Red Star Kim
AUGUST 24, 2023
This short (130 pages) information-packed book was revised in 2019. So here is a Book review: All you need to know about commercial awareness by Christopher Stoakes. He’s also written a book called “ Get to the point – how to write well at work”. And the important distinction between cash and profits is highlighted.
Red Star Kim
SEPTEMBER 8, 2023
This week’s PM Forum training workshop “Commerciality: Finance, Pricing, Innovation and Research” was attended by delegates from law, accountancy and insolvency firms. The crux of marketing is to anticipate (and meet) client needs whilst maximising profit. Price is a major driver of profit. Books on pricing?
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Aepiphanni
MARCH 30, 2021
When talking about finance and accounting, there are a variety of terms to keep in mind. An easier way to view markup in finance and accounting is this: It is the extra percentage you charge your customers after you have factored in all the cost of goods. For some, profit margin may seem exactly like markup.
Mike Kunkle
NOVEMBER 23, 2023
Targeted Performance: meaning a specific effort focused on a KPI in need of improvement, such as decreasing Closed-Lost or No Decision rates and improving Closed-Won rates, or improving overall profitability in a certain product line where deep discounting is rampant. Or, it might be overall profitability for a specific product line.
Hubspot Sales
FEBRUARY 26, 2018
Books About Starting a Business. Profit First. Consider that Bill Gates reads 50 books every year , Mark Cuban reads for three hours each day, and Elon Musk -- when asked how he learned to build rockets -- said, “I read books.”. But knowing which books to start with can be overwhelming. Reach for this book.
Account Management Skills
JANUARY 11, 2022
In this episode we talk about making client relationships more profitable. and so much more… At the end of the podcast, Chris makes a special offer to send three copies of his book to 3 people selected randomly who sign up for his monthly bulletin. ’ If you haven’t read this book, you really should.
Red Star Kim
FEBRUARY 8, 2024
In the highly regarded business strategy book “Playing to Win: How Strategy Really Works” (by former leaders of Procter & Gamble Lafley and Roger) the strategy cascade process is broken down into five key questions. Essentially a focus on the most profitable clients. So targeting is often more important and more challenging.
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