How Value-Based Pricing Can Save the Customer Experience Industry
Holden Advisors
FEBRUARY 8, 2022
In addition, Daniel Newman, CEO of Broadsuite Media Group reported that 86% of customers are willing to pay more for a better experience. These findings are on the heels of a 2013 global CX study from Oracle finding that 97% of executives believe that delivering a great customer experience is critical to their business advantage and results.
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