Red Star Kim

AUGUST 1, 2023

It’s rare to have a sales team in professional services as they do in other sectors. Find ways to make their lives easier and better. They can make it a firm priority to produce M&BD plans. Then summarise their comments, requests and decisions in a (concise) structure that they value. Make it data-driven.

Decision-making 130

Decision-making Marketing Business Planning Management 130

Hubspot Sales

APRIL 7, 2021

In this post, inspired by the book The Science of Selling, we’ll talk about what makes each layer distinct from the next, the types of questions within each layer, and how to use these questions in conjunction with each other. First-Layer Sales Questions. Examples of First-Layer Sales Questions. Second-Layer Sales Questions.

Sales 133

Sales Decision-making Profitability Publishing 133

Hubspot Sales

MARCH 8, 2020

Some of the latest — and possibly most promising — tools for sales teams use predictive analytics, a form of artificial intelligence technology that can optimize decision making around sales efforts. So how do you know which tool, if any, is the best bet for meeting your sales goals? 5 AI Use Cases for Sales Teams.

Artificial Intelligence 97

Artificial Intelligence Software Software Decision-making 97

Red Star Kim

JUNE 15, 2023

My KAM/relationship management experience (0=low, 10=expert): 0% 18% 18% 9% 9% 9% 18% 18% 0% 0% Have you had formal sales training? 42% Yes it’s all agreed 33% Yes but it changes 25% No How well do you understand the DMU and decision-making processes at your key clients?

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

Account Manager Tips

AUGUST 10, 2021

84% of B2B decision-makers start the buying process with a referral. 61% of customers make at least one referral. Amplifinity, The State of Business Customer Referral Programs, 2016 B2C companies may have formal referral programs designed by the marketing team. When you ask, make it clear, specific and get to the point.

Decision-making 240

Decision-making Account Management Value Proposition Brainstorming 240

Red Star Kim

FEBRUARY 21, 2024

We ask questions to avoid making wrong assumptions or adopting the wrong focus. will make people pause to consider how their feelings compare with those they had the previous day. How can I help to make this better for us?” “How Most sales frameworks are based on evidence that shows the right order in which we ask questions.

Negotiation 130

Negotiation Value Proposition Emotional Intelligence Decision-making 130

Miller Heiman Group

MARCH 6, 2018

A majority of sales and service organizations now have dedicated staff and programs for sales enablement. But CSO Insights research shows that despite increased adoption, many organizations still aren’t seeing optimal results from their sales enablement investments. Sales Enablement Goes Mainstream.

Sales 72

Sales Acquisition Organization Decision-making 72

Red Star Kim

OCTOBER 13, 2023

But there are different proficiency levels The McKinsey Modern Marketing model (2020) which splits capabilities from enablers I like the inclusion of neuroscience, predictive, innovation and adaptability skills in the 2018 advanced marketing management model of Dimitriadis, Dimitriadis and Ney Ever changing digital marketing skills frameworks – see, (..)

Supply Chain 162

Supply Chain Emotional Intelligence Construction Innovation 162

Red Star Kim

OCTOBER 3, 2022

Assess decision criteria and processes. It was interesting that three quarters of the delegates always seek to talk to the client before preparing their sales proposition and pitch documents. Most firms used templates to make compiling pitch and tender documents quick and efficient and preserve branding.

Decision-making 130

Decision-making Meetings Communication Marketing 130

QYMATIX

OCTOBER 18, 2022

Learn seven practical use cases where artificial intelligence is already supporting sales today. More and more companies are using AI to streamline processes in sales and hand over unpleasant tasks to algorithms. AI is therefore assistance for sales without making employees obsolete. Practical use cases of AI in sales.

Artificial Intelligence 40

Artificial Intelligence Telecommunications Sales Decision-making 40

PartnerTap

FEBRUARY 17, 2021

Dinners and face-to-face meetings have been replaced with Zoom happy hours, sales conferences are now virtual, and work from home is the new normal. Sales Revenues, cash flow, net income and ROI are key examples of measurable KPI’s that should be tracked with your Partners. 58 (Spring 2016). compared to the three-year average.

Digital Transformation 98

Digital Transformation Digitalization Management Finance 98

PandaDoc

MAY 24, 2023

Before we zero in on the important qualities of a sales enablement manager, we need to wrap our heads around the very definition of this role. We all seem to know what sales managers, account managers, and business development managers do — but who in the world is a sales enablement manager? What is a sales enablement manager?

