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5 Trends for Customer Loyalty and Engagement in 2023

Customer Think

However, we can make educated guesses about the trends that are most likely to affect loyalty and customer relationship management (CRM). […] From inflation to recession worries, 2022 has certainly kept marketers on their toes trying to keep up with the mood of consumers.

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The 14 Best Blogs for Small Business Owners

CMOE

There is no shortage of small business blogs out there. The CMOE team is attempting to make the process easier by highlighting the 14 best blogs for small business owners. We encourage you to carve out time to gain valuable insights from these blogs: 1. Given that small businesses created over 12.9

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Back to the Future: F2F selling is returning, but virtual selling is here to stay

Strategic Account Management Association

Just when customer account teams and salespeople were beginning to grow accustomed to virtual-only sales and account management, a return to (some) face-to-face interactions is on the horizon. Customer-facing teams need to continue to up their virtual game, even as they learn how to optimize a balance of virtual and in-person engagement.

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Blogging Best Practices

Strategic Communications

A business contact of mine asked me recently about my thoughts on the value of blogs for generating revenue and the opportunity that may exist for writers to generate content for blogs. Personally, I think the whole field of blogging is still a work-in-progress for many. Blogging Best Practices.

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What is Buying Intent?

Upland

Buying intent , also known as purchase intent, refers to the likelihood and inclination of a potential customer to make a purchasing decision. In this article, we will take a closer look at buying intent and its role in helping you navigate today’s intricate web of customer preferences, expectations, and buying behaviors.

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Key Trends in Customer Engagement: Retention is Important Now More Than Ever

Customer Think

Gone are the days when brands kept focusing on customer acquisition and paid the least attention towards retaining their existing customers, in […]

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No More Sales Emails – (How to Get Started with Blog-Form Emails)

Sales Outcomes

Shifting from Sales Emails to Blog-Form Emails: B2B Sales-Centric Emails are Dead. Salespeople Need to Engage in Meaningful Conversations. Shift to Blog-Form Emails. How to Get Started with Blog-Form Emails. SALESPEOPLE NEED TO ENGAGE IN MEANINGFUL CONVERSATIONS. SHIFT TO BLOG-FORM EMAILS.