOVEMBER 16, 2023

Her talk was on customer connection in the new era — how information has transformed into intelligence, and how this intelligence is what allows you to connect with your customers. And the most intelligent way to use intelligence as a B2B GTM professional is to drive customer retention.” – Yamini Rangan, CEO at HubSpot Yes!

CRM 82

CRM B2B Decision-making Business Growth 82

SuperOffice

JULY 5, 2022

B2B marketing is simple: Attract new customers and keep existing customers. The strategies differ depending on who you want to communicate with. It happens in three stages: Speak with existing customers. If you have paying customers, speak with them. If you have paying customers, speak with them.

B2B 129

B2B Marketing Acquisition Media 129

Zendesk

FEBRUARY 12, 2024

In today’s fast-paced and competitive business environment, staying ahead in customer service means continually educating yourself and your team. Customer service podcasts provide an excellent avenue for gaining knowledge and insights without disrupting your busy schedule.

Customer Experience 52

Customer Experience e-Learning eCommerce Artificial Intelligence 52

Flevy

FEBRUARY 21, 2024

By harnessing the power of Market Analysis, organizations can direct their resources more effectively, tailor their marketing strategies to meet customer needs , and ultimately, drive sustainable growth. Below, we have identified the top 10 KPIs that are universally significant for Market Analysis across a broad range of industries.

Marketing 52

Marketing Management Digital Transformation Value Proposition 52

Apptivo

OCTOBER 3, 2022

Who is a buyer and who is a customer? And, when and how does a buyer become a customer? The difference is, with the first sale, the business has got a buyer, and when the business makes the buyer come back and buy more, they have got themselves a customer. A customer is one who has made it his/her custom to buy at the business.

Marketing 98

Marketing Value Proposition CRM Publishing 98

Flevy

MAY 16, 2023

The common result in many aborted transformation launches is the great ideas and strategies constructed at the top never make it far enough down in the company to have a palpable impact on employees and customers, which is where it matters most. But before we take the plunge, let’s anchor our video case.

Shareholders 96

Shareholders Retail Construction Management 96

Apptivo

FEBRUARY 7, 2023

This is so because it encapsulates the complete customer experience , from first learning about your company to finally making a purchase. As consumers discover more about your products or services, leads go down the funnel starting at the top. Top of funnel: The potential customer learns about a company, product, or service.

Marketing 81

Marketing Decision-making Advertising Prioritization 81

PandaDoc

MAY 7, 2024

When you capture the attention of a potential customer, this is the moment a lead is born. However, how that lead plays out, whether that person becomes a paying customer or client, is another matter. A lead can also be a likely customer based on demographics or being part of a particular target segment of the population.

Management 52

Management Software Software Advertising 52

DemandFarm

MAY 2, 2024

Effective relationship management transcends mere customer satisfaction—it’s a strategic endeavour that involves nurturing deep connections that foster loyalty, satisfaction, and mutual growth. The global Customer Relationship Management market is projected to grow from $71.06 billion in 2023 to $157.53

Management 40

Management Banking CRM Profitability 40

Brooks Group

APRIL 9, 2024

Customer support representatives: Personnel tasked with providing assistance and troubleshooting to users as they navigate the implementation and usage of the product or service. Bigger deals usually mean bigger committees, which present unique challenges compared to selling to an individual decision maker or even a small group.

Value Proposition 93

Value Proposition Procurement Decision-making Stakeholders 93

Flevy

MARCH 26, 2024

The importance and usefulness of business frameworks in the consulting world—especially among the global strategy firms—cannot be overstated. Each FlevyPro consulting framework presentation follows the standard “headline-body-bumper” design structure that is utilized by all the global strategy consulting firms.

Customer Experience 52

Customer Experience Digitalization Digital Transformation Organization 52

Brooks Group

MARCH 6, 2024

It encompasses various aspects of the sales process, including lead generation, prospecting, qualifying, presenting solutions, overcoming objections, negotiating terms, closing deals, and ultimately retaining customers for repeat business. Sales effectiveness also corresponds with the return your organization gets from its sales investment.

Organization 84

Organization Account Management Sales Sales Training 84

Flevy

MARCH 20, 2024

The importance and usefulness of business frameworks in the consulting world—especially among the global strategy firms—cannot be overstated. Each FlevyPro consulting framework presentation follows the standard “headline-body-bumper” design structure that is utilized by all the global strategy consulting firms.

Digital Transformation 52

Digital Transformation Digitalization Artificial Intelligence Government 52

Zendesk

APRIL 3, 2023

It’s no longer enough to simply offer a great product—your customers demand much more. This is where retail customer engagement plays a vital role. In this guide, learn more about customer engagement and its benefits, discover strategies for success, and see real-life examples. Why does this matter?

Retail 98

Retail eCommerce Digitalization Artificial Intelligence 98

Strategic Communications

OCTOBER 3, 2023

AI is clearly top of mind for marketers. For marketers, the clearest use case is content generation, with great potential to create hyper-personalized, hyper-targeted marketing messages based on customer behavior, personas, and buying histories, along with other data available from internal and external sources.

Marketing 80

Marketing Advertising Co-Creation Digitalization 80

Hubspot Sales

NOVEMBER 20, 2023

But you don’t want to expand into new industries while increasing costs, losing time, and ultimately, costing your business sales. List Building You no longer have to manually trudge through the internet, looking for the top companies in an industry or struggling to narrow your focus to the most profitable niches. Don’t worry.

Artificial Intelligence 104

Artificial Intelligence Decision-making Profitability Sales 104

Hubspot Sales

AUGUST 22, 2022

We surveyed over 1,000 sales professionals around the globe to find out the top sales trends of 2022, and one thing is certain – the pandemic made a lasting impact on the relationship between salespeople and their prospects. If you’re looking for a specific insight, you can skip ahead to these sections: The Top Sales Trends.

B2C 89

B2C Sales CRM B2B 89

Flevy

MARCH 21, 2024

The importance and usefulness of business frameworks in the consulting world—especially among the global strategy firms—cannot be overstated. Each FlevyPro consulting framework presentation follows the standard “headline-body-bumper” design structure that is utilized by all the global strategy consulting firms.

Energy and Utilities 52

Energy and Utilities Innovation Stakeholders Decision-making 52

Hubspot Sales

SEPTEMBER 29, 2023

Through the platform, you can see performance patterns, leave feedback on your reps’ calls, and identify top performers by looking at performance data. You’ll also get a comprehensive view of customer interactions — you can even enter terms into the platform’s search function to see specific conversations.

Software 94

Software Software Sales Remote Working 94

Arpedio

FEBRUARY 23, 2024

Welcome to our guide on revenue intelligence—a powerful concept that has revolutionized the way businesses approach strategy and decision-making. In this comprehensive exploration, we delve into the depths of revenue intelligence to uncover its significance, benefits, and implementation strategies. What is Revenue Intelligence?

Decision-making 52

Decision-making Customer Experience CRM Profitability 52