Remove pricing-strategies
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The 14 Best Blogs for Small Business Owners

CMOE

There is no shortage of small business blogs out there. The CMOE team is attempting to make the process easier by highlighting the 14 best blogs for small business owners. We encourage you to carve out time to gain valuable insights from these blogs: 1. The blog offers numerous articles on each of those topics.

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What is Buying Intent?

Upland

Understanding buyers’ intent is akin to gaining insight into the minds of prospective buyers, allowing you to tailor strategies and content accordingly. Different Aspects of Buying Intent To effectively cater to the various levels of buying intent, you must tailor your content and engagement strategies accordingly.

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Professional services marketing/BD case studies – Moore Kingston Smith, Mazars, Capsticks, Fladgate, Travers Smith, Mills & Reeve and brand awards

Red Star Kim

There are case studies of thought leadership, branding, pricing and strategy. Capsticks (lawyers) – Four pillars of strategy The three-office firm’s third five-year plan was presented during a “Quarterly tea break” to over 600 staff (74 partners). As well as professional services winners in brand and reputation awards.

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6 Pricing KPI’s for Your Growth Strategy

SBI Growth

If you opened this blog post looking for the perfect answer to setting pricing KPIs… I hate to tell you that the perfect answer is: There is no answer.  Let’s think of pricing.  However, I do have some guidance for you.Â

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Context and curiosity drive commerciality and pricing

Red Star Kim

This week’s PM Forum training workshop “Commerciality: Finance, Pricing, Innovation and Research” was attended by delegates from law, accountancy and insolvency firms. As well as marketing and business development executives and managers there were also those in specialist pricing and bid roles. Price is a major driver of profit.

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Gain a Competitive Edge Through a Successful Pricing Strategy

SBI Growth

Do you know who your competitors are? What makes them a competitor? Why do buyers choose their product over your own? Buyer perception is everything. By understanding and influencing buyer perception, you can increase the willingness to pay and capture.

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Be more strategic – PESTLE, Positioning and Plans

Red Star Kim

Energy prices and other impacts from Ukraine. Property prices and investment and landlord regulation. ESG and Sustainability strategies. High food and fuel prices. Commerciality – Finance, pricing, innovation and research (kimtasso.com). A Beginner’s Guide to Positioning Strategy [+Examples] (fool.com).