Flevy

JULY 5, 2022

Digital Transformation is a matter of survival now for all organizations particularly businesses. Altering organizations to cater to the progressively digital market environments and gaining benefit of the digital technologies to enhance operations are vital objectives for virtually every modern-day business.

Digitalization 109

Digitalization Digital Transformation Artificial Intelligence Banking 109

Red Star Kim

OCTOBER 19, 2023

Accountants, lawyers, paralegals, patent attorneys and financial advisers (both professional advisors and dedicated business development professionals) joined me at an MBL workshop on telephone skills for client service and selling. We explored the fundamentals of relationships, managing inbound calls and planning outbound calls.

Emotional Intelligence 130

Emotional Intelligence Value Proposition Decision-making Digitalization 130

Hubspot Sales

JANUARY 26, 2023

Now with the internet, the possibility of digital entrepreneurship is open to everyone. You can connect with millions of people globally for only a fraction of the cost of traditional marketing. If you want to fully take advantage of digital entrepreneurship, then strap in. What is digital entrepreneurship?

Digitalization 103

Digitalization eCommerce Finance Internet 103

Red Star Kim

AUGUST 24, 2023

He has also been a management consultant, a marketing director and a financial journalist. So it makes him an ideal author on the business of professional services firms – whether for technical expert/fee-earners or marketing/business development professionals. He was an early pioneer in professional services marketing.

Finance 130

Finance Government Profitability Banking 130

Red Star Kim

SEPTEMBER 29, 2023

The September PM Forum workshop on “ Professional and Practical Skills for Marketing and Business Development (M&BD) Assistants” was attended by 18 delegates from legal, accountancy, consultancy and actuarial firms. Differentiation is a critical aspect of professional services marketing and is no different in personal brands.

Marketing 130

Marketing Stakeholders Digitalization Communication 130

Flevy

APRIL 30, 2024

The implementation of Customer Journey Mapping offers numerous benefits including: Enhanced Customer Understanding: Provides deep insights into customer needs and expectations. Personas Personas are fictional characters that businesses create based on their research to represent different segments of their target market.

Telecommunications 52

Telecommunications Healthcare Retail Customer Experience 52

Flevy

SEPTEMBER 19, 2023

Opportunities for profits and growth diminish as the market space becomes increasingly congested. ” A way for profitable and sustained growth is to distinguish the organization from the intense rivalry by establishing an unchallenged market arena—i.e., That is why such an environment is called “red oceans.”

Value Proposition 96

Value Proposition Digital Transformation Profitability Innovation 96

Flevy

MARCH 26, 2024

The importance and usefulness of business frameworks in the consulting world—especially among the global strategy firms—cannot be overstated. For consulting firms, these frameworks are part of the bread and butter that enable them to consistently deliver value to client organizations across industries and geographies.

Customer Experience 52

Customer Experience Digitalization Digital Transformation Organization 52

Flevy

JUNE 22, 2022

Core Competencies are defined as the collective organizational knowledge integral to produce market-winning product or service offerings. The ability of senior leaders to recognize, foster, and take advantage of the Core Competencies critical for growth is a real metric of their proficiency in this digital age.

Procurement 110

Procurement Leadership Banking Manufacturing 110

Nutshell

OCTOBER 5, 2020

As technology becomes increasingly integrated into our everyday lives, marketing efforts have shifted accordingly. Marketing through the digital medium is highly effective, but the barrier to entry is lower than ever. Make the Benefit Clear. In the story of marketing, you’re not the hero, the client is.

Communication 133

Communication Digitalization Marketing Energy and Utilities 133

Flevy

NOVEMBER 12, 2023

Corporate culture has a significant bearing on an organization’s performance, its ability to attract and retain talent , to innovate, and to compete in the market. Corporate culture has a significant bearing on an organization’s performance, its ability to attract and retain talent , to innovate, and to compete in the market.

Digital Transformation 104

Digital Transformation Leadership Construction Organization 104

Planview

OCTOBER 5, 2023

According to a Boston Consulting Group report, companies prioritizing innovation—arriving first to market with new and relevant ideas—outperform the MSCI World Index on shareholder return by 3.3 However, it is essential to remember that digital transformation is not only about adopting new tools. percentage points per year.