Management 52

Management Sales Software Software 52

QYMATIX

JULY 20, 2021

Which decisions are better? Intuitive decisions from the gut or rational decisions based on data and facts? In the business world, executives prefer analytically sound decisions. In the business world, executives prefer analytically sound decisions. many managers in companies make intuitive decisions.

Management 52

Management Decision-making Sales Analytics e-Learning 52

Hubspot Sales

AUGUST 2, 2018

The Best Sales Movies of All Time. The Founder (2016). Kurt Russell plays a hotshot used car hustler who dreams of running for state senate in Robert Zemeckis’s outrageous sales satire. Playing the manager in charge of doling out prospective sales leads, Kevin Spacey’s cold-blooded smarm has rarely been more effective.

Insurance 111

Insurance Luxury Goods Sales Decision-making 111

Hubspot Sales

MAY 20, 2020

Though tracking sales metrics isn’t necessarily the most glamorous part of working in sales, having a solid understanding of how the deals you close impact your company’s bottom line and future growth is a critical part of the job. Conversely, a high sales growth rate is often seen as a good sign for company stakeholders.

eCommerce 57

eCommerce Retail Sales Small Business 57

Hubspot Sales

DECEMBER 2, 2020

As I work with sales organizations across the world, I am frequently asked if the inbound sales philosophy works in an industry defined by a transactional sales process. Many salespeople find it difficult to overcome price objections, especially when their sales process is short and their product isn’t highly differentiated.

Suppliers 111

Suppliers Decision-making Publishing Meetings 111

Hubspot Sales

MAY 15, 2020

If the first few months of 2020 have taught us anything, it’s that uncertain times can call for quick pivots to sales and marketing plans. Businesses have had to evolve quickly with trade shows, events, and in-person sales meetings being canceled for the foreseeable future, likely throwing a wrench in many 2020 sales and marketing strategies.

eCommerce 145

eCommerce Supply Chain Retail Artificial Intelligence 145

SBI

JANUARY 6, 2022

5 Reasons Sales Enablement is Critical for 2022. Over the past few years, we are witnessing a rapid digitalization of all sales processes. It is best exemplified in sales departments, where until recently many activities were carried out in a traditional way using paper documents and faxes, and, in later years, Excel.

Co-Creation 60

Co-Creation Sales Decision-making Negotiation 60

QYMATIX

OCTOBER 16, 2023

Surviving Insolvency in Germany’s Industrial Wholesale Market Praktiker was a household name in Germany, generating annual sales of around three billion euros and employing some 20,000 people. As the third-largest player in the market, the company accounted for 12% of total sales. Time is running out.

B2B 40

B2B Retail Artificial Intelligence Manufacturing 40

PandaDoc

APRIL 11, 2023

A survey by Google claimed that 85% of respondents consider better product knowledge an important factor in promoting positive buying decisions. We’ll also find out the reasoning for its importance and show how to use it for increasing sales volume. Sales boosting This is the main conclusion from the above-mentioned statistics.

Sales 52

Sales e-Learning Communication Decision-making 52

Tenfold

JULY 18, 2017

To grow a business these days, one needs to understand why traditional sales and marketing strategies are failing and how to develop a sales marketing strategy that works. What is Sales Marketing? A well-crafted combination of sales and marketing is necessary for successful business growth. What is the sales process?

Marketing 75

Marketing Internet Advertising Sales 75

Outbound Engine

DECEMBER 4, 2019

Make Data Cleaning a Routine. Because successful marketing relies on data-driven decision making. If your data is inaccurate, your decisions won’t be much better. If your data is inaccurate, your decisions won’t be much better. Instead, make it your goal to reach your audience on a more personal level.

Small Business 145

Small Business Marketing B2C Media 145

PandaDoc

FEBRUARY 9, 2021

A tire kicker is someone who will drag the sales cycle on. Sales professionals have to spend time with prospective clients on the showroom floor while the customer tests the product (kicks the tires) of the particular car they want to buy. Tire kickers don’t actually make a buying decision. That’s the problem.

Decision-making 111

Decision-making Profitability Advertising Negotiation 111

Flevy

APRIL 20, 2021

The triumphant companies in the current tech rush—enabled by Platforms and SaaS—are the ones led by Customer-centric Design , providing each customer precisely what they want, that too while making a profit, and not companies offering everyone uniform products. By 2016 it was making sales exceeding $300 million.

Supply Chain 110

Supply Chain Artificial Intelligence Banking Manufacturing 110

Hubspot Sales

JANUARY 31, 2018

I’ve seen some incredible changes, and I can say without a doubt that right now is the best time to invest in a sales career. Sales is fun, critically important to scaling businesses, financially lucrative, and intellectually stimulating. 18 Outdated Sales Tactics to Kick to the Curb in 2018. The first thing you need to do?

