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Book review: Influential Internal Communication by Jenni Field

Red Star Kim

I haven’t reviewed a book on the topic of internal communication and yet it’s a vital element of marketing, branding, organisational culture, change management and leadership. This contemporary book (published in 2021) is just 200 pages and is subtitled “Streamline your corporate communication to drive efficiency and engagement”.

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16 Technology Trends Shaping eCommerce in 2020

Hubspot Sales

If the first few months of 2020 have taught us anything, it’s that uncertain times can call for quick pivots to sales and marketing plans. Businesses have had to evolve quickly with trade shows, events, and in-person sales meetings being canceled for the foreseeable future, likely throwing a wrench in many 2020 sales and marketing strategies.

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Through the Eyes of the Customer: Ideal Customer Experience in 2021 [eCommerce and Beyond]

Tidio

Let’s explore customer experience trends that will define this decade. Some of the most important customer experience statistics and insights that our study revealed include: The majority of customers think that businesses don’t listen to their needs and opinions. Here’s what 1,004 US shoppers told us.

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The Sales Conference 2020 turned global

Mercuri International

We couldn’t agree more with the Executive Producer of The Sales Conference “we are obsessed with understanding how our environment is changing and how these changes in turn affect sales and marketing” We definitely got insights, facts and joined some really thought provoking lectures on Sales beyond 2020. Don’t worry.

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Five years in customer experience at Nutshell

Nutshell

As Nutshell’s new VP of Customer Experience, I took the chance to reflect on my journey to this point, and wanted to tell my own Nutshell story. It also said “We make CRM software to help people grow their business” and mentioned they were hiring in customer experience. I wasn’t in tech and hadn’t planned to be.

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Helpful sales, marketing, and customer experience hacks for today’s entrepreneurs

ACT

That’s a significant jump from 227,000 new business starts in Q2 2020. Better customer experience (CX). A top-notch purchase experience helps you build a strong customer base or community of loyal customers who will make repeat purchases. How do you overcome it? A CRM platform like Act!

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How One Company Improved Its Customer Experience—Despite the COVID-19 Pandemic

Miller Heiman Group

Recently, the Technology & Services Industry Association (TSIA) honored several technology companies that earned certification in Support Staff Excellence (SSE) for 2020 at its TSIA Interact Virtual Technology & Services event. How Alcatel Continued Delivering Exceptional Customer Service in 2020.