Digital Transformation 64

Digital Transformation Innovation Digitalization Shareholders 64

Flevy

DECEMBER 9, 2022

Sustainable growth necessitates a Capabilities-driven Strategy (CDS), instead of the conventional market-driven approaches, focusing on anything that customers want. existing or adjacent markets, organic channels ( Marketing or Innovation ), or inorganic methods (Mergers & Acquisitions). Near-market Opportunities.

Supply Chain 114

Supply Chain Value Proposition Digital Transformation Profitability 114

Flevy

MARCH 21, 2024

The importance and usefulness of business frameworks in the consulting world—especially among the global strategy firms—cannot be overstated. For consulting firms, these frameworks are part of the bread and butter that enable them to consistently deliver value to client organizations across industries and geographies.

Energy and Utilities 52

Energy and Utilities Innovation Stakeholders Decision-making 52

Flevy

JUNE 15, 2023

The model has some limitations as well that need to be kept in mind while leveraging its benefits. Service quality management models aid in closing the perception gap between what businesses think they are providing to customers and what those customers expect, desire, or need through customer service.

Digital Transformation 91

Digital Transformation e-Learning Customer Knowledge Customer Experience 91

Flevy

MARCH 12, 2024

Michael Porter in the 1980s was a key proponent of Market-based Positioning view of achieving Strategic Competitive Advantage. Key benefits of using the RBV include: A strong internal focus, which enables companies to develop strategies based on their internal strengths and resources.

Profitability 52

Profitability Value Proposition Decision-making Digital Transformation 52

Flevy

AUGUST 8, 2023

JTBD Theory gives organizations the capability to create Products and Business Models that have a profound impact on their target market. If implemented effectively, JTBD allows organizations to reap several benefits. Most Innovation efforts fail because of a lack of understanding of customers’ needs. However, this is not the case.

Innovation 95

Innovation Value Proposition Digital Transformation Customer Experience 95

Zendesk

APRIL 3, 2023

In the flooded market with almost endless options, many retailers are competing on the quality of their service. In this guide, learn more about customer engagement and its benefits, discover strategies for success, and see real-life examples. The modern retail customer journey spans physical and digital spaces to the phygital realm.

Retail 98

Retail eCommerce Digitalization Artificial Intelligence 98

Red Star Kim

AUGUST 1, 2023

At the recent PM Forum workshop on “Marketing and Business Development Planning in a Nutshell” the key issue to emerge from delegates was “How to engage fee-earners in the M&BD planning process?”. A company goes to an external agency (or its internal marketing team) for help to develop more business.

Decision-making 130

Decision-making Marketing Business Planning Management 130

Red Star Kim

DECEMBER 2, 2022

It was a full house at November’s PM Forum workshop for Proactive Marketing and Business Development Executives. Release time to become a more proactive Marketing and Business Development Executive. This article summarises the main themes that arose from the discussions and exercises and forms part of the day’s learning resources.

Marketing 130

Marketing Communication Meetings Strategic Thinking 130

Red Star Kim

APRIL 12, 2023

With a full house of marketing and business development executives from legal and accountancy firms across the UK it was an interactive, valuable and fun day (Thank you delegates for your spirited engagement and thanks to Morag Campbell for your superb technical hosting!).

Media 130

Media Marketing B2C Stakeholders 130

Flevy

MAY 23, 2023

In the commercial arena, many businesses have successfully captured markets, contested with opponents, and accomplished strategic goals by applying military strategies. In the commercial arena, many businesses have successfully captured markets, contested with opponents, and accomplished strategic goals by applying military strategies.

Decision-making 98

Decision-making Energy and Utilities Digital Transformation e-Learning 98

Showpad

DECEMBER 5, 2021

Meet Tom Carter , National Vice President, Business Marketing at Kaiser Permanente. In this interview, Tom shares how the partnership between marketing and sales made all the difference in rolling out a new digit al sales strategy. . “If How do you think about sales and marketing today? .

Digitalization 98

Digitalization B2B Sales Customer Value 98

Red Star Kim

DECEMBER 18, 2023

The workshop covered strategic thinking, business strategy and marketing and business development (MBD) strategy. From the animated discussions I selected a few topics of focus – Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing. Top-down or Bottom-Up Strategy?

Marketing 130

Marketing Strategic Thinking Artificial Intelligence Stakeholders 130

Flevy

MARCH 25, 2024

The importance and usefulness of business frameworks in the consulting world—especially among the global strategy firms—cannot be overstated. For consulting firms, these frameworks are part of the bread and butter that enable them to consistently deliver value to client organizations across industries and geographies.