Sales 145

Sales Media Meetings Brainstorming 145

QYMATIX

MARCH 14, 2023

Praktiker was one of Germany’s most recognizable sales divisions, generating around three billion euros in sales annually and employing about 20,000 people. The company was the third largest in the market, accounting for 12% of total sales. The bankruptcy left a noticeable hole in the industry.

B2B 40

B2B Investors Retail Manufacturing 40

Strategic Communications

AUGUST 1, 2023

A New View of the Sales Funnel The dark funnel is a concept that has been making the rounds for some time now in sales circles. The digital sales environment has long lulled marketers into a false belief that they can accurately monitor the customer journey online. might be hidden from marketers.

Digitalization 52

Digitalization Decision-making Marketing Communication 52

QYMATIX

AUGUST 24, 2021

But what if they make a mistake? Imagine using such an innovative AI to make and implement decisions similar to Maria for locomotion only directly in your company without any human intervention in the process. Whom do you blame when a wrong decision is made that leads to massive revenue losses? Probably not the AI.

Artificial Intelligence 40

Artificial Intelligence Government Software Software 40

Analytics-Based Performance Management

JUNE 15, 2019

Vice-President, Sales Dear Diary of Sales Commissions, Recalling 2016, I did not believe our CFO’s claim that some of our long-term customers were very unprofitable for us. Also, I could not believe that our customer with the highest sales volume was much less profitable than many of our midsize customers.

Management 40

Management Profitability Government Software 40

Hubspot Sales

NOVEMBER 21, 2019

These days, it seems as though there’s a new app or widget every week promising to make businesses and their sales reps more productive, efficient, and effective. Although some technology has proven to be more useful than others, one piece of sales technology that’s here to stay is customer relationship management (CRM) software.

CRM 114

CRM Facilitation Software Software 114

Corporate Visions

APRIL 3, 2018

Sarah is a fictitious rep, but she reflects the experiences of many of today’s medical device sales representatives. I recently went to a sales enablement conference where a senior training manager from a medical devices company talked about how her salespeople need to get better “selling in the carpeted areas of the hospital.”

Procurement 40

Procurement Healthcare Investors Insurance 40

PandaDoc

SEPTEMBER 28, 2022

Moreover, you’ll find a couple of short theoretical points inserted throughout to help you dive into the fundamentals of negotiation, as well as a bunch of valuable tips for your sales team on how to bargain better. Sales negotiations through the lens of game theory: Win-Win vs Zero-Sum vs No-Win explained. Be polite but remain firm.

Negotiation 98

Negotiation Profitability Decision-making e-Learning 98

PandaDoc

NOVEMBER 25, 2022

Probably the most popular approach to complex B2B sales, solution selling has been around for decades. It is still being taught to many sales reps around the world, and there are compelling reasons to do so. Personalization has a strong effect on sales effectiveness. Ready to fortify your sales pipeline? Simplification.

Procurement 52

Procurement e-Learning Publishing Decision-making 52

Hubspot Sales

MAY 6, 2024

Unicorn founders are exceptionally great at learning quickly, making decisions, being persistent, and sharing a compelling vision for the future,” shares Erik Lim, founder and GP of Potluck Ventures. Still curious about making an investment in one of these businesses? Yep, someone managed to finally make water cool.

Investors 74

Investors Innovation Software Software 74

S4 Consulting

NOVEMBER 13, 2018

A 2016 study at MIT identified 126,000 tweets linked to “fake” news stories,[1] and their impact is hardly trivial. It turns out this is one of the very things that makes us so vulnerable. Or avoided checking your email in fear of a dreaded message from your boss about your sales this quarter? Science , 359 (6380), 1146-1151.

Suppliers 52

Suppliers Decision-making Media Digitalization 52

Hubspot Sales

JANUARY 12, 2018

In 2016, direct mail received a 5.3% It’s a great way to make an impression and show the buyer you’re not a typical salesperson. For example, if you were using this idea for HubSpot Sales, your press release might read: Sales for [prospect’s company] doubled this quarter, thanks to a major increase in sales productivity and ….

B2C 138

B2C Insurance B2B Financial Services 138

QYMATIX

APRIL 20, 2021

Not only large companies and big players, but also more and more SMEs have recognised the value of data analysis: Data-supported decisions to achieve corporate goals. In sales, however, the situation is usually different. Reports and studies are a somewhat necessary evil in sales departments. That’s right.

Artificial Intelligence 52

Artificial Intelligence Software Software Negotiation 52