Innovation 52

Innovation Value Proposition Stakeholders Organization 52

Hubspot Sales

APRIL 4, 2023

When people think of consulting interviews, they immediately think of case study questions. Here, we'll cover 15+ questions that will likely come up in consulting interviews — and discuss best practices for nailing them. You know the ones: you're given a hypothetical problem and asked to analyze the situation and recommend a solution.

Supply Chain 104

Supply Chain Leadership Construction Artificial Intelligence 104

Hubspot Sales

AUGUST 3, 2023

In this article, we’ll delve into the challenges and share expert tips for selling your AI products to an apprehensive buyer or within a competitive market. Trust and Understanding In HubSpot’s The State of AI in Marketing , results showed that only 27% of marketers are very confident that the information generative AI produces is accurate.

Artificial Intelligence 91

Artificial Intelligence Sales CRM Meetings 91

PandaDoc

MAY 8, 2024

Thousands of small and midsize businesses (SMBs) are joining the market every week. Successful implementation of a tailored SMB sales approach results in long-term benefits like ongoing relationships and increased lead generation. In the U.S. alone there are about 33.2 million small businesses , which constitutes up to 99.9%

B2C 52

B2C Small Business Sales Decision-making 52

Planview

FEBRUARY 16, 2024

She’s led her team in bringing AI to the market throughout this turbulent year. How do you select the right path for your organization out of all the available paths while keeping AI use responsible and ethical? To provide insight into those concerns, we spoke with a group of experts about AI’s challenges and opportunities.

Organization 64

Organization Artificial Intelligence Government Digital Transformation 64

PandaDoc

APRIL 29, 2024

The main benefits of data room index are increased searchability, speed, transparency, automation and enhanced communication. Virtual data rooms (VDRs) have become pivotal in meeting the demands of executing modern, complex business deals. A data room index is an ordered list, like a table of contents, for all the docs inside your VDR.

Organization 52

Organization Investors e-Learning Shareholders 52

Arpedio

DECEMBER 2, 2021

Your primary responsibility is to help turn leads into qualified opportunities by partnering with marketing and sales to create and execute on inbound- and outbound leads. This position requires phone calling, qualification, consultative selling skills and tight collaboration with the Account Executives to generate new opportunities.

Account Management 98

Account Management B2B Sales Innovation 98

Arpedio

AUGUST 3, 2021

Salesforce Consultant for an accelerating Consulting business. Salesforce Consultant for an accelerating Consulting business. ? Do you have an incredible appetite for digitizing BtB processes? Back to careers. Do you want to be part of the next big Salesforce Partner in Europe? Who we are. Who are you?

B2B 52

B2B Account Management Innovation CRM 52

Red Star Kim

JUNE 1, 2023

In May we welcomed delegates from legal, accounting and consulting firms at manager and executive levels to a PM Forum workshop on pitching. Some delegates were highly experienced in pitching (and their roles focused on pitching and tenders), whereas others were at the start of their journey and/or had only occasional exposure to pitches.

Value Proposition 130

Value Proposition Innovation Marketing Media 130

Arpedio

JUNE 21, 2021

Salesforce Consultant for an accelerating Consulting business. Salesforce Consultant for an accelerating Consulting business. ? Do you have an incredible appetite for digitizing BtB processes? Back to careers. Do you want to be part of the next big Salesforce Partner in Europe? Who we are. Who are you?

B2B 52

B2B Account Management Innovation CRM 52

Strategic Communications

AUGUST 22, 2023

Freelancers can offer great benefits to employers who know what to look for, what to look out for, and how to effectively evaluate talent before bringing them on board. based contractors, the most common tasks outsourced include the following: Consulting—27% of U.S. Creative work—This is the second most common area for U.S.

Digitalization 52

Digitalization Finance Communication Publishing 52

PandaDoc

APRIL 30, 2024

Regularly keeping track of incremental sales is one of the best ways of determining how best to allocate your marketing resources. In this article, you’ll find out how to calculate incremental sales for any given marketing campaign, as well as some useful tips and best practices on how to maximize this metric.

Sales 52

Sales e-Learning Retail Advertising 52

Arpedio

OCTOBER 20, 2021

Your primary responsibility is to help turn leads into qualified opportunities by partnering with marketing and sales to create and execute on inbound- and outbound leads. This position requires phone calling, qualification, consultative selling skills and tight collaboration with the Account Executives to generate new opportunities.

Account Management 98

Account Management B2B Sales Innovation